SpartanNash invested $18.3 million in 18 Family Fare stores in Michigan as part of its new “Keeping it Real” brand promises. Family Fare is keeping it real for store guests, with five brand promises: keeping it real local; keeping it real with value beyond price; keeping it real with affordable wellness; keeping it real socially […]
Category: Marketing News
Posted inNortheast, Home Page Slider, Marketing News, Snacks Brands, Suppliers
Utz Quality Foods Brings ‘The Little Utz Girl’ To Life
Utz Quality Foods is using regional television, digital and social platforms to tell the first-ever “Adventures of The Little Utz Girl.” Through 15- and 30-second commercials in an animated, contemporary format, the girl will jump off the package that has been her home for nearly 100 years. The girl, an icon who stands as the […]
Posted inMidwest, C-Store News, Industry News, Marketing News
Yesway Super-Swipes Offers Prizes, Giveaways Through June 25
Yesway invites customers to #SayYesToWinning with Yesway Super-Swipes for a chance to win free gas for one year or one of thousands of other free-for-a-year and instant prizes. Des Moines, Iowa-based Yesway is a convenience store chain with locations in Iowa, Kansas, Missouri, Oklahoma, Texas, Nebraska, New Mexico, South Dakota and Wyoming. One Yesway Rewards […]
Posted inCenter Store, Amazon Fresh, Health & Wellness, Home Page Slider, Industry News, Marketing News, Packaging News, Suppliers, West, Whole Foods
Kashi Rebrands GoLean Line To Kashi Go, Launches New Cereal
Kashi has redesigned its best-selling GoLean line to what is now called Kashi Go and is launching its first flake cereal. As the first product line to introduce plant-based protein to the cereal aisle, Kashi Go will maintain the same protein and taste without altering the original recipes. “Evolving to Kashi Go reflects our food values […]
Posted inShelby Content, Corporate Store News, Grocery Store Layout, Guest Contributors, Home Page Slider, Independent Store News, Industry News, Marketing News, Merchandising News, National, Store News
Will Expanding Grocers Learn From The Decline Of Department Stores?
by Andrew McQuilkin, BHDP Architecture Each year seems to bring with it a new headline on how one of our most frequent shopping experiences—buying groceries—will be forever changed. Curbside pickup. Driverless cars delivering to our homes. Automatic checkouts. The technological rush shows a willingness by the largest chains to ensure they outmaneuver online upstarts and […]
Posted inNortheast, Executive News, Home Page Slider, Marketing News, Suppliers
Remembering Former Morris Alper Chairman Frederic Alper
(Editor’s note: Mr. Alper’s family recently requested that we share the news of his death, which occurred last summer.) Mr. Frederic M. Alper died Aug. 9, 2018, following a long illness. He was 79. Mr. Alper served as president and later chairman of Morris Alper Inc., one of the largest food brokerage companies in the […]
Posted inHome Page Slider, Independent Store News, Industry News, Marketing News, Southwest, Store News
Annual Brookshire’s Golf Tournament Raises Record $625K For Charity
The 31st annual Brookshire Grocery Co. (BGC) Charity Golf Tournament raised a record-breaking $625,000, with more than 675 golfers competing on four East Texas courses April 30. Tyler, Texas-based BGC donates tournament proceeds each year to more than 100 nonprofit organizations in more than 150 communities served by Brookshire’s, Fresh by Brookshire’s, Super 1 Foods […]
Posted inMidwest, Corporate Store News, Home Page Slider, Industry News, Marketing News
SpartanNash Foundation Helps 210 Non-Profit Partners, Gives $1.5 Million In 2018
The SpartanNash Foundation helped more than 210 non-profit organizations in 16 states and donated more than $1.5 million in 2018. The SpartanNash Foundation, based in Grand Rapids, Michigan, recently released its 2018 Impact Report. In 2018, the SpartanNash Foundation helped shelter 325,000 people, fed more than 1.6 million people and supported 40,000 military veterans and […]
Posted inGrocery News, Amazon Fresh, Center Store, Home Page Slider, Industry News, Marketing News, Merchandising News, New Products, Packaging News, Snacks Brands, Suppliers, West, Whole Foods
Stanmar International Introduces New Products To U.S. Market
Stanmar International, based in Canada with its U.S. headquarters in San Diego, presented several products it wants to market in the U.S. at Natural Products Expo West, held March 6-9 in Anaheim, California. One of those products is the Simply Delish line of vegan, non-GMO gelatins and puddings. “We were introduced to this particular group […]
Posted in, Corporate Store News, Grocery Store Equipment, Grocery Store Layout, Home Page Slider, Industry News, Marketing News, Merchandising News, Organic Natural, Packaging News, Perishables, Private Label Brands, Produce News, Store News, West
Shelby Exclusive: Details Behind Bristol Farms’ New Yorba Linda Store
Bristol Farms grocery stores are all about good food, and the new Yorba Linda, California, store is no exception. From the moment customers walk in to the store, located at 18421 Yorba Linda Boulevard, the focus is food—good food. Adam Caldecott, president and co-CEO of Bristol Farms, talked with The Shelby Report’s VP-West Bob Reeves […]
Posted inHealth & Wellness, Grocery News, Home Page Slider, Marketing News, National, Packaging News, Produce News, Snacks Brands, Suppliers
World Peas Resolves Peatos Trademark Dispute With Frito-Lay
World Peas Brand Peatos, a division of Snack it Forward, announced Wednesday that its trademark-related disputes with Frito-Lay have been amicably resolved. “We would like to commend Frito-Lay on its cooperative attitude toward reaching a resolution that works for both parties,” said Nick Desai, CEO of World Peas Brand in Los Angeles. “This battle will […]
Posted in, Bakery News, Center Store, Deli News, Grocery News, Home Page Latest News, Independent Store News, Industry News, Lipari Foods, Marketing News, Meat/Seafood/Poultry, Merchandising News, Midwest, Perishables, Private Label Brands, Produce News, Store News, Wholesaler/Distributor News
AWG Presents Merchandising, Store Manager And Lou Fox Awards
Associated Wholesale Grocers (AWG) presented 11 Excellence in Merchandising Awards, the Store Manager of the Year Award and its Lou Fox Community Service Award on March 26 in conjunction with its 2019 Innovation Showcase and Annual Meeting held in Overland Park, Kansas. The company is based in Kansas City. The Excellence in Merchandising Award recognizes […]
Posted inMeat/Seafood/Poultry, Industry News, Marketing News, National, Perishables
Midan Marketing Segments Meat Consumers To Understand Trends
In an effort to help retailers understand customers who purchase meat, Midan Marketing conducted an updated segmentation study of meat consumers in the U.S. The study, conducted in late 2018, is the second edition of segmentation research Midan Marketing conducted in 2016, which provided key insights into six distinct meat consumer groups. According to Midan […]
Posted inBakery News, Association News, Grocery News, Home Page Slider, Industry News, Marketing News
American Bakers Association Study Illuminates Gen Z Consumer Habits
The American Bakers Association (ABA) released its study, Attracting Gen Z and Millennial Customers, which reveals the habits, perceptions and relationship of Millennial and Gen Z consumers toward commercially baked goods. The results not only show these consumer segments’ perceptions of health, purchase drivers, and digital experiences related to bakery but also indicate key trends […]
Posted inSouthwest, Home Page Slider, Independent Store News, Industry News, Marketing News, Online Grocery Technology, Store News
Personalization And Relevancy Can Be Game-Changers For Independents
by David Kiehle/SVP and GM, Smart.Market Inc. Independent grocers are increasingly aware of the impact of industry disruption. These retailers are facing a new landscape marked by emerging technologies, quickly changing consumer behaviors, and a wide range of traditional and nontraditional competitors building scale through acquisitions and organic growth. This new environment creates challenges across […]
Posted inMeat/Seafood/Poultry, Bakery News, Deli News, Grocery News, Home Page Slider, Marketing News, Produce News, Southwest
Fresh Solutions Of Texas: A Broker Dedicated To Fresh Departments
by Terrie Ellerbee/editor-Southwest It is no secret that over time smaller food brokers have been swallowed up by larger organizations or they have consolidated and become larger firms themselves. Now, if the pendulum is swinging back toward the small broker, Fresh Solutions of Texas is out in front of it. Carl Riley, Randall Colmer and […]
Posted inH-E-B, Home Page Slider, Independent Store News, Industry News, Marketing News, Southwest, Store News
H-E-B Joins Houston Outlaws As Official Partner In ESports
San Antonio, Texas-based H-E-B and the Houston Outlaws have partnered to bring the family-owned food retailer into the world of eSports through the team’s South Texas representation in Activision-Blizzard’s Overwatch League. This partnership marks Houston Outlaws’ first partner branding integration on the sleeves of their uniforms, with H-E-B adorned on all home and away jerseys. […]
Posted inMidwest, Center Store, Grocery News, Home Page Slider, Industry News, Marketing News, Suppliers
Life Cereal Auditions Children For New Ad Campaign
Life Cereal is looking for the next generation of “Mikey” for its new advertising campaign, encouraging parents to audition their children for the role. Life, owned by The Quaker Oats Co., is launching a nationwide contest to help the brand find the next face for an upcoming advertising campaign. “Though four decades have passed since the […]
Posted inGrocery News, Home Page Slider, Industry News, Marketing News, Produce News, Southwest, Suppliers, Supply Chain News
Dallas-Based DMA Solutions Celebrates 15th Anniversary
Dallas, Texas-based marketing agency DMA Solutions, which exclusively serves the fresh produce industry, is celebrating 15 years of service. The company specializes in providing an array of measurable marketing solutions to fresh produce companies throughout the supply chain. Founder and CEO Dan’l Mackey Almy, who has an extensive background in fresh produce sales, saw the […]
Posted inSoutheast, Equipment & Technology, Home Page Slider, Independent Store News, Industry News, Marketing News
Alliance Retail Group Works With RSA America On Loyalty Platform
Alliance Retail Group is working with supermarket technology company RSA America to develop a loyalty platform for customers. RSA will provide a loyalty platform that promotes profit opportunities, customer engagement and real-time analytics. “This strategic partnership will benefit members and vendors alike because RSA has helped customers grow sales through their platform. We have seen […]