Toufayan Bakeries, the Ridgefield, New Jersey-based family-owned bakery, has made its full line of seed oil-free wraps available nationally and on Amazon. The wraps, made with avocado oil in place of traditional seed oils, come in five varieties: Classic, Whole Wheat, Sundried Tomato, Garlic Pesto and Savory Spinach. The launch taps into growing consumer demand […]
Category: Bakery News
The Shelby Report covers the bakery category for grocery retailers nationwide, from in-store bakery trends and artisan bread programs to packaged baked goods, supplier announcements and merchandising strategies. Updated regularly across our five regional editions.
See more bakery coverage in Focus on Fresh: Bakery.
King’s Hawaiian Launches Ube Coconut Sweet Rolls Nationwide
King’s Hawaiian’s first limited-time flavor, Ube Coconut Sweet Rolls, is arriving at grocery shelves nationwide. Made with ube – a purple yam originating in the Philippines – and coconut milk, the rolls feature a lavender hue and sweet flavor often described as a blend of vanilla, coconut and pistachio. The product contains no artificial dyes […]
Strictly From Scratch Rolls Out New Sweet Pastry Lineup For Wholesale
Strictly From Scratch, the Phoenix-based commercial bakery with a national wholesale reach, is launching a new lineup of sweet pastry items in 2026. The products span breakfast, dessert and special occasion categories and feature both trending ingredients and elevated takes on classic flavors. “Part of the longevity and the fun of our business is trying […]
Grupo Bimbo Named A Most Ethical Company For 10th Consecutive Year
Grupo Bimbo, the world’s largest baking company, has been recognized for the 10th straight year by Ethisphere as one of the World’s Most Ethical Companies. The 2026 class includes 138 companies from 17 countries and 40 industries. Ethisphere evaluates companies through its proprietary Ethics Quotient methodology, assessing ethics and compliance programs, organizational culture and governance […]
Rise Baking Co. Expands UT Facility, Closes WA Plant
Rise Baking Co. is adding 115,000 square feet of manufacturing space to its facility in Pleasant View, Utah, as part of a network consolidation that includes shuttering its plant in Kent, Washington. The expansion, which is expected to create 170 new jobs, is slated for completion in 2026. The Pleasant View facility has operated since […]
Puratos To Acquire MI-Based Dawn Foods
Belgian bakery ingredients group Puratos has begun an agreement to acquire Jackson, Michigan-based Dawn Foods, bringing together two family-owned companies that have each operated in the professional bakery industry for more than a century. The combined company would connect Dawn Foods’ large-scale North American distribution with Puratos’ international subsidiary network, and pair Dawn’s application-focused creativity with […]
ABA, Retail Bakers Of America, Baking Association Of Canada Announce Strategic Partnership
The American Bakers Association (ABA), Retail Bakers of America (RBA) and Baking Association of Canada (BAC) have signed a memorandum of understanding (MOU) to explore the formation of a strategic relationship. The arrangement will allow the three organizations to identify opportunities to enhance their collective service to the baking industry across North America. The cooperation […]
Little Northern Bakehouse Launches New Gluten-Free Sourdough Line
Little Northern Bakehouse is expanding its lineup with two Sourdough Wide Slice Loaves debuting at Natural Products Expo West 2026, which is set for March 3-6 at the Anaheim (California) Convention Center. Made with a house-crafted gluten-free sourdough starter and sprouted ancient grains, these loaves bring sourdough character to full-sized, gluten-free sandwich bread designed for […]
Flowers Foods Promotes Lorge To Lead Simple Mills Unit
Michelle Lorge has been named president of the Simple Mills business of Thomasville, Georgia-based Flowers Foods Inc., the company announced March 2. Lorge succeeds Simple Mills founder and CEO Katlin Smith, who Flowers said “has made a personal decision to step down to spend more time with her family and on philanthropic interests, and will […]
IDDBA Unveils Brand Refresh, Debuts New Tagline
The International Dairy Deli Bakery Association (IDDBA) underwent a brand refresh and is debuting its new tagline, “Thinking Outside the Aisle.” The refreshed brand reflects IDDBA’s evolution as the essential resource for dairy, deli and bakery professionals – honoring the strength of its perimeter-focused categories while embracing forward-looking leadership and innovation. IDDBA’s mission remains its […]
Sara Lee Frozen Bakery Names Laport CEO
Sara Lee Frozen Bakery has appointed Peter Laport as CEO, succeeding Craig Bahner, who is stepping down from the role. Laport brings more than three decades of experience to the Oakbrook Terrace, Illinois-based frozen baked goods manufacturer, having led consumer and food businesses across North America and global markets. He is recognized for building resilient organizations, […]
Schwass Takes Helm At IDDBA As Haaf Departs
International Dairy Deli Bakery Association (IDDBA) CEO David Haaf has stepped down from his position effective Feb. 26, the organization’s board of directors announced. Chris Schwass, the association’s CFO, has been appointed acting CEO. Schwass, who has 28 years of experience at the Madison-Wisconsin-based organization, will lead operations while the board begins the search for […]
Top Baking Trends Shaping In-Store Bakeries In 2026
In 2026, in-store bakery is becoming a “solution department” more than a “nice-to-have case.” Shoppers still buy baked goods with their senses, taste and price remain the top two purchase drivers, but the bar for what counts as a good indulgence is rising. Recent consumer research continues to show that taste drives purchase decisions first, […]
Rise Baking Co. Identifies 5 Trends Shaping 2026 Bakery Category
Rise Baking Co. released its outlook for the bakery sector in 2026, highlighting five consumer behaviors and market dynamics expected to influence in-store bakery and foodservice operations throughout the year. The Minneapolis-based manufacturer – which supplies cakes, cookies, muffins and pies to grocery chains, convenience stores and foodservice operators – identified indulgence, portion variety, flavor […]
Otis Spunkmeyer Removes Artificial Dyes From All U.S. Products
Otis Spunkmeyer has removed all artificial food grade dyes from its branded baked goods, with 100 percent of products manufactured after Jan. 1 not having any Federal Food, Drug and Cosmetic (FD&C) colors. The reformulation affects all Otis Spunkmeyer cookies, muffins and sweet baked goods sold in foodservice and retail in-store bakery channels. A small […]
Rich Products Acquires Great Kitchens Food Co. From Brynwood Partners
Rich Products Corp. has acquired Great Kitchens Food Co. from Brynwood Partners VIII, a Greenwich, Connecticut-based private equity firm, in a transaction that recently closed. Financial terms were not disclosed. Great Kitchens manufactures pizzas, flatbreads, strombolis and calzones sold to grocery, club and mass retailers, as well as foodservice outlets nationwide. Brynwood VIII formed Great […]
Ditsch Opens First U.S. Store As Shop-In-Shop Inside El Paso OXXO
Ditsch, a traditional German bakery, has opened its first dedicated point of sale in the United States with a shop-in-shop location inside an OXXO convenience store in El Paso, Texas. Its product range includes classics such as pretzels, pretzel sticks, pretzel croissants and Ditsch pizza, along with additions tailored to local tastes, such as Jalapeño […]
Hendrix Honored As USC’s 2026 Food Industry Executive Of The Year
The USC Marshall School of Business has named Jeffrey Hendrix, senior executive at Bimbo Bakeries USA, as its Food Industry Executive of the Year for the Food Industry Management Program’s 2026 cohort. USC has recognized an exceptional food industry leader annually for nearly six decades. The honor goes to executives whose careers reflect strategic leadership, […]
American Bakers Association Pledges To Phase Out Potassium Bromate
The American Bakers Association (ABA) has announced its new “Baked Goods Ingredient Pledge,” a voluntary industry commitment to complete the phase out of potassium bromate from baked goods across the United States. The initiative builds on the momentum of ABA’s previous voluntary commitments: the “Baked Goods in Schools Pledge” and the “Baked Goods FD&C Colors […]
Stop & Shop Celebrates National Bagel Day With Free Baked Goods
Stop & Shop is marking National Bagel Day with a weeklong promotion that gives customers a free bakery bagel at all its stores. From Jan. 9-15, shoppers can receive one free pick-your-own bagel (no purchase required) at any Stop & Shop. To redeem the offer, they must check in at the Savings Station kiosk, at […]
