Summer and 7-Eleven® stores’ frozen Slurpee® drinks is as all-American as, well, baseball and hot dogs…the Fourth of July and cookouts…amusement parks and big box-office movies. And free Slurpee drinks? That’s a tradition that Americans have come to love as well, 7-Eleven says. Once again, 7-Eleven is celebrating its birthday on 7-Eleven Day—today, July 11; […]
Tag: Marketing
Posted in, New Products, West
Pacific Natural Foods Brings Restaurant Flavors To Soup Pots At Home
Pacific Natural Foods is tapping into global favorites to expand its collection of Soup Starters, with the introduction of Thai Tom Yum and Tortilla soup bases. The Soup Starters line, which launched last year with Vietnamese-style Pho soup base, reflects a growing interest in “speed scratch cooking,” offering shortcuts for making and customizing complex ethnic […]
Posted in, New Products, West
Bear Naked Launches Two Natural Energy Cereals
Natural food company Bear Naked has introduced the addition of two new cereals to its Fit® line of foods focused on providing the energy needed to get-up-and-go-for-it every morning. The new Bear Nake Fit® cereals are available in two flavors, both made with “bearly” processed ingredients you can see and recognize—like whole grain flakes, light […]
Posted in, Equipment & Technology, National
Clif Bar Campaign Pledges $100K To Protect Places We Play
Clif® Bar’s Meet the Moment program invites outdoor enthusiasts to inspire and be inspired, empowering them to protect the places we play by sharing their photos and stories of outdoor adventure at www.MeettheMoment.com. Through user interaction with the site, Clif Bar will donate up to $100,000 to five nonprofits dedicated to preserving the outdoors. Each […]
Posted in, National
Actor, Honey Nut Cheerios Partner To Help Latinos Get Heart Healthy
Spanish-language novela leading man Juan Soler and Honey Nut Cheerios® have launched a joint, multi-market, education initiative designed to help Hispanics lead a heart healthy life. Among its suggestions: cutting down on the heavy saturated fat and cholesterol intake contained in many Latin dishes. Called, “Cuidate, Corazon” (Take Care, Heart), the initiative seeks to help […]
Posted in, Midwest, National
Iowa Grocery Industry Association Names New President
The Iowa Grocery Industry Association (IGIA) has appointed a new president. Michelle Hurd took the position July 2, replacing Jerry Fleagle who, according to his LinkedIn profile, had been with the organization since January 1998. Details of Fleagle’s departure were unknown at the time of this report. Hurd has been with the association for six […]
Posted in, BJ's Wholesale Club, Marketing News, National
Study: Four Grocers Prove That Actors, Theatre Drive Retail Growth
A consumer study of America’s leading brands has shown that the retailers driving economic and sector growth are doing so by creating a sense of theatre around their in-store experiences. Half of the top 100 companies overall are retailers. Within the Top 10—Wegmans, fourth; Publix, fifth; Trader Joe’s, sixth; and H-E-B, 10th—were set apart by […]
Posted in, National, New Products
Vlasic Introducing Expanded Line Of ‘Farmer’s Garden’ Pickles
Pinnacle Foods-owned Vlasic® pickles is introducing an expanded line of Farmer’s Garden(TM) by Vlasic home-style pickles to supermarkets nationwide, and just in time for the summer season. Starting this month, the extended Farmer’s Garden by Vlasic product line will include: • Deli Style Halves—new flavor with a classic deli taste and an extra kick of […]
Posted in, New Products, Southeast
GeoDeo Rolls Out Natural Deodorant
TCCD International is introducing an improved GeoDeo® Natural Deodorant Plus that helps remove daily buildup of toxins and impurities with Detox Complex™. GeoDeo has been specially formulated to be 97 percent natural while also providing ultimate odor protection. Volcanic minerals and Icelandic algae work to help fight impurities. When applied to the underarm these ingredients […]
Posted in, National, Perishables
Beef Checkoff Seeks Entries For National Awards
The Beef Checkoff Program is calling for entries for its annual National Retail Beef Backer Awards, a prestigious national awards program that honors retailers that go above and beyond to market and merchandise beef to their customers. Through Oct. 1, retailers can enter to win in one of four categories: • Independent Retailer (fewer than […]
Posted in, Southeast
Kroger Celebrates Grand Opening of Marketplace in West Knoxville
The new 117,000-s.f. Kroger Marketplace at the Shops at Cedar Bluff in West Knoxville, Tenn., opened Wednesday, bringing an estimated 200 jobs to the Knoxville area. The Marketplace showcases an array of quality products, amenities and services to create a superior one-stop-shopping experience for the west Knoxville community. Located at 9225 Kingston Pike, the Kroger […]
Posted in, Marketing News, National
Study: Change Of Generational Guard Means Trouble For Established Brands, Traditional Stores
Jefferies, the global investment bank, and AlixPartners, the global business advisory firm, have announced the findings of their new joint study, “Trouble in Aisle 5,” which finds that the traditional food-at-home vertical, which is already facing trouble, is likely to see its challenges accelerate over the next few years. The study, which included a survey […]
Posted in, National, New Products
Johnsonville Rolls Out Pork & Chicken Sausage In Two Varieties
Johnsonville Sausage has launched its new Pork & Chicken Sausage—available in Traditional Brat and Mild Italian. These new sausage varieties have 50 percent less fat and are now available at select retailers nationwide. “At Johnsonville, we know there is nothing like a summer cookout with family and friends,” says Amber Brandimarte, Johnsonville senior brand manager. […]
Posted in, National
Scholarship Program Provides Family Businesses Insight Into Produce Advocacy
The United Fresh Foundation is now accepting applications for the 2012 Frieda Rapoport Caplan Family Business Scholarship Program. The program awards up to four scholarships for employees of family-owned businesses to attend United Fresh Produce Association’s Washington Public Policy Conference (WPPC) in October. Scholarship recipients will receive complimentary airfare, hotel and registration to attend the […]
Posted in, National, New Products
Tostitos Artisan Recipes Introduces Two New Flavors
Appealing to the ever-evolving American palette, the Tostitos Artisan Recipes brand is tapping distinct, flavorful ingredients and real recipes to create its latest tortilla chips flavors. New Tostitos Artisan Recipes Baked Three Cheese Queso and Toasted Southwestern Spices flavored tortilla chips are made with a nine-grain blend and real ingredients, like roasted garlic, a blend […]
Posted in, National, New Products
Fancy Feast Introduces Morning Meals For Cats
In many households, mornings include rituals and memorable shared moments for people and cats alike. In a recent survey of U.S. cat owners conducted on behalf of the Fancy Feast® brand, more than 60 percent of respondents said their cats were most eager to get their attention in the morning so they could eat. From […]
Posted in, Beverage News, New Products, Southwest
Celis Brand and Brewery Returning to Austin
After a long and tenacious pursuit of her famous family name, Christine Celis has successfully brought the Celis Beer brand back into the family fold. Christine, daughter of the world-renowned Belgian brewer, Pierre Celis, will be bringing Celis Beer and the brewery back to Austin, Texas. “It has been my personal dream and passion to […]
Posted in, National, New Products
Duracell Rolls Out New Battery With Duralock Power Preserve Technology
Innovation has been within the core of Duracell for 60-plus years, according to the company. Since introducing the first AA and AAA batteries in the 1960s, Duracell has continued to invest and lead innovation to drive the category. Now the brand reports that it is launching its greatest innovation since Coppertop—guaranteeing Duracell power for up […]
Posted in, Beverage News, West
Southern California McDonald’s Introduces New Flavors
Two new summer flavors are now available at Southern California McDonald’s® restaurants: the Spicy Chicken McBites and McCafe Chocolate Chip Frappe. Like January’s limited time Chicken McBites, the new Spicy Chicken McBites are crispy, poppable pieces of juicy white chicken breast, seasoned to create heat and flavor that builds with every bite. Spicy Chicken McBites […]
Posted in, Center Store, West
Unified CEO: It’s Probably Time To ‘Redefine’ Center Store
by Kristen Cloud/staff writer While perimeter store sales have seen a substantial uptick in recent years, perhaps taking away from purchases consumers would normally make in the center store, Al Plamann says the center store category shouldn’t be dismissed as a disappearing one. Rather, he notes, the definition of center store simply needs updating. Plamann, […]