Marketing Archives - Page 5 of 75
Posted inIndependent Store News, Equipment & Technology, Home Page Latest News, National, Online Grocery Technology, Store News

Study: Gap Between Shoppers Using Social Media And Connecting With Their Supermarkets Remains Wide

The Retail Feedback Group (RFG) has released the “U.S. Supermarket Shopper Digital Update,” a new report focusing specifically on the digital aspects of shopper engagement with supermarkets. The report is an offshoot from RFG’s annual report of supermarket shopper satisfaction, the “U.S. Supermarket Experience Study.” Social media gap remains an opportunity While 87 percent of supermarket […]

Posted inStore News, Amazon Fresh, Equipment & Technology, Home Page Latest News, Industry News, West, Whole Foods

Ridley’s Family Markets Partners With Digital Foodie To Offer On-Demand Ordering

Jerome, Idaho-based Ridley’s Family Markets, which operates nearly three-dozen stores in Colorado, Idaho, Nevada, Utah and Wyoming, has deployed Digital Foodie’s on-demand platform. The new service will include branded websites and mobile applications that provide personalized shopping experiences for customers across the retailer’s Mountain West footprint. Ridley’s also will put Digital Foodie’s picking and fulfillment tools […]

Posted inNortheast

Whole Foods Selects Dunnhumby To Aid Customer Merchandise Strategy

Whole Foods Market has selected dunnhumby as a partner to evolve the chain’s category management and merchandising by using customer data and insights. Dunnhumby says it is working with the Austin, Texas-based grocery chain to apply its customer data models, science and industry-leading processes to make store-level merchandising decisions based on specific customer needs. Dunnhumby […]

Posted inMarketing News, Association News, Home Page Latest News, Independent Store News, National, Private Label Brands, Shelby Content, Shelby Signature Content, Store News, Suppliers

IGA Announces Its New Cause Marketing Partner

by Lorrie Griffith/editor-in-chief IGA USA revealed its new cause marketing partner at its 2017 Global Rally, Feb. 10-12 in Las Vegas. The new partner is Partnership for Drug-Free Kids, an organization that is summed up best by its tagline, according to President and CEO Marcia Lee Taylor: Where families find answers. The organization offers support […]

Posted inNortheast

Catagna Spagna Corp. Rebrands To Catania Oils

Catania Spagna Corp. of Ayer, Massachusetts, processor and packer of vegetable, olive and blended oils, has changed its name to Catania Oils. Fourth-generation brothers Stephen and Joseph Basile said it was time that the company’s image matched the significant advancements the company and its employees have made since their great-grandfather began selling imported olive oil and […]

Posted inOrganic Natural, Home Page Latest News, Marketing News, National

Who Are Natural/Organic Shoppers, And What Motivates Them?

In recent years, the natural and organics category has seen significant growth, but the profiles and motives of today’s natural/organics shoppers are drastically different than they were less than a decade ago. That’s according to Acosta, whose latest Hot Topic Report, “Back to Our Roots: The Rise of the Natural/Organic Shopper,” explores modern-day natural/organic consumers, including what they’re […]

Posted inWest, Equipment & Technology, Home Page Latest News, Independent Store News, Marketing News, Online Grocery Technology, Wholesaler/Distributor News

AFS Uses Technology To Simplify Print Advertising For Independents

Associated Food Stores (AFS) and eComSystems are teaming up make print advertising easier for independent grocers. The Salt Lake City-based wholesaler partnered with the technology firm in 2013 to create AFS AdStudio, a custom advertising development and production program that allows retailers to quickly and easily build custom weekly ads. Since then, the companies have worked together […]

Posted inNortheast

Tyson Foodservice Revamps To Focus On Operator Concerns

To help today’s foodservice decision-makers deal with concerns such as increased competition, rapidly changing tastes and trends, and rising rents and wages, Tyson Foodservice says it is transforming into a customer-centric enterprise that understands what’s “on the line” for operators. To achieve this, Tyson Foodservice will challenge team members to help reduce risk and frustration for […]

Posted inNortheast

Bain Capital Purchases Daymon Worldwide

Bain Capital Private Equity has acquired a majority stake in Daymon Worldwide. Established in 1970 with a heritage deeply rooted in private brands, Daymon has evolved over its 46-year history to become a major retail service provider. Daymon’s expertise ranges from private brand development to strategy and branding, sourcing and logistics, retail merchandising services and […]

Posted inGrocery News, Beverage News, Center Store, Corporate Store News, Home Page Latest News, Marketing News, Merchandising News, Southwest, Suppliers

Big Red, Kroger And Weber Kicked Up Summer Sales

Austin, Texas-based beverage company Big Red reports that its “100 Days of BBQ” summer retail promotion and marketing campaign in Kroger stores in Louisville, Kentucky—with help from Weber—generated a 15.7 percent sales increase in dollars. The goal? A 10 percent increase. Big Red hosted Weber Mobile Grill Academy classes at the Kroger stores as part of […]

Posted inStore News, Home Page Latest News, Midwest

‘Iron Chef America’ Judge Rizzotti Joining Meijer For Italian Cooking Promotion

Grand Rapids-based Meijer is teaming up with the Italian Trade Agency to bring an authentic Italian cooking experience to select stores. Events will be hosted later this month by The Food Network’s “Iron Chef America” Judge Mario Rizzotti. The cooking demonstrations are part of a larger Meijer Mercato Italiano experience that will take place at […]

Posted inCenter Store, Guest Contributors, Health & Wellness, Home Page Latest News, Industry News, National, Nonfood Items, Shelby Content, Shelby Signature Content, Store News, Suppliers, Women In The News

Non-Food For Thought: Why Make HBW Your Top New Year’s Resolution?

by Naomi Sleeper/director of business development, Imperial Distributors According to an Acosta study commissioned by the Food Marketing Institute (FMI), sales of health, beauty and wellness (HBW) products total $84 billion annually. Grocery retailers only capture about $15 billion of those sales. This means a big opportunity for supermarkets to increase their share of HBW sales. […]

Posted in, Home Page Latest News, Industry News, Merchandising News, National, Shelby Content, Shelby Signature Content, Store News

Lloyd, Goelzer To Hold Supermarket Management Class 2.0 In May

Longtime grocery educator Harold Lloyd of Harold Lloyd Presents and Paulo Goelzer, president of the IGA Coca-Cola Institute, are teaming up to present Supermarket Management Class 2.0 in Chicago in May. Lloyd, who created the course about 15 years ago, used to hold the class in January, but saw an opportunity this year, with FMI […]

Posted inStore News, Grocery News, Home Page Latest News, Industry News, Merchandising News, Southeast

Bi-Lo, Winn-Dixie Mark Anniversary Of ‘Down Down’ Pricing Promotion

Bi-Lo and Winn-Dixie stores are celebrating the first birthday of “Down Down,” the grocers’ “pricing promise to not only lower prices, but keep them down for at least six months,” according to parent company Southeastern Grocers. Ian McLeod, president and CEO of Southeastern Grocers, said, “We know grocery prices are important to our customers, and […]

Posted inNortheast, Home Page Latest News

Survey: Holiday Shoppers More Optimistic Than In Recent Years

The continued economic optimism that is driving the stock market to new highs may have the same effect on holiday shopping and travel. That’s according to a national consumer survey released this week by the National Association of Convenience Stores (NACS). Sixty percent of U.S. fuel consumers report feeling optimistic about the economy, a 1-point […]

Posted inMarketing News, Home Page Latest News, National

New ‘The Why? Behind The Buy’ Shows Grocery Shopper Behavior Influenced By Engagement With Food

Today’s shoppers are seeking positive culinary experiences, making deliberate decisions from the store to the stove, including wanting to feel good about the foods they eat, have pride in the brands they buy and share their cooking journeys online. Ahead of the new year, research released Tuesday in the 13th edition of The Why? Behind […]

Posted inSnacks Brands, Center Store, Home Page Latest News, National, New Products, Shelby Content, Shelby Signature Content, Suppliers

New Brand From Lehi Valley Targets Health-Conscious Millennial Consumers

by Alissa Marchat/staff writer Lehi Valley Trading Co., a producer and processor of nuts, dried fruit, candies and trail mixes, is rolling out Snackworthy, a new value brand of snacks targeted at Millennial consumers that the company touts as “free from 100-plus unworthy ingredients,” including no artificial colors, flavors, preservatives and no antibiotics. Some products […]

Posted in, Equipment & Technology, Home Page Latest News, National, Online Grocery Technology

Snapstar Launches First Grocery Brand Rewards App

Snapstar, the first grocery brand loyalty app that allows customers to get rewarded by brands, has launched its beta product, available for Android. Snapstar allows users to take a photo of their grocery receipt and be rewarded with gift cards, giveaways and more when they purchase products from more than 30 major brands. Users take […]