HAC Inc., an Oklahoma employee-owned grocery company that includes the Homeland banner, says it has entered into an agreement with Rodmell & Co. to establish and execute a branding and customer engagement strategy. “Over the past few years, HAC has made significant improvements to our operations and merchandising,” said Marc Jones, CEO and president at […]
Category: Marketing News
Posted inMarketing News, Home Page Slider, Midwest
Shine United Gives Moon Cheese A Brand Refresh
Moon Cheese recently underwent a brand refresh so the look on the outside matches the crunchy cheese bites on the inside. Madison, Wisconsin-based Shine United was tasked with performing this integrated rebrand that included an overhaul of the look and feel which was translated into new packaging, a new website, content to fuel social media […]
Posted inHome Page Slider, Marketing News, National
NACS Show Moving Forward As Scheduled For October
The 2020 NACS Show—the global event for all things convenience—is moving forward as scheduled and will take place Oct. 11-14 in Las Vegas, Nevada, at the Las Vegas Convention Center. NACS and the event’s supporting partner organizations—PEI, PMAA and Conexxus—announced that NACS Show registration and official housing is now open at nacsshow.com. The organizations are working […]
Posted inFood City, Executive News, Home Page Slider, Marketing News, Nonfood Items, Southeast
Lifelong Food City Associate Thomas Hembree Dies At 69
The Tennessee Grocers & Convenience Store Association has announced the death of lifelong Food City associate Thomas R. Hembree, 69. He died Saturday, April 18, 2020, at Naples Community Hospital in Naples, Florida, surrounded by his family. Mr. Hembree served as Food City SVP of marketing prior to his retirement in 2010. During his service, he […]
Posted inNonfood Items, COVID News, Health & Wellness, Home Page Slider, Marketing News, National
NCS: Consumer Spending Remains 23% Higher Than Pre-Covid Levels
NCSolutions (NCS), a company that improves advertising effectiveness for the consumer packaged goods (CPG) ecosystem, released new data April 9 showing average household grocery spend has fallen since the Covid-19 Extreme Buying peak but still remains elevated at 23 percent higher than pre-pandemic levels. This marked shift—coupled with a return to a grocery basket mix […]
Posted inProduce News, Home Page Slider, Marketing News, West
Sun World Expands Supply Capability Of Licensed Grapes
Sun World International LLC has granted new licenses to several California and Mexico produce companies, further expanding the supply and distribution of its proprietary grape varieties, Licensing VP Garth Swinburn recently announced. The new licensees include Anthony Vineyards Inc. for grapes produced in California’s Coachella Valley and Illume Ag Sales LLC (formerly known as Fabbri […]
Posted inHealth & Wellness, COVID News, Guest Contributors, Home Page Slider, Marketing News, National
Guest Columnist: After Covid-19, Grocery Future Should Be Pretty Bright
by Aleya Jennings Gatesman It is obvious that the Covid-19 pandemic is changing everything in the world right now. While an infinite number of questions remain about what to expect in our new normal, it may be my upbeat nature but I’m especially curious to explore some of the positives that may emerge from our current […]
Posted inProduce News, COVID News, Home Page Slider, Marketing News, Online Grocery Technology, Southwest
DMA Solutions Offers Free Communications To Brands, Marketers
Dallas, Texas-based DMA Solutions now is offering companies within the fresh food space a free communications consultation to position consumer messaging and communications during this unparalleled time. The spread of Covid-19 and frequent shutdowns have people talking about fresh produce and food more than ever. Each and every day, DMA Solutions is at the forefront […]
Posted inYear In Review - 2020, Barons Market, Executive News, Grocery Store Layout, Home Page Latest News, Marketing News, Shelby Originals, West
WEST: People To Watch: Dana Shemirani and Rachel Shemirani, Barons Market
The Shelby Report and The Grocery Group have partnered on this series, entitled People to Watch, to focus on current and future leadership in the grocery industry. In this installment, The Grocery Group Founder and CEO Cindy Sorensen interviews Dana Shemirani, VP-purchasing, and Rachel Shemirani, SVP, of Barons Market in Southern California. Tell me […]
Posted inProduce News, Executive News, Home Page Slider, Marketing News, Southeast
Fresh Del Monte Produce Appoints Elana Gold As CMO
Coral Gables, Florida-based Fresh Del Monte Produce has named Elana Gold as VP and chief marketing officer (CMO). In this role, Gold will lead Fresh Del Monte’s global marketing functions, executing global, regional and local marketing strategies aimed at delivering long-term and sustainable business growth for the iconic brand. She will report to Fresh Del […]
Posted inOnline Grocery Technology, COVID News, Home Page Slider, Marketing News, National
First Insight Finds Coronavirus Impacting Shopping Decisions
As coronavirus continues to spread, a recent survey by First Insight found that news of the virus is impacting the shopping behavior of 75 percent of respondents, up from 45 percent (a 70 percent increase) when comparing to a survey fielded in late February. The survey by Warrendale, Pennsylvania-based First Insight Inc. also pointed to […]
Posted inProduce News, Home Page Slider, Marketing News, Perishables, Suppliers, West
California Avocado Commission Unveils New Ad Campaign
The California Avocado Commission (CAC) has unveiled a new advertising campaign and marketing program to support this season’s California avocado crop. CAC’s new advertising campaign began in March with a combination of traditional and digital media in the West and a focus on California. “The commission’s new advertising campaign theme is ‘The best avocados have […]
Posted inNortheast, Home Page Slider, Marketing News
AGNE Hosts Spring Food Show In Manchester, CT
Associated Grocers of New England Inc. (AGNE) held its spring food show March 10 at the Double Tree Hilton in Manchester, Connecticut. AGNE hosts food shows twice a year, in the spring and fall. The shows offer the retailer an in-depth look at the variety of products carried by AGNE vendors. The shows also feature […]
Posted inExecutive News, Home Page Slider, Marketing News, Southeast
Acosta Appoints Sharon Hart As Chief Information Officer
Jacksonville, Florida-based Acosta, a full-service sales and marketing agency in the consumer packaged goods (CPG) industry, has appointed Sharon Hart as chief information officer, effective March 23. Hart has more than 20 years of experience and is an established transformational leader in both the CPG and retail industries. She is expected to deliver omnichannel technology and […]
Posted inMidwest, Beverage News, Home Page Slider, Marketing News, New Products, Suppliers
Leinenkugel’s Introduces Spritzen, First ‘Beer With A Splash Of Seltzer’
The Jacob Leinenkugel Brewing Co. has introduced its new trio of beers with a splash of seltzer, Leinenkugel’s Spritzen, available nationwide. Spritzen marks the brewer’s first new national release in three years and is available in three flavors: Grapefruit, Raspberry Lemon and Pineapple Strawberry. Spritzen features a crisp and effervescent beer-forward taste with the clean […]
Posted inSouthwest, Beverage News, Home Page Slider, Marketing News, New Products, Suppliers
STōK’s ‘Fueled’ Line Features Creamers, Ready-To-Drink Coffee
Consumers have a new way to fuel their coffee with STōK Fueled Creamers and Ready-to-Drink Coffee from STōK Cold Brew. Geared toward those who are looking to jump-start their day, the company said the STōK Fueled line includes extra calories from protein, butter and MCT oil. The products are available at grocery and mass market […]
Posted inSoutheast, Amazon Fresh, Home Page Slider, Marketing News, Meat/Seafood/Poultry, New Products, Perishables, Suppliers, Whole Foods
Mowi Launches Global Norwegian Atlantic Salmon Brand, Mowi Pure
Mowi, a global seafood company, has launched its new global brand, Mowi Pure. It is now available on Amazon Fresh and will be in stores nationwide later this year. Mowi Pure products are made from a unique breed of sustainably-farmed Norweigan Atlantic salmon that can be traced back generations to the wildest rivers in Norway. […]
Posted inSoutheast, Beverage News, Home Page Slider, Marketing News, Shelby Originals, Shelby Signature Content, Suppliers
Cigar City Expands Reach, Sees More Room for Growth
Cigar City Brewing in Tampa has grown rapidly since it was founded 13 years ago, expanding from a small operation with sales in Florida to having distribution across the U.S. and internationally. The brewery was founded in 2007 by Tampa Bay native Joey Redner and brewed its first batch of beer, Maduro Brown Ale, in […]
Posted inSoutheast, Center Store, Health & Wellness, Home Page Latest News, Marketing News, Organic Natural, Shelby Originals, Shelby Signature Content, Suppliers
White Leaf Provisions To Branch Out From Biodynamic Baby Food Roots
White Leaf Provisions, a Mount Pleasant, South Carolina-based company specializing in biodynamic food products, primarily for babies, has big plans for 2020, including introduction of new products and wider distribution. The company, founded in 2016 by Keith Rowe and his wife, Megan, is a small, family-run business that focuses on pure foods. The company’s niche […]
Posted inHealth & Wellness, Association News, Home Page Slider, Marketing News, National
FDA Launches Campaign For New Nutrition Facts Label
The U.S. Food and Drug Administration (FDA) has launched an initiative to help consumers use the new Nutrition Facts label that appears on packaged foods to maintain healthy dietary practices. The campaign with the tagline “What’s In It For You?” aims to reach the general public and also focuses on consumers at increased risk of […]