A typical grocery stock-up trip now costs more than $366, roughly 27 percent above a comparable 2020 basket, according to the inaugural Acosta Group Affordability Tracker released July 23. The Jacksonville, Florida-based firm measures affordability by comparing the cost of an 84-item basket of commonly purchased grocery and household essentials against median hourly earnings in […]
Category: Marketing News
Posted inIndependent Store News, Featured News, Marketing News, News, Online Grocery Technology, Southwest
Arkansas Grocer Adds Personalized Weekly Ads On Existing Platform
Little Rock-based Edwards Food Giant is able to add the personalization without a separate integration or an additional vendor.
Posted inNational, Association News, Feature, Finance News, Marketing News, News, West
Brand Builders, Investors Agree On What Separates Winning CPG Brands
Two panels, two very different rooms, but one message. At the CPG Convergence Conference, hosted June 25 by the Navigator Lighthouse Foundation and Mission Matters at Verizon’s 5G Labs in Playa Vista, California, a panel of brand strategists and a panel of investors took the stage hours apart. They never coordinated, but they arrived at […]
Posted inMarketing News, International Foods, News, Northgate Market, West
Northgate González Market Wraps World Cup ‘Familia Futbol’ Campaign
Northgate González Market concluded its months-long Familia Futbol World Cup campaign, celebrating Southern California Latino families through food, culture and soccer.
Posted inExecutive News, Featured News, Marketing News, National, News, Southeast
Acosta Creates New Retailer Partnership Role, Taps Mueller
Joe Mueller will help the Florida-based sales and marketing agency collective deepen its relationships with grocers.
Posted inNews, Marketing News, Northeast
JOH Announces Several Staff Additions, Promotions
JOH, the Billerica, Massachusetts-based sales and marketing agency covering the food, drug, mass and club channels, has added several team members in recent months. Pam Madonna Pam Madonna has joined the company as business manager of center store – New England, it was announced July 10. Madonna has nearly 30 years of experience in sales, […]
Posted inProduce News, Marketing News, News, Northeast
Avocados From Peru Serves Breakfast Aboard Navy Ship As Part Of Sail250
At the invitation of the U.S. Navy, Avocados From Peru participated in America’s 250th Anniversary Maritime Celebration, hosting a “Superfood Breakfast” aboard the USS Arlington on July 2. The breakfast, which took place prior to the International Naval Review 250 in New York Harbor, recognized the service and dedication of the men and women of […]
Posted inNews, Corporate Store News, Featured News, Marketing News, Northeast
Free Ice Cream, Dollar Deals Part Of Stop & Shop Summer Savings
Stop & Shop is bringing back its free ice cream event this July in addition to offering $1 deals in categories across the store to help customers put affordable meals on the table. The ice cream giveaway is in celebration of National Ice Cream Day, Sunday, July 19. Stop & Shop will be giving away […]