Frozen Food News | The Shelby Report
Posted inGrocery Research, Association News, Featured News, Frozen Food, National, News

Frozen Treats Now An Everyday Habit, Not A Summer Splurge, Finds NFRA

Ice cream and frozen novelties have moved beyond occasional summer indulgence to become a routine part of household shopping, according to new consumer research from the National Frozen & Refrigerated Foods Association. Nearly three-quarters of adults say keeping frozen treats at home feels more affordable than going out for dessert, and a similar share view […]

Posted inExecutive News, Association News, Frozen Food, National, News

AFFI Adds Blake As SVP Of Communications

The American Frozen Food Institute (AFFI) has named Carol Blake as SVP of communications, effective June 15. In this role, Blake will lead AFFI’s integrated communications strategy, including public affairs, media relations, stakeholder engagement, member communications, and brand positioning. Blake brings more than 30 years of public affairs experience to the position. She previously served […]

Posted inAssociation News, Frozen Food, National, News

NFRA Names Winners Of 2026 Penguin Pitch Contest For Emerging Brands

The National Frozen & Refrigerated Foods Association (NFRA) has announced the winners of the third-annual Penguin Pitch: Emerging Brand Contest, a program designed to spotlight up-and-coming brands reshaping the frozen and refrigerated aisles through innovation, flavor and purpose. Category winners Following a review process, three brands earned top honors in the following categories: • Best […]

Posted inFrozen Food, News

Sugar Factory Launches Frozen Rainbow Sliders at Jewel-Osco Stores

Sugar Factory, the restaurant and lifestyle brand, is entering the grocery space with the launch of Sugar Factory at Home, a new retail division debuting with frozen Rainbow Sliders now available at Jewel-Osco locations across Illinois, Indiana and Iowa. The product translates one of the brand’s signature menu items into a frozen format: fully cooked […]

Posted inGrocery Store Equipment, Frozen Food, National, News

Hillphoenix Launches Next Generation Flex Mini CO2 Refrigeration System

Hillphoenix, part of Dover Food Retail and Dover, has launched the Next Generation Flex Mini, a CO2 transcritical refrigeration system designed for food retail and industrial applications. Built around serviceability and energy efficiency in a compact footprint, the Flex Mini platform supports two compressor brand configurations, giving operators flexibility to match existing technical standards or […]

Posted inNew Products, Featured News, Frozen Food, National, News

Spring Bringing New Ice Cream Choices To Freezer Cases

The ice cream industry is entering the warmer months with a wave of product launches and retail expansions, as manufacturers compete for freezer-aisle attention with novel flavors, premium ingredients and high-profile brand collaborations. Announcements from Cold Case Ice Cream, Tillamook, Hudsonville Ice Cream and I Love Ice Cream Cakes in the week leading up to […]

Posted inFrozen Food, Association News, Executive News, Featured News, National, News

AFFI Names Van Doren Chief Of Government Affairs

The American Frozen Food Institute (AFFI) has hired Lisa Van Doren as chief of government affairs, effective March 16. Van Doren will lead the association’s legislative and regulatory strategy on behalf of the frozen food industry. In the role, Van Doren also will manage congressional and federal agency engagement, oversee coalitions and political activities and […]

Posted inFrozen Food, Association News, Featured News, News, Northeast

NFRA Names 8 Finalists For 2026 Penguin Pitch Emerging Brand Contest

The National Frozen & Refrigerated Foods Association (NFRA) has named eight finalists for its 2026 Penguin Pitch: Emerging Brand Contest, spotlighting innovation across frozen and refrigerated categories ahead of the organization’s convention. The grand-prize winner will receive a featured showcasing opportunity at Café NFRA during the 2026 NFRA Convention, set for Oct. 17-20 in National […]

Posted inFrozen Food, Finance News, News, Snacks Brands, West

Morinaga To Acquire My/Mochi Ice Cream, Expanding U.S. Snack Portfolio

Morinaga & Co., a leading global confectionery manufacturer, has entered into a definitive agreement to acquire My/Mochi Ice Cream, the largest mochi ice cream brand in the United States. The acquisition unites two businesses with strong brand heritage and complementary capabilities. My/Mochi will join Morinaga’s portfolio of brands, including HI-CHEW, HI-SOFT and Chargel. “In welcoming […]

Posted inFrozen Food, Association News, Featured News, National, News

NFRA Highlights Innovation, Flexibility During March Frozen Food Month

American eating habits are changing, with meals becoming less structured, snacking on the rise and consumers seeking foods that offer flexibility, variety and value, the National Frozen & Refrigerated Foods Association (NFRA) said. The frozen food aisle is meeting that demand with innovation including globally inspired flavors, air-fryer-ready formats and portion-smart options. During March Frozen […]

Posted inFrozen Food, Association News, Featured News, National, News

Registration Open For 2026 NFRA Convention

The National Frozen & Refrigerated Foods Association (NFRA) has opened registration for the 2026 NFRA Convention, set for Oct. 17-20 at the Gaylord National Resort & Convention Center in National Harbor, Maryland. The convention is expected to bring together more than 2,000 retailers, manufacturers, sales agents and supply chain partners to conduct more than 7,500 […]