The Laughing Cow cheese brand recently rolled out a new recipe reformulation adding more calcium, creaminess and flavor into each wedge, which also contains 2g of protein and is made with real cheese. Changes also include new packaging that highlights its logo, The Laughing Cow. The company is on a mission to inspire people to […]
Category: Marketing News
PMA Bringing ‘The Joy of Fresh’ to Austin’s SXSW
The Produce Marketing Association (PMA) will return to South By Southwest (SXSW) again this year as a part of the organization’s ongoing work to bring the produce and floral industries to center stage. SXSW attracts half a million attendees each year to Austin, Texas, for 10 days of collaboration. From March 13-22, SXSW will feature speakers, […]
7-Eleven Adds New Beverage Options With Specialty Coffee, Nitro, More
As 7-Eleven stores on Long Island introduced the world to coffee in to-go cups more than 50 years ago, the company now is launching another milestone for Long Island coffee-lovers. The convenience retailer has expanded its hot and cold beverage menu to all Long Island 7-Eleven stores with the addition of touch-screen machines that brew custom […]
34 Degrees To Launch New Snaps Line In 3 Flavors
Denver, Colorado-based 34 Degrees is launching a new line, Snaps, baked chickpea snacking thins, in three varieties including Sea Salt, Everything and Umami. Snaps are naturally gluten free through the use of steamed chickpea flour. 34 Degrees’ second snacking line behind Sweet Crisps, Snaps are a standalone snack—an alternative to traditional chips or pretzels. Each […]
Base Culture Unveils New Packaging, Reformulated Low-Sugar Brownies
Base Culture, maker of paleo and gluten-free baked goods and snacks, is launching all-new, refreshed packaging this spring, but also will reduce the sugar in its Almond Butter Brownies and Cashew Butter Blondies by 40 percent to 15 grams. Last summer, Base Culture introduced its Original Keto Bread and 7 Nut & Seed Bread. Due […]
The Good Bean Launches New Line Of Chocolate Covered Chickpeas
The Good Bean, a maker of chickpea snacks, has launched a new line of whole-bean snacks, Chocolate Covered Chickpeas. The new line adds to The Good Bean’s portfolio of whole-bean snacks with its three varieties: Dark Chocolate, Milk Chocolate and Mocha Chocolate. This expansion into confection is a first for The Good Bean, based in Berkeley, […]
New Taco Bell Cheddar Crisps Available At Kroger, 7-Eleven Stores
Taco Bell’s newest item, Cheddar Crisps, is hitting shelves at participating U.S. 7-Eleven and Kroger locations. Made by baking 100 percent real cheese into crisps and then seasoning with Mexican spices, Cheddar Crisps are a keto-friendly, gluten-free and certified vegetarian snack with no artificial flavors or colors. Cheddar Crisps are available in three varieties and […]
Tillamook Debuts New Farmstyle Cream Cheese Spreads
The Tillamook County Creamery Association (TCCA) has introduces its new Farmstyle Cream Cheese Spreads, including the world’s first-ever Aged Cheddar Cream Cheese Spread made with Tillamook’s sharp white cheddar. Not only are the spreads made with real ingredients and the bold cheese flavor that the farmer-owned co-op is known for, they also are made without gums, fillers or preservatives. […]
NGA Honors Outstanding Marketer, Outstanding Merchandiser Winners
The Outstanding Marketer and Outstanding Merchandiser in the Creative Choice Awards, selected by the National Grocers Association (NGA), were announced during the Super Breakfast Session at the recent 2020 NGA Show in San Diego, California. Outstanding Marketer was awarded to K-VA-T Food Stores/Food City for the grand opening in Abingdon, Virginia. The event generated excitement […]
Graeter’s Ice Cream, Braxton Brewing Co. Launch New Collaboration
Braxton Brewing Co. and Graeter’s Ice Cream are releasing a new innovation that brings two Cincinnati-area brands together once again. On Friday, Feb. 28, Graeter’s Black Cherry Chocolate Chip White Stout will be available at a tapping and release party at Braxton Brewing Co. Beginning March 2, consumers also will be able to purchase 16-oz. […]
SEPC Unveils New Logo Ahead Of Southern Exposure 2020
Southeast Produce Council (SEPC), the premier produce resource in the Southeast, unveils a brand refresh to mark 20 years of success and symbolize progress as well as the future of the association. Ahead of Southern Exposure, to be held Feb. 27-29 in Tampa, Florida, SEPC is debuting a new logo and website to kick off the […]
USA Pears Campaign Creates Movement Around Healthy Habits
To encourage consumers to keep thinking about fresh fruit as a healthy staple during an optimal time of year, USA Pears once again is launching the #WhatsInYourFruitBowl initiative. This marks the third year USA Pears will be running #WhatsInYourFruitBowl, which takes place March 1-31. According to research, habits are more likely to be formed when there is a […]
H-E-B Issues Call For Entries In Quest For Texas Best 2020
Now in its seventh year, H-E-B Primo Picks Quest for Texas Best has expanded its search for the finest foods and beverages in the Lone Star State to now include non-food items. In addition to food creators and innovators, Texas-based purveyors of apparel, beauty items, electronics and toys, home goods, household necessities, gardening supplies, coolers […]
Craft Brew Alliance Approves Proposed Agreement With Anheuser-Busch
The shareholders of Craft Brew Alliance Inc. (CBA) voted at a special meeting Feb. 25 to adopt an agreement, announced Nov. 11, 2019, that will create an expanded partnership between CBA and Anheuser-Busch Cos. LLC (A-B), with A-B agreeing to purchase the remaining CBA shares it does not already own in a merger transaction for […]
Craft Beer BBQ Collection Expands With Voodoo Ranger IPA Beer Brat
Building off the success of the Fat Tire BBQ Collection, Niman Ranch and New Belgium Brewing have debuted the Voodoo Ranger Mango Habanero IPA Beer Bratwurst, now available in select Whole Foods Markets and specialty grocers across the country. The new brat combines Niman Ranch’s Certified Humane pork, raised sustainably with no antibiotics—ever, with Voodoo […]
Lay’s Partners With The Voice’s John Legend To Debut New Flavors
Fans of NBC’s The Voice will discover some new potato chip flavors in addition to some new favorite singers as Lay’s joins coach John Legend on season 18, which premiered Monday, Feb. 24. Lay’s Cheddar Jalapeño, Poppables Sea Salt & Vinegar and Kettle Cooked Flamin’ Hot all joined Team Lay’s earlier this year—and to celebrate […]
Basia’s Pickles Launches At Texas Central Market Stores
Hutto, Texas-based Basia’s Pickles, known for its flagship homestyle product, has launched two new varieties of pickles, Old World Garlic Dill and Texas Heat, at all Central Market stores. “We are very excited to bring these new products to our Central Market customers,” said Basia’s Pickles owner Barbara H. Marynowski. “The outpouring of love and […]
Goldthread Plant-Based Tonics Expands Nationwide In Target Stores
Goldthread Plant-Based Tonics, founded by clinical herbalist and LAC William Siff, has expanded nationwide via distribution in 970 Target stores. The launch features six SKUs: Turmeric Radiance, Green Minerals, Hawaiian Ginger, Mint Condition, Lavender Bliss and Honey Rose. The beverages are now available and retail for $3.49 each. Turmeric Radiance is a tonic based on Ayurvedic […]
Acosta Reveals National Partnership With On The Border Chips And Dips
Acosta has been named the U.S. sales and marketing agency of record in Walmart for Truco Enterprises, maker of On The Border chips, salsa and queso, effective Feb. 15. On The Border tortilla chips are the highest velocity unflavored national brand tortilla chips in Walmart today. Acosta, a sales and marketing agency in the consumer packaged goods […]
National Beverage: Lawsuit Against LaCroix Dismissed, Claims Retracted
National Beverage Corp. announced Feb. 19 dismissal with prejudice and complete retraction of all of the allegations contained in a prior lawsuit which challenged the natural ingredient labeling of LaCroix. The plaintiff recanted the statements made in a press release issued by her counsel concurrent with the lawsuit that was filed. In a written recantation, […]
