As more people seek assistance in accessing food, Hy-Vee is donating $125,000 to help feed families. The West Des Moines, Iowa-based company is providing $100,000 to Feeding America partner food banks across its region that are serving a growing number of people as November approaches. “Hy-Vee is committed to helping make sure no one goes […]
Category: Hy-Vee
Hy-Vee, a beloved American supermarket chain, has been at the forefront of redefining the grocery shopping experience since its inception. Founded in 1930 in Beaconsfield, Iowa, the brand has grown to become a trusted household name, known for its commitment to quality, variety, and innovation. With over 245 locations across the Midwest, the chain continues to captivate customers with its unique store structure, designed to offer more than just groceries.
Hy-Vee stores are distinguished by their expansive layouts, featuring spacious aisles and a welcoming ambiance that invites customers to explore beyond the typical grocery shopping experience. Unlike conventional supermarkets, the company goes the extra mile by integrating additional amenities such as dining areas, coffee shops, floral departments, and even fitness centers within its establishments. This innovative approach not only caters to customers’ everyday needs but also fosters a sense of community and convenience. Hy-Vee’s dedication to enhancing the overall shopping journey has earned it a loyal following and cemented its position as a trailblazer in the retail industry.
Posted inIndependent Store News, Hy-Vee, Midwest, News
Hy-Vee Acquires County Market, Circle K In Wausau, WI
Hy-Vee Inc. is acquiring the County Market store at 220 S. 18th Ave. in Wausau, Wisconsin. The store will close at 6 p.m. Nov. 11 and reopen on Nov. 18 as a Hy-Vee. Hy-Vee also is taking over the adjacent Circle K convenience store, which will be rebranded as a Hy-Vee Fast & Fresh location. […]
Posted inHealth & Wellness, Hy-Vee, Midwest, News, The Kroger Co.
Kroger, Hy-Vee Hosting 2026 Nourishing Change Conference
Kroger Health, the healthcare division of The Kroger Co., and Hy-Vee will host the second annual Nourishing Change Conference June 2-4 at the Iowa Events Center in Des Moines, Iowa. Building on the success of the inaugural event, the Nourishing Change Conference will bring together leaders from public and private sectors who are committed to […]
Posted inIndependent Store News, Hy-Vee, Midwest, News
Hy-Vee Named National Leader In Workplace Excellence, Veteran Support
Hy-Vee has garnered three national honors recognizing its strong workplace culture and support for veterans and working families. The Iowa-based grocery retailer received the Great Place To Work Certification and the 2025 Disabled American Veterans (DAV) Patriot Employer Special Recognition Award for Excellence in Community Support and has been named a Best Place for Working […]
Posted inIndependent Store News, Health & Wellness, Hy-Vee, Midwest, News
Hy-Vee Partners With Oscar To Offer New Employee Insurance Plan
Hy-Vee has partnered with Oscar Health to introduce Hy-Vee Health with Oscar, a health insurance plan to save employers money and give workers concierge care at an affordable fixed price. Hy-Vee has more than 270 retail pharmacies, nearly 300 grocery stores and concierge primary and urgent care through its joint ownership of Hy-Vee Health Exemplar […]
Posted inIndependent Store News, Hy-Vee, Midwest, News
Hy-Vee To Accept SNAP EBT Payments For Online Grocery Delivery
To streamline the process, Hy-Vee is now accepting SNAP EBT payments for online grocery delivery at all its stores that offer the service. The grocer first began accepting SNAP EBT payment for pickup orders in 2020. DoorDash added SNAP EBT payment offerings to its storefront in April 2024. The new digital experience also features badges to […]
Posted inOnline Grocery Technology, Hy-Vee, Midwest, News
Hy-Vee’s RedMedia Joins The Rippl Retail Media Network
Hy-Vee’s RedMedia, the grocer’s in-house retail media network, has joined Rippl, a national consortium of regional grocers and convenience stores in the U.S. powered by Bridg. Through the partnership, Rippl will help RedMedia enrich its first-party data, build complementary off-site capabilities and broaden and strengthen customer engagement. The addition of RedMedia introduces more than 285 Hy-Vee grocery […]
Posted inIndependent Store News, Hy-Vee, Midwest, News
Hy-Vee Hosting Expanded Business Summit In Iowa
Hy-Vee Inc. will host an Opportunity Supplier Impact Summit Sept. 18-19 at its corporate headquarters in West Des Moines, Iowa, expanding the event’s format to provide more small businesses and entrepreneurs with resources and an opportunity to pitch their products to the grocer’s category managers. The competition is open to all small businesses across the […]
Posted inOnline Grocery Technology, Hy-Vee, National, News
Grocery TV Introduces Closed-Loop Measurement Solution
Grocery TV has introduced a closed-loop measurement solution for in-store retail media, enabling brands to tie their ad spend to sales more efficiently. By partnering with retailers, Grocery TV is providing brands with more actionable insights across its growing in-store retail media network. “This launch is a turning point for brands looking to fully measure […]
Posted inOnline Grocery Technology, Hy-Vee, Midwest
Hy-Vee RedMedia Expands Advertising With Instacart’s Carrot Ads
Hy-Vee RedMedia will enhance its advertising capabilities by using Instacart Carrot Ads, creating a more personalized experience across Hy-Vee.com. Instacart’s Carrot Ads solution will deliver advertiser demand from more than 7,000 brands, helping Hy-Vee create more relevant experiences that drive personalized customer recommendations and product discovery. The integration will give Hy-Vee RedMedia access to Instacart’s […]
Posted inIndependent Store News, Hy-Vee, Midwest
Hy-Vee Surpasses $1M In Support Of Hope For The Warriors Program
Hy-Vee raised $1.3 million in 2024 in support of Hope For The Warriors through its Hy-Vee Homefront initiative. Hope For The Warriors is a national nonprofit that provide services to help post-9/11 veterans, service members and military families. Hy-Vee operates more than 570 business units across nine Midwestern states, including Illinois, Indiana, Iowa, Kansas, Minnesota, […]
Posted inIndependent Store News, Health & Wellness, Hy-Vee, Midwest
Hy-Vee Health Exemplar Care Opens Clinic In Davenport, IA
The Health Exemplar Care clinic that Hy-Vee Inc. has opened at 4255 Elmore Ave. in Davenport, Iowa, is its fifth in the state. The clinic offers walk-in care to the general public from 8 a.m.-4:30 p.m. Monday through Friday. Patients of all ages can be seen for a variety of non-life-threatening conditions, including flu, fever, […]
Posted inIndependent Store News, Hy-Vee, Midwest
Hy-Vee, Caitlin Clark Foundation Launch Donation Campaign
Hy-Vee is partnering with the Caitlin Clark Foundation on a month-long donation campaign to end childhood hunger across the Midwest. The Caitlin Clark Foundation Round Up will take place March 1-31 across all Hy-Vee, Dollar Fresh Market and Fast & Fresh locations. Customers can round up their purchases to the nearest dollar at checkout, with […]
Posted inExecutive News, Hy-Vee, Marketing News, Midwest
Mazza Promoted At Hy-Vee, Will Oversee RedMedia
Kathryn Mazza has been promoted to SVP and CMO for Hy-Vee and president of RedMedia, the grocer’s retail media network. Mazza, who joined Hy-Vee last February and previously served as SVP of RedMedia, will oversee the continued growth and development of the RMN, which was launched in 2023. In its first months of operation, RedMedia […]
Posted inIndependent Store News, Hy-Vee, Midwest
Hy-Vee Revives Market Grille Restaurants With New Food Offerings
Hy-Vee Inc. is transitioning all of its in-store restaurants to Hy-Vee Market Grille locations, with new menus for breakfast, lunch and dinner. Beginning Feb. 4, all Hy-Vee restaurants will feature the new breakfast offerings. The new menus for lunch and dinner will roll out throughout February. The transition will happen in phases, after which Hy-Vee […]
Posted inIndependent Store News, Hy-Vee, Midwest
Hy-Vee Reaches 100M Meals Goal For Feeding America
Hy-Vee has achieved its goal of helping to provide 100 million meals to Feeding America and 19 partner food banks serving those experiencing hunger across the Midwest. Hy-Vee surpassed this milestone after a 20-month campaign that included customer donations as well as supplier donations of food and funds. “Our customers and employees have been tremendous […]
Posted inOnline Grocery Technology, Hy-Vee, Midwest
Hy-Vee Partners With Grocery TV To Elevate Retail Media Network
Hy-Vee has partnered with Grocery TV, an in-store retail media platform, to use its in-house technology to power more than 10,000 screens at key shopper touchpoints including entrance, checkout, service departments, aisles and end caps. Grocery TV will connect Hy-Vee’s screens to The Trade Desk, enabling RedMedia, Hy-Vee’s retail media network, to manage their off-site […]
Posted inSupply Chain News, Hy-Vee, Midwest
Hy-Vee Optimizes Supply Chain With Manhattan Solutions
Manhattan Associates Inc. has shared the results of its partnership with Hy-Vee Inc., an employee-owned grocery retailer with locations in nine Midwestern states. The grocer uses Manhattan’s Warehouse Management System, Transportation Management System and Demand Forecasting and Inventory Optimization to operate a distribution network that drives business results and customer satisfaction. Manhattan’s solutions have helped the retailer advance operations, […]
Posted inHy-Vee, Executive News, Midwest
Hy-Vee President Tweeten To Retire In Early 2025
Hy-Vee President Donna Tweeten, the first woman in the Iowa-based grocery chain’s history to serve in that role, has announced her retirement, effective Jan. 24. Tweeten, who became president in late 2022, has guided Hy-Vee’s brand and image strategy and helped double its size during her tenure with the company. Under her leadership, Hy-Vee also […]
Posted inIndependent Store News, Corporate Store News, Dollar General, Harris Teeter, Hy-Vee, Southeast, The Kroger Co.
Grocers Send Relief To Communities Impacted By Recent Hurricanes
Hurricane Helene battered the southeastern United States from Sept. 26-27, leaving devastation and flooding in its wake. Additionally, following the first hurricane, Hurricane Milton devastated Florida again a week later. The grocery industry has responded by providing food and water, as well as monetary donations to impacted communities. Alex Lee Alex Lee, the parent company […]