Frozen Food News | The Shelby Report
Posted inFrozen Food, Natural Grocers, News, Private Label Brands, Southwest

Natural Grocers Adds Five Organic Frozen Fruit Products

Natural Grocers has expanded its house brand frozen section with five organic fruit and smoothie blend products, extending a private label growth strategy that has added more than 900 items since 2016. The new Natural Grocers Brand products include Organic Frozen Sunshine Smoothie Blend, Organic Frozen Super Boost Smoothie Blend, Organic Frozen Tropical Fruit Blend, […]

Posted inFrozen Food, Association News, Dairy News, Finance News, National, News

NFRA Highlights Role Of Frozen, Dairy Foods In Post-Holiday Reset

As Americans move past the holidays and return to everyday routines, frozen and dairy foods are emerging as essential staples that help consumers manage food budgets, reduce waste and simplify daily meal planning, according to a new press release from the National Frozen & Refrigerated Foods Association (NFRA). With their longer shelf life and ready-when-needed […]

Posted inMeat/Seafood/Poultry, Frozen Food, Marketing News, Merchandising News, News, Northeast

Scott & Jon’s Unveils Refreshed Branding, Enhanced Recipes For Frozen Seafood Line

Scott & Jon’s, the Auburn, Maine-based frozen seafood brand founded by brothers Scott and Jon Demers, is unveiling a new brand identity featuring updated packaging, enhanced recipes and refined messaging while staying true to its Maine roots. The refreshed branding is an evolution rather than a complete overhaul, the company said. The updated look, upgraded […]

Posted inExecutive News, Frozen Food, Marketing News, News, Northeast

B&G Foods Names Ozgopoyan As EVP, Sales

B&G Foods Inc., a New Jersey-based maker and distributor of branded shelf-stable and frozen foods, has appointed John Ozgopoyan as EVP of sales, a move to support the company’s long-term sales growth across retail and foodservice channels. Ozgopoyan joins B&G Foods with more than two decades of sales leadership experience in the CPG sector. In […]

Posted inAssociation News, Frozen Food, National, News

NGA Petitions EPA To Reconsider HFC Management Rule Regulations

The National Grocers Association has petitioned the U.S. Environmental Protection Agency to revise its Hydrofluorocarbon Management Rule, citing what it maintains are unrealistic timelines, excessive compliance costs and regulatory requirements that exceed congressional mandates. NGA’s petition argues that the HFC Management Rule imposes several impractical and overly burdensome requirements on food retailers, including drastically increasing […]

Posted inFrozen Food, Association News, Grocery Research, National, News

NFRA Report Highlights Frozen, Refrigerated Foods’ Role In Cutting Food Waste

The National Frozen & Refrigerated Foods Association (NFRA) has released its 2025 Food Waste Insights Report, detailing how reducing food loss across the cold chain can deliver financial, operational and reputational benefits for manufacturers, retailers and distributors. The report reframes food waste as a business opportunity, showing that prevention improves margins, strengthens retailer trust and […]

Posted inFrozen Food, Association News, National, News

NFRA Report: Families Can Save $1.5K Annually By Reducing Food Waste

According to a new report from the National Frozen & Refrigerated Foods Association (NFRA), the average U.S. family discards $1,500 in groceries annually, contributing to $382 billion in surplus food generated each year nationwide. Utilizing data from the USDA and ReFED, the NFRA’s 2025 Food Waste Insights Report highlights that frozen and refrigerated foods are […]

Posted inProduce News, Association News, Frozen Food, Grocery Research, National, News

Pilot Program Highlights Benefits Of Frozen Produce

Partnership for a Healthier America (PHA), the American Frozen Food Institute (AFFI) and Instacart have released the findings of a pilot program that expanded access to fruits and vegetables for families with lower incomes by including frozen produce as an option. Conducted as an extension of PHA’s flagship Good Food at Home program, the effort […]

Posted inFrozen Food, Association News, National, News

NFRA Elects New Officers, Directors For 2026 Board

The National Frozen & Refrigerated Foods Association elected officers for 2025-26 at its annual board of directors meeting Oct. 18 and board members at the annual membership meeting during the NFRA Convention. Bill Kynast, Chobani’s SVP of sales, will chair the board. Kynast has served on the NFRA Board of Directors since 2019 and previously […]

Posted inFrozen Food, Association News, National, News

NFRA First Penguin Leadership Program Marks Milestone Year

The National Frozen & Refrigerated Foods Association (NFRA) concluded its First Penguin Next Generation Leadership Program, a year-long initiative that equipped 30 rising professionals from across the frozen and refrigerated supply chain with leadership training, industry insight and cross-company collaboration. Launched in January, the program was designed to fast-track leadership development and create space for […]

Posted inFrozen Food, Association News, National, News

AFFI Calls On FDA, USDA To Delay Regulatory Definition For Ultra-Processed Foods

In response to a request for information to help define “ultra-processed foods,” the American Frozen Food Institute (AFFI) submitted comments to the U.S. Food and Drug Administration (FDA) and U.S. Department of Agriculture (USDA). AFFI urged the agencies to not issue a proposed definition for UPFs at this moment, adding that classifying foods based on […]

Posted inExecutive News, Association News, Frozen Food, Marketing News, National, News

AFFI Hires Meredith As Director Of Marketing, Communications

The American Frozen Food Institute (AFFI) has named Rebecca Meredith its new director of marketing and communications. In this role, she will oversee the organization’s content creation and execution, as well as drive AFFI’s event and member communications strategies. Most recently, Meredith served as communications manager at CropLife America, a national trade association representing agricultural […]

Posted inFrozen Food, Association News, National, News

AFFI Shares 10 Ways Frozen Foods Can Support National Health Goals

The American Frozen Food Institute (AFFI) has released a series of policy recommendations illustrating how frozen foods can support the Trump administration’s Make America Healthy Again (MAHA) agenda. The 10 recommendations highlight frozen foods’ role in expanding access to nutritious, affordable and convenient food options for millions of Americans, particularly for busy families and food […]

Posted inDairy News, Association News, Frozen Food, National, News

Ice Cream Producers Promise To Eliminate Artificial Colors By 2027

A new voluntary effort led by the International Dairy Foods Association (IDFA) in partnership with America’s ice cream makers promises to eliminate certified artificial colors from ice cream products made with real milk by Dec. 31, 2027. With this effort, dozens of U.S. ice cream companies are pledging to eliminate the use of certified artificial […]

Posted inFrozen Food, Grocery Store Equipment, Guest Contributors, National, News

For Grocers, Refrigeration Management Is Often-Overlooked Lever For Profitability

by Jonathan Tan, co-founder of the Ratio Institute In 1916, Clarence Saunders opened the first self-service grocery store in Memphis, Tennessee. In 1930, the modern supermarket arrived in the Jamaica neighborhood of Queens, New York, in the form of King Kullen. These innovations birthed the need for the fourth utility in food retail – modern […]

Posted inExecutive News, Association News, Frozen Food, National, News

2 Leaders To Be Inducted Into 2025 NFRA Refrigerated Food Hall Of Fame

Two industry leaders will be inducted into the National Frozen & Refrigerated Foods Association’s (NFRA) Refrigerated Food Hall of Fame during the 2025 NFRA Convention on Oct. 20 at the World Center Marriott in Orlando, Florida. The hall of fame was established in 2010 to recognize those whose passion and leadership have advanced the refrigerated […]

Posted inFrozen Food, Association News, National, News

NFRA Names 2025 Penguin Pitch: Emerging Brand Contest Winners

The National Frozen & Refrigerated Foods Association (NFRA) has named the winners of its annual “Penguin Pitch: Emerging Brand Contest,” created to spotlight up-and-coming brands in the frozen and refrigerated aisles. Following a competitive review process, eight finalists were selected to submit product samples and promotional materials for evaluation by a panel of industry judges: […]

Posted inFrozen Food, Associated Wholesale Grocers, Midwest, News, Private Label Brands

AWG Brands Scores Slam Dunk With Frozen Food Happiness Campaign

AWG Brands, the private brands of Associated Wholesale Grocers Inc. (AWG), celebrated National Frozen Food Month in March with a marketing campaign, “Frozen Food Happiness,” designed to showcase the wide array of frozen food products available to both AWG member retailers and their customers. This year’s campaign emphasized the convenience, variety and fun that frozen […]

Posted inFrozen Food, Association News, National, News

Study Reveals How Social Media, In-Store Experiences Drive Frozen Food Discovery

The National Frozen & Refrigerated Foods Association (NFRA) has released findings from a new study that reveal how consumers are discovering and purchasing frozen foods in 2025. Social platforms like TikTok, YouTube and Instagram are now key sources of inspiration for younger shoppers, while traditional in-store promotions remain the most effective tool for influencing purchase […]

Posted inBakery News, Frozen Food, News, Southeast

Southeastern Grocers Wins Big At National Pie Championship

Southeastern Grocers LLC (SEG) received six first-place blue ribbon awards at the National Pie Championships hosted by the American Pie Council. Competing against top industry bakers across North America, the following Southeastern Grocers’ pies garnered honors in the commercial baker division: Caramel Apple Pie, 8-inch; Chocolate Cherry Pie, 8-inch (select stores); Peaches and Cream Pie, […]