Whole Foods Market has announced that “Grow!” will debut online this month as part of the company’s Do Something Reel Film Festival. In addition, this month marks the beginning of a partnership with digital entertainment curator, FilmBuff, which will bring the films featured through the festival to a larger audience through multi-platform distribution. “Grow!”, written […]
Tag: Marketing
Posted in, Beverage News, Executive News, National
Coca-Cola Announces New Operating Structure, Leadership Appointments
The Coca-Cola Co. has announced a new operating structure and the senior leaders for those businesses. Effective Jan. 1, 2013, the company will organize around three major operating businesses: Coca-Cola International, which will consist of the company’s Europe, Pacific and Eurasia & Africa operations; Coca-Cola Americas, which will consist of the company’s North America and […]
Posted in, West
Actor J.R. Martinez Speaks To FPFC
The Fresh Produce & Floral Council (FPFC) met July 17 at the Disneyland Hotel in Anaheim, Calif. American actor and season 13 winner of “Dancing with the Stars” J.R. Martinez served as the event’s keynote speaker. In March 2003, Martinez was deployed to Iraq and, on April 5—less than a month into his service—he was […]
Posted in, Southeast
Alabama Grocers Association Honors Industry Standouts
The Alabama Grocers Association held its annual convention earlier this week at the Sandestin in Destin, Fla. A number of awards were presented, including the 2012 Spirit of America Award, which went to Gerry Totoritis, president and CEO of Associated Grocers of the South. Totoritis, who accepted the award from Tom Wenning of the National […]
Posted in, Midwest, Perishables
Spartan-Hosted ‘Fresh Experience’ Sells Out
In the food industry, everyone’s looking for the next hot product and the newest food trend. But where does this all originate? What sparks a trend, captures a palate, alters our diet—and kitchen habits—and launches a new (or improved) food product? Long before products hit the grocers’ shelves, thousands of hours of research, agricultural engineering, […]
Posted in, Southeast
Winn-Dixie Moves On To National Social Madness Competition
Winn-Dixie Stores Inc. is participating in the national Social Madness competition after winning Jacksonville’s competition in the large companies category with a score of 1,915. The Jacksonville Business Journal reports that the social media team inside the company, anchored by Carlos Gil, has been a huge advocate of getting everyone in the company on board […]
Posted in, Feature, Marketing News, National
Use ‘Barriers To Exit’ For More Sales From Customers
by Rick Rusch, Thought-Tech Special to The Shelby Report Grocers, like all merchants, are prone to a fairly simple view of marketing. Many grocers see their marketing as the basic activities designed to draw people to their store. But is that really the purpose of marketing? If so, then measuring the success of your marketing […]
Posted in, New Products, Northeast
Select Jersey Shop-Rites To Carry Skeeter’s Lunchbox-Ready Cookies
Skeeter Snacks has announced that Shop-Rite stores in New Jersey, owned and operated by the Ravitz family, will now distribute the company’s new, lunchbox-ready cookies in Chocolate Chunk, Golden Oatmeal and Skeeter Doodle varieties. Skeeter Snacks says it is proud to partner with these select Shop-Rite stores to offer its 100 percent nut-safe snacking solutions […]
Posted in, National, New Products
Wonder Bread Introduces Three New Wheat Breads
With more Americans looking to incorporate healthier yet satisfying foods into their diets, Wonder®, a classic American bread brand, has introduced three new wheat breads that combine wholesome nutrition with the taste of Wonder that families love. New Wonder 100% Whole Wheat, Honey Wheat and Wheat Sandwich varieties are baked with no artificial colors, flavors […]
Posted in, West
Nestlé USA Appoints Hannah Coan New VP Of Corporate, Brand Affairs
Nestlé USA has named Hannah Coan its new VP of corporate and brand affairs. Coan’s appointment follows the retirement of Laurie MacDonald who joined Nestlé in 1985 working in the nutritional products division before joining corporate and brand affairs. Coan most recently was SVP of Waggener Edstrom Public Relations, where she led communications for Microsoft’s […]
Posted in, National, Perishables, The Kroger Co.
$32B Prepared Foods Market Proves Supermarkets Aren’t Just For Groceries
Sales of prepared foods and ready-to-eat foods at retail will reach $32.45 billion in 2012, up 7.5 percent from 2011, according to “Prepared Foods and Ready-to-Eat Foods at Retail,” a just-released report from Packaged Facts. The prepared foods retail net extends across a wide number of retail formats, but supermarkets command majority share. Supermarkets garner […]
Posted in, National, Perishables
Yogurt’s Growth Outpaces Rest Of U.S. Food Industry
Yogurt’s growth has outpaced the rest of the U.S. food industry and analysts say the market for yogurt of all kinds is only expected to increase, reports Fortune. Reports and projects that point to growth in the industry, according to Fortune, include: A Nielsen study that says U.S. sales are up 15 percent from 2010 […]
Posted in, National, New Products
Fans Invited To ‘Duo It Better’ With New Ice Breakers Duo Mints
The Hershey Co. recently introduced the coolest and sweetest way to experience fresh breath with the launch of Ice BreakersDuo® mints—the ultimate “fruit + cool” flavor sensation, according to news release. Ice BreakersDuo mints come in two flavors—Raspberry and Strawberry—and combine a sweet, fruity taste with the brand’s signature cooling crystals and are available at […]
Posted in, Amazon Fresh, Beverage News, National, New Products, Whole Foods
Karma Wellness Water Debuts Nationwide
The principle of karma is based on cause and effect. If you do something positive, you’ll get something positive in return. Born from this belief is Karma Wellness Water, the line of natural, nutrient-enhanced water introduced nationwide today that has been formulated to deliver health benefits to your mind, body, spirit, balance and vitality. The […]
Posted in, Organic Natural, West
Organic Alliance Issues Special Letter To Shareholders
Organic Alliance Inc., a global grower, shipper and distributor of fresh foods focusing on organic and Fair Trade agriculture, has issued the following special letter to shareholders: Dear Shareholder: It is my privilege to report that Organic Alliance Inc. (ORGC) has reached the critical mass needed to solidify its market position in the $29.2 billion […]
Posted in, Southeast
Georgia Peach Council Sweetens Peoples’ Days
Georgia Peach Council’s grassroots marketing campaign sweetened the day for stressful workers in the key markets of Tampa and Orlando, Fla. This year, Florida consumers have been greeted with updated public relations, advertising and social media campaigns featuring the catch phrase, “Georgia Peaches, All Kinds of Sweet.” To highlight the message, surprise “Sweet on the […]
Posted in, National, Southwest
Natural Grocers By Vitamin Cottage Prices IPO
Natural Grocers by Vitamin Cottage Inc. has priced its initial public offering at $13 to $15 a share, the Lakewood, Colo., company disclosed to the Securities and Exchange Commission on Thursday, the Denver Business Journal reports. The family-owned retailer filed its registration statement for an IPO last month. At that time, Natural Grocers by Vitamin […]
Posted in, Beverage News, National
16-oz. Cold Activated Hiball Energy Can Line Available At Whole Foods
Hiball Inc. has announced the distribution of its newly reformulated and repackaged line of energy drinks to more than 250 Whole Foods Market stores throughout the U.S. Now sold in 16-oz. cold activated cans, Hiball’s line of Organic Sparkling Energy Drinks and Sparkling Energy Waters began rolling out into Whole Foods Market’s stores mid-June, featuring […]
Posted in, Marketing News, West
Sunlight Introduces Pretty Lady For The Summer
Summer fun has begun, and what better way to kick off this year’s summer grape season than with a new merchandising program from Sunlight International and JP Dulcich & Sons Grapes? Announcing the new Pretty Lady for the Summer Point-of-Sale materials, available now. Featuring a beautifully illustrated beach scene, and a chic Pretty Lady in […]
Posted in, Beverage News, National, New Products
Kahlua Unveils Canned Iced Coffee
Kahlua has introduced a convenient, easy way to enjoy iced coffee—in a can. Kahlua® Iced Coffee, a refreshingly simple iced coffee that contains a delicioso taste of Kahlua, comes in a convenient to-go can. With its new iced coffee, the company’s sleek cans are perfect for any gathering or a quick coffee break, while maintaining […]