Hy-Vee - The Shelby Report
Posted inOnline Grocery Technology, Featured News, Hy-Vee, Independent Store News, Midwest, News

Hy-Vee Adds 30-Minute Pickup, Delivery Chainwide

Hy-Vee has begun offering online orders in as fast as 30 minutes at all of its stores, giving shoppers a faster option for both in-store pickup and delivery. Customers select “Get it faster” during online checkout to use the 30-minute option. Delivery fee is $14.95; for a 30-minute pickup order, the fee is $9.95. For […]

Posted inIndependent Store News, Featured News, Hy-Vee, Midwest, News

Hy-Vee Recognized As A ‘Most Patriotic Company’ By Newsweek

Hy-Vee has been named one of America’s Most Patriotic Companies by Newsweek magazine, earning a perfect 5/5 rating for its support for veterans and active-duty military members. The Midwest supermarket joined Delta Airlines, FedEx and Home Depot in earning a perfect score. Hy-Vee‘s patriotic efforts fall under its “Hy-Vee Homefront” program, a multi-faceted initiative dedicated […]

Posted inIndependent Store News, Featured News, Hy-Vee, Midwest, News

Hy-Vee Honors Longest-Serving Employees With Semi-Trailer Portraits

Since 1997, Hy‑Vee has honored its longest‑serving, dedicated employees by featuring their portraits on the sides of semi‑trailers. These “helpful smiles” travel across the Midwest, serving as a moving tribute to the people who make the employee‑owned grocer a special place to shop and work. In 2026, the tradition continues with a growing list of […]

Posted inC-Store News, Featured News, Hy-Vee, Midwest, News

Hy-Vee Selling 21 Fast & Fresh C-Stores To Pump & Pantry

Hy-Vee has agreed to sell 21 standalone Fast & Fresh convenience store locations to Bosselman Pump & Pantry, a Nebraska-based fourth-generation fuel and convenience retailer, the companies announced June 5. The deal is expected to close in July, after which the locations will be rebranded under the Pump & Pantry banner. For Hy-Vee, the divestiture […]

Posted inFinance News, Hy-Vee, News, Online Grocery Technology, Raley's, West, Woodman’s

Instacart Reaches $1B In Total Revenue For First Time

Instacart achieved two first-time financial milestones in the first quarter, chalking them up to “continuously improving what matters most to consumers: selection, quality, affordability and convenience.” GTV, or gross transaction value, was up 13 percent to hit $10.29 billion on 91.2 million orders (up 10 percent), and total revenue reached $1.02 billion, an increase of […]

Posted inIndependent Store News, Hy-Vee, Marketing News, Midwest, News

Hy-Vee Boosts Support For Veterans, Active-Duty Members For America 250

Hy-Vee stores are supporting the country’s military veterans and active-duty service members through several Hy-Vee Homefront initiatives, part of the company’s broader celebration of America 250. Starting May 1, Hy-Vee customers can round up their purchases to the nearest dollar throughout May to support organizations that serve veterans, active-duty service members and their families. The […]

Posted inIndependent Store News, Featured News, Hy-Vee, Midwest, News

Hy-Vee Selects RELEX To Strengthen Fresh Store Ordering

As customer expectations evolve and demand patterns become more dynamic, Hy-Vee Inc. has selected RELEX Solutions to improve forecasting, replenishment and fresh store ordering in its stores and distribution network. The new platform will provide greater visibility, helping make processes more efficient while improving accuracy and supporting daily ordering decisions, particularly in fresh departments. “Hy-Vee has built […]

Posted inExecutive News, Featured News, Hy-Vee, Midwest, News

Hy-Vee Mourns Loss Of First Female President

Donna Tweeten, a marketing executive who became Hy-Vee’s first female president and spent decades shaping the Midwestern grocer into a nationally recognized brand, died April 8. She had recently been diagnosed with Stage 4 pancreatic cancer. Tweeten retired from her role as president in January 2025 but remained with Hy-Vee as a consultant up until […]

Posted inHealth & Wellness, Featured News, Hy-Vee, Independent Store News, Midwest

100+ Hy-Vee Stores Offering Reduced-Price A1C Screenings In April

More than 100 Hy-Vee stores across the Midwest are offering A1C screenings at a reduced price during April. Hy-Vee’s registered dietitians will administer the tests, which are available for $15 for one screening or $20 for two. Testing normally costs $45 per person. The screenings, available while supplies last, are provided in partnership with Abbott, […]

Posted inIndependent Store News, Featured News, Hy-Vee, Midwest, News

Hy-Vee Opens Food Pantry At Kansas City Elementary School

Hy-Vee, Harvesters – The Community Food Network and KC Dream Center have opened a revitalized food pantry at M.E. Pearson Elementary School, marking the first on-site school food pantry in Kansas that Hy-Vee has launched with a Feeding America-affiliated food bank. The pantry is expected to serve about 150 families each month in Wyandotte County, […]

Posted inIndependent Store News, Frozen Food, Hy-Vee, Midwest, News

Hy-Vee Introduces Dietitian Dishes Frozen Meal Line

Hy-Vee has launched Dietitian Dishes, a line of frozen medically tailored meals developed by the West Des Moines, Iowa-based retailer’s registered dietitians to support heart- and diabetes-friendly diets. The frozen meals, available in Hy-Vee’s HealthMarket department and online, come in more than 15 varieties of nutrient-dense, single-serve options. Flavors include Egg Roll in a Bowl, […]

Posted inPrivate Label Brands, Hy-Vee, Independent Store News, Midwest, News

Hy-Vee Launches Nothing But The Truth Private Label Brand

Hy-Vee Inc. has introduced Nothing But The Truth, a health-forward product line designed to meet growing consumer demand for transparency, taste and value in the better-for-you food space. Developed by Hy-Vee’s team of registered dietitians, the new private label brand features products made with ingredients that are primarily organic, plant-based, non-GMO, low sugar and high […]

Posted inHealth & Wellness, Hy-Vee, Midwest, News

Hy-Vee Pharmacy Offers New Wegovy Pill Through GoodRx

Hy-Vee pharmacy customers can now purchase the newly FDA-approved Wegovy pill for weight management through its collaboration with GoodRx. The once-daily oral semaglutide medication is available for purchase at Hy-Vee Pharmacy locations across the Midwest at a discounted GoodRx cash price of $149 per month for the two lowest doses (1.5 mg and 4 mg). […]

Posted inIndependent Store News, Health & Wellness, Hy-Vee, Midwest, News

Hy-Vee Introduces FoodHealth Score To Customers

Hy-Vee Inc., which operates more than 280 grocery stores across eight Midwestern states, is collaborating with the FoodHealth Co. to bring the FoodHealth Score to shoppers. The FoodHealth Score is a 1-100 scoring system that enables customers to compare the nutritional value of individual foods. Each product receives a score based on its nutrient density […]

Posted inIndependent Store News, Hy-Vee, Midwest, News

Hy-Vee Opens Food Pantry At Iowa Elementary School

Students at Olmsted Elementary School in Urbandale, Iowa, have easier access to nutrition with the opening of a food pantry at their school through a partnership between Hy-Vee and the Food Bank of Iowa. Leaders from the retailer, food bank and the Urbandale Community School District celebrated the opening Dec. 8 with a ribbon-cutting, all-school […]