The 2020 Buy Alabama’s Best Retail Campaign Launch Awards luncheon was held recently at The Club. The Alabama Grocers Association, the Alabama Department of Agriculture & Industries and the Alabama Food Manufacturers and Producers Association were all in attendance. Presentations were made by Assistant Commissioner Bob Plaster, Alabama Department of Agriculture and Industries; Ellie Taylor, […]
Category: Marketing News
Posted inCenter Store, Home Page Slider, Marketing News, Southeast, Suppliers
Garner Foods Names Katie Chaffin New Director Of Marketing
Garner Foods, makers of Texas Pete and Green Mountain Gringo products, has named Katie Chaffin as its new director of marketing. Chaffin has been a member of the Garner Foods team since 2010, when she joined the company as the marketing communications coordinator. Through the years, Chaffin has grown her role as a key member of […]
Posted inMeat/Seafood/Poultry, Home Page Slider, Marketing News, New Products, Packaging News, Perishables, Southwest, Suppliers
Coleman Natural Foods Is Expanding Its Budweiser BBQ Collection
Coleman Natural Foods is expanding its Budweiser BBQ collection with the introduction of a Spicy BBQ Pulled Pork and Beer & Cheese Bratwurst flavor this spring. The two new items join the heat-and-eat roster of fully-cooked pulled pork and bratwurst infused with real Budweiser lager beer taste that was introduced in spring 2019. As with […]
Posted inNonfood Items, Corporate Store News, Home Page Slider, Marketing News, National
Kroger Precision Marketing Challenges Media Industry
The Kroger Co.’s media advertising business, Kroger Precision Marketing (KPM), has a new sales attribution capability to provide brands full transparency into media performance. Kroger’s self-service advertising platform now allows brands to view in-store and online sales results attributed to advertising campaigns across Kroger properties. Kroger applies only 100 percent verified transactions from both in-store and online customers. Microsoft […]
Posted inBeverage News, Home Page Slider, Marketing News, National, New Products, Suppliers
Sprite ‘Drops’ Hit Of Ginger With New Beverage, Streetwear Collaboration
Sprite is adding a hit of ginger flavor to its lemon-lime base with a category-crossing innovation that launched Feb. 12. Sprite Ginger now is available nationwide in 20-oz. and 2-liter bottles and 12-oz. can 12-packs. Sprite Ginger Zero Sugar now is available nationwide in 12-oz. cans. The drink was developed in response to the popularity […]
Posted inProduce News, Corporate Store News, Grocery Store Layout, Health & Wellness, Home Page Slider, Marketing News, Organic Natural, West
Sprouts Farmers Market To Open Redding, CA, Store On Feb. 26
Sprouts Farmers Market will open in Redding, California, at 1401 Hilltop Drive on Wednesday, Feb. 26. Sprouts’ store layout, inspired by farmers markets, features fresh produce at the center of the store, an expansive bulk foods section and an extensive vitamin department focused on wellness. To celebrate the new store, Sprouts is giving away a classic […]
Posted inInternational Foods, Guest Contributors, Home Page Slider, Marketing News, National, Nonfood Items
Soto: Segmenting Multicultural Markets Not As Challenging As You Think
by Terry Soto/multicultural marketing expert I’m often asked how retailers can avoid stereotyping or generalizing when attempting to attract sales from multicultural shoppers given how diverse even one nationality, dialect or cultural background can be. It starts with some common sense. Say you want to attract sales among Hispanic shoppers. The first step should always […]
Posted inDairy News, Association News, Home Page Slider, Marketing News, Packaging News, Perishables, Suppliers, West
Darigold Expanding Fit Milk Facility In Boise, ID
Darigold Inc. will invest $67 million in its Boise, Idaho, facility this year, a move that will allow it to support the growth of its Fit milk. Over the past six months, Darigold reported, consumer demand for Fit, which was launched in the Pacific Northwest market last year, has doubled in sales and distribution. Headquartered […]
Posted inProduce News, Executive News, Home Page Slider, Marketing News, Midwest
Golden Sun Marketing Welcomes Two New Team Members
Mound, Minnesota-based Golden Sun Marketing has hired two experienced professionals—Tim Rogers and Jason Fuller. Rogers joined the team as business development manager at the beginning of January. Fuller joined as VP, effective Feb. 1. Rogers joins Golden Sun Marketing from The Fresh Market, a specialty grocer in the southeast. “Tim’s deep understanding of both procurement […]
Posted inHealth & Wellness, Home Page Slider, Marketing News, Snacks Brands, Suppliers
Crispy Green Hires Torres As New Regional Sales Manager
Fairfield, New Jersey-based Crispy Green has hired Janet Torres as regional sales manager to strengthen its key accounts and regional sales to meet its aggressive growth plan for 2020 and beyond. Torres brings a wealth of knowledge and experience to this role and will be a solid asset to the team, the company says. In addition […]
Posted inHome Page Slider, C-Store News, Marketing News, Northeast
Verc Enterprises Presents $500 Grant To Fitchburg High School
Verc Enterprises, a convenience store and Mobil/Gulf/Irving gasoline operator with locations throughout Eastern Massachusetts and New Hampshire and owner of Mayflower Provisions in Plymouth, Massachusetts, recently presented Fitchburg High School with a check for $500, a grant made possible through the ExxonMobil Educational Alliance Program. Funded by the ExxonMobil Corp. and Global Partners LP, the […]
Posted inNew Products, Home Page Slider, Marketing News, Snacks Brands, Southeast, Suppliers
Zapp’s Offers New Orleans Kettle Style Evil Eye Potato Chips
Zapp’s new Evil Eye Potato Chips were “born in the spirit of New Orleans and Voodoo healer Marie Laveau,” the company says, and “peer into your soul with the reverie of a mysterious, intense stare.” In the 1800s, Laveau’s evil eye “cast fear, mystery and hexes into the hearts of the nefarious and noble of […]
Posted inAssociation News, Home Page Slider, Marketing News, Midwest, Nonfood Items, Sustainability News
Iowa Grocery Industry Association Offers Build With Bags Grants
Iowa’s grocers are offering help to communities that want to spruce up a park, school playground, recreation trail and more with a Build with Bags Grant from the Iowa Grocery Industry Association (IGIA). The Build with Bags program awards grants of up to $2,000 for purchases of picnic tables, park benches, planters and playground equipment made […]
Posted inHome Page Slider, Grocery Store Layout, Independent Store News, Marketing News, Northeast
Allegiance Retail Services Opens Foodtown Of Roosevelt Island In NYC
Allegiance Retail Services LLC held the grand opening of the Foodtown of Roosevelt Island on Friday, Feb. 7. The store, which is a former Gristedes, is operated by the New York Food Group (John Catsimatidis, chairman, and Nick D’Agostino III, president). The supermarket is located at 686 North Main Street and is open every day […]
Posted inNonfood Items, Home Page Slider, Independent Store News, Marketing News, Midwest, Suppliers
SpartanNash Foundation, Store Guests Support Habitat For Humanity
As part of its commitment to building stronger communities, the Grand Rapids, Michigan-based SpartanNash Foundation invites store guests to take part in its companywide fundraising effort to build a strong foundation and a path toward homeownership in partnership with Habitat for Humanity. The SpartanNash Foundation’s fundraising effort to secure shelter—one of the Foundation’s pillars—will run […]
Posted inPackaging News, Center Store, Home Page Slider, Marketing News, National, New Products, Snacks Brands, Suppliers
New Magic Fruity Pebbles Available In Time For National Cereal Day
Lakeville, Minnesota-based Post Consumer Brands is releasing a new, limited-edition Magic Fruity Pebbles cereal in celebration of National Cereal Day on March 7. Inspired by the Flintstone family’s pink dinosaur Dino, this hot pink, crispy rice cereal turns milk blue. The limited-edition Magic Fruity Pebbles are also gluten-free. “The Pebbles brand is always looking for […]
Posted inMeat/Seafood/Poultry, Center Store, Home Page Latest News, Marketing News, Northeast, Suppliers
LaMonica Fine Foods’ Canned Seafood Stars On New York Billboard
LaMonica Fine Foods, based in Millville, New Jersey, has secured a static billboard for an eight-week period that is highly visible to commuters traveling from New Jersey into Staten Island via the Outerbridge Crossing. The billboard showcases the company’s retail line of canned seafood products, including hand-shucked sea clams, clam juice and scungilli. The 14’ […]
Posted inBeverage News, C-Store News, Food Service News, Home Page Slider, Marketing News, Snacks Brands, Southwest
Shell And Dunkin’ Expand Partnership Through Fuel Rewards Program
Shell Oil Co. and Dunkin’ have announced a national expansion of their partnership with the Fuel Rewards program. The “Sip Dunkin’, Save at Shell” partnership allows Fuel Rewards members with Gold Status and DD Perks Rewards Program members to save 10 cents per gallon every time they purchase five beverages at a Dunkin’ location. The “Sip Dunkin’, […]
Posted inYear In Review - 2020, Home Page Slider, Independent Store News, Marketing News, Northeast
NORTHEAST: ShopRite’s Big Brand Bash Follows January’s Can Can Sale
While ShopRite’s January Can Can sale is over, the supermarket’s digital coupon Big Brand Bash is underway in stores and online. Shoppers who clip coupons online during Big Brand Bash can save on hundreds of products throughout the store—with more than $200 in savings on groceries. The digital coupon event runs for two weeks. Shoppers […]
Posted inFood Lion, Corporate Store News, Home Page Slider, Marketing News, Online Grocery Technology, Southeast
Food Lion MVP Customers Save Millions With Shop & Earn Rewards
Food Lion recently celebrated the two-year anniversary of its innovative Shop & Earn MVP rewards program. With Shop & Earn, MVP customers have saved more than $58 million in the past two years on top of their usual MVP savings. Since the program’s full banner inception in February 2018, customers have loaded their monthly Shop […]