Publix is testing an online coupon program as a convenient alternative to the paper variety. The Tampa Bay Business Journal reports that the pilot program began a few weeks ago at 10 stores in Ocala, Fla., and 29 stores in Alabama. Shoppers sign up and log on to the service where they have access to […]
Tag: Marketing
Posted in, Equipment & Technology, Marketing News, West
Kroger, Safeway Try Customized Pricing
A New York Times report says that Kroger Co. and Safeway Inc. are among the large grocery chains using various methods to determine individualized prices for their shoppers. The retailers are hoping to improve razor-thin margins by creating specific offers and prices, based on shoppers’ behaviors, that could encourage more spending, the Times says. The […]
Posted in, Beverage News, National, New Products
Jamba Debuts Ready-to-Blend Greek Yogurt Superfruit Smoothies
Three years ago, Greek yogurt sales represented just 3 percent of overall yogurt category sales. Today, nearly one-third of all U.S. yogurt sales are Greek varieties, and analysts suggest that the category will grow 120 percent over the next five years. Jamba® “At Home” Smoothies expands the concept by combining non-fat Greek yogurt with on-trend […]
Posted in, National, New Products
Lysol Introduces Line Of Hydrogen Peroxide Products
Lysol® has launched Power & Free™, a revolutionary line of household products that harnesses the versatility of hydrogen peroxide to deliver a more powerful clean (on soils like soap scum and tough grease) than bleach. Each of the four Lysol Power & Free cleaning products release thousands of micro-bubbles that penetrate deep to remove tough […]
Posted in, Suppliers, West
California Salmon Harvests Are Up
Salmon fishermen are reporting increased landings of California king salmon with the population rebounding from the low numbers seen since 2007. According to Aaron Newman, chairman of the California Salmon Council, “the salmon are finally back in larger numbers, which is good news for consumers.” Blustery weather this May, when the season opened, kept many […]
Posted in, National, New Products
Odwalla Releases New Quartet Of Food Bars
Odwalla is releasing its first new bars of 2012 with four new wholesome options. Each of the new flavors was developed with a specific snack or meal occasion in mind—Apple Toffee Pistachio and Chocolate Almond Coconut are perfect for wholesome indulgence, while Orange Cranberry and Lemon Ginger are ideal food bars with mornings in mind, […]
Posted in, Beverage News, National, New Products
Rita’s Italian Ice Introduces Secret Flavor Ice
Rita’s Italian Ice, the nation’s largest Italian Ice concept with more than 625 outlets in 19 states, has introduced Secret Flavor Ice and a Secret Flavor Facebook Sweepstakes in outlets across the U.S. Guests can sample the new Secret Flavor Ice and enter their guess on Rita’s Facebook page, and on Thursday, Aug. 23, the […]
Posted in, Marketing News, Northeast
Radian Develops Plan To Assist A&P In Turnaround Efforts
Radian, a leading U.S. provider of merchandising consulting services to the retail industry, has announced the “success of its strategic merchandising plan” for The Great Atlantic & Pacific Tea Co. (A&P). As part of its partnership with A&P over the last 18 months, Radian says it has helped establish and ingrain a myriad of core […]
Posted in, Beverage News, Equipment & Technology, West
Activate Drinks Announces Opening Of ‘Get Activated’ Pop-Up Shop
Activate the nutrient-enhanced water beverage, has launched the Get Activated shop, part pop-up retail experience and part social experiment created to challenge the city of Los Angeles and motivate surrounding residents to get moving in support of the fight against obesity. Activate has partnered with the Get America Fit Foundation, a nonprofit organization providing education […]
Posted in, National, Suppliers
Campbell Completes Acquisition of Bolthouse Farms
Campbell Soup Co. has announced that it has completed the acquisition of Bolthouse Farms from a fund managed by Madison Dearborn Partners LLC, a private equity firm, for $1.55 billion in cash. Campbell funded the acquisition through a combination of short- and long-term borrowings. Headquartered in Bakersfield, Calif., Bolthouse is a vertically integrated food and […]
Posted in, Marketing News, National
Marketing Challenges Increase As Income Divide Grows
Colin Stewart, SVP at AMG Strategic Advisors, gave attendees at the Federated Foods 2012 Summer Buying Show in Chicago a look at Acosta Sales & Marketing’s new spring edition of its “Why? Behind the Buy” study. Published twice yearly, the study explores shopper trends, what shoppers think about private brands and the economy, how gas […]
Posted in, Marketing News, Northeast
Scott Brand Launches Scott Shared Values
The Scott Brand has created Scott Shared Values, a program that provides savvy consumers with exclusive access to exciting deals and rewards. Becoming a member of Scott Shared Values is easy; sign up at ScottBrand.com. Through the Scott Shared Values program, consumers will gain access to special savings toward Scott bath tissue and paper towels, […]
Posted in, Equipment & Technology, National, Southwest
Hostess Offers ‘Lunch Notes’ On New Website
With summer vacation season wrapping up and families getting back to their daily routines, Hostess® is inviting fans to visit the new home of the tasty treats—HostessCakes.com—to help turn their “every day” lunch into a small celebration with Hostess Lunch Notes. The new Hostess Lunch Notes are a fun, easy way to brighten the day […]
Posted in, Corporate Store News, West
Vallarta Supermarkets Hosting Free Health & Market Fairs
As part of its continued commitment to the Hispanic community, Vallarta Supermarkets is bringing the Feria del Mercado y de La Salud events to the Latino communities it serves; hat includes Victorville, Tulare, Baldwin Park, Valley Glen, Palmdale, Porterville, Fresno and Bakersfield. Families and friends have the opportunity to enjoy a variety of free benefits […]
Posted in, Albertsons, Marketing News, Southwest
Albertsons Market ‘Road Trip’ Contest To Give Away New Car
Albertsons Market has launched a month-long contest asking customers to share their “Best Road Trip. Ever!” through photos, videos and essays on Albertsons Markets’ Facebook Fan Page for a chance to win a new car. Each time a customer submits an entry, “miles” are added to the campaign road trip. As more “miles” are accumulated […]
Posted in, Executive News, West
Mark Lundberg Elected Chairman of Family-Owned Rice Producer
Lundberg Family Farms, a leading producer of organic rice and rice products, has announced that Dr. Mark Lundberg has been elected chairman of the board in a planned succession that continues the company’s 75-year tradition of Lundberg family leadership. In his new position, longtime board member Mark Lundberg leads the company’s board of directors, which […]
Posted in, National, New Products
Popchips Launches Line Of Popped Tortilla Chips
Popchips Inc. has launched its line of popped tortilla chips. The new line is available at select retailers and online, joining Popchips’ next generation line of popped potato chips and sweet potato chips. Popchips says its new line of popped tortilla chips gives snackers the naturally delicious crunch they’re craving with half the fat of […]
Posted in, Marketing News, National
Costco’s July Sales Climb 8 Percent
Costco Wholesale Corp.’s July sales increased by about 8 percent since the same period last year, according to a news release from the company. New Mexico Business Weekly says the company reported net sales of $7.25 billion for the month, compared with $6.74 billion in July 2011. The company’s net sales since the beginning of […]
Posted in, National
Funds Available to Help Companies Promote Food, Agriculture
Applications will be accepted through Southern United States Trade Association (SUSTA) for funding assistance to help companies promote their food and agriculture products internationally. SUSTA is accepting applications for the upcoming year starting today. SUSTA, through the federal Market Access Program (MAP), reimburses companies up to 50 percent of their export promotional costs—such as product […]
Posted in, Corporate Store News, Southeast
The Fresh Market Set To Open Doors In Bradenton, Fla.
The Fresh Market will open a new store in Bradenton, Fla., on Aug. 15. The more than 15,000-s.f. store at 6701 Manatee Ave. W. will become the 29th location for the high-end grocery chain in the state, according to the Tampa Bay Business Journal. To celebrate the grand opening, the Fresh Market will hold chef […]