Craig Grantham recently joined Mann Packing Co. as the new director of trade marketing. Grantham joins Mann with 16 years of sales experience. In addition, he has seven years experience in business development, process improvement and developing promotional programs. Grantham started his career at the Gillette Co. where he held numerous sales, trade marketing and […]
Tag: Marketing
dunnhumby Names Former Arbitron Exec To Lead Partnerships Globally
dunnhumby Ltd., an international leader in building sales and brand value for consumer goods and retail companies, has hired Lung Huang, formerly of Arbitron, as VP of digital advertising, global partnerships. In this newly created role, Huang will lead the company’s efforts to expand its integrated suite of solutions across media—both offline (traditional TV and […]
Fresh & Easy Giving Customers Free Bagels For Daylight Savings Time
Fresh & Easy Neighborhood Market says it is hosting a bagel giveaway today to help customers cope with losing an hour of sleep due to Daylight Savings time. Customers can redeem a coupon for a free bag of six fresh&easy Plain or Everything Bagels, no purchase necessary, while supplies last. The giveaway began Sunday. “While […]
Morton Enters Health, Beauty Category With Line Of Epsom Salt Products
Morton Salt, most commonly known for its broad range of culinary salts, has introduced a new line of Natural Epsom Salt products, marking its first foray into the health and beauty category. As demand for natural health and beauty care products continues to increase, Morton says its expertise in the salt industry makes it uniquely […]
Walmart’s New Online Project Promotes Small Women-Owned Businesses
Walmart today launched an online destination on Walmart.com that gives shoppers who want to buy unique and interesting products the opportunity to do so while supporting small women-owned businesses around the world. With each purchase, consumers lift and empower the women behind these products to create new jobs and improve both their own lives and […]
SunChips Introduces Sweet & Spicy BBQ Flavored Multigrain Snacks
SunChips is launching Sweet & Spicy BBQ flavored multigrain snacks—the first barbecue flavor created by the SunChips brand, part of PepsiCo’s Frito-Lay division. New SunChips Sweet & Spicy BBQ snacks feature sweet flavors, like molasses, brown sugar and honey, blended with hints of spice, like chipotle, for balance. Each 1-oz. serving of SunChips Sweet & […]
GMDC Board Welcomes New Directors, Appoints Chairman
Five new member representatives have been elected to the board of directors of the Global Market Development Center based in Colorado Springs, Colo. GMDC is a nonprofit global trade association dedicated to serving health beauty wellness and general merchandise retailers, wholesalers and suppliers and is governed by its board of directors who serve a two-year […]
March Frozen Food Month Celebrating 30th Anniversary
This month kicks off the 30th anniversary of March Frozen Food Month. The National Frozen & Refrigerated Foods Association (NFRA) is encouraging customers to “Discover a Whole New World of Frozen” through a partnership with DreamWorks Animation for the theater release of “The Croods.” Over the weekend, a three-page FSI with 36 million circulation dropped […]
Produce Traceability Initiative To Offer Comments On FDA Report
The Produce Traceability Initiative (PTI), designed to help the produce industry maximize the effectiveness of current trac back procedures, currently is developing a response to the Institute of Food Technologists’ (IFT) 10 recommendations released by the Food and Drug Administration (FDA) in the document entitled “Pilot Projects for Improving Product Tracing along the Food Supply […]
Cheetos Brand Launches New Cheetos Mix-Ups Snack Mix
The Cheetos brand has unveiled Cheetos Mix-Ups snack mix. In celebration of this product launch, Chester Cheetah—the brand’s “spokescat” has joined Twitter for the first time as @ChesterCheetah. Chester is asking fans to gather around the kitchen table and share what they think of this newest creation via Twitter. Consumers can choose from two varieties […]
Reynolds Invites Independents To Profit From Housewares Show
The International Home + Housewares Show is now under way in Chicago and will continue through Tuesday. The International Housewares Association (IHA) is celebrating the 116th show with more than 61,000 people from more than 120 countries in attendance, including 22,000 buyers. “It is the world’s shopping place for housewares,” Perry Reynolds, VP of marketing […]
OU Kosher Unveils New ‘OU Kitniyot’ Certification Symbol
OU Kosher, the world leader in Passover preparation and kosher certification, has introduced a new symbol of authorization for Passover products: OU Kitniyot. The new symbol of authorization will appear on packaging with the explanatory message: OU Kitniyot: Acceptable for those who consume kitniyot on Passover. Among the better-known customs of Passover is the concept […]
Spam To ‘Break the Monotony’ With Campaign Featuring New Spokescharacter
Next month, the Spam brand’s first-ever spokescharacter, Sir Can-A-Lot, will encourage everyone to “Break The Monotony” of their everyday lives. Partnering with Roy Choi of Kogi BBQ Truck fame, Sir Can-A-Lot will use social media to connect with brand fans distressed by daily dullness to achieve their mission of ridding the worldwide web of mealtime […]
KeHE Adds To Boulder Sales And Marketing Staff
KeHE Distributors has added key staff to its newly established Boulder, Colo., natural sales and marketing headquarters with the appointment of Scott Silverman as executive director—natural and organic. “Scott’s deep understanding and passion for the natural products marketplace and his 20-year track record of identifying emerging trends and exciting new brands are a perfect fit […]
N.Y. AG Announces Agreement With Price Chopper To End ‘Deceptive Advertising Practices’
New York Attorney General Eric T. Schneiderman said Tuesday that an agreement has been reached with Price Chopper that will require the Schenectady, N.Y.-based grocery store chain to change the way it advertises and promotes its coupons in New York State and pay a $100,000 penalty. The agreement, which is the result of an investigation […]
Top Findings Of The Power Of Meat 2013
The annual Meat Conference, held earlier this week in Nashville, Tenn., and sponsored by the American Meat Institute and the Food Marketing Institute, has released the top findings of the Power of Meat 2013 study. 1. Decline in home-cooked meals that feature meat or poultry—Driven by both the quest to save and health and wellness […]
GMA President Responds To New Book About Obesity
“Salt Sugar Fat: How the Food Giants Hooked Us,” a new book by New York Times reporter Michael Moss, is being released today—and to some criticism. Grocery Manufacturers Association (GMA) President and CEO Pamela G. Bailey released the following statement: “Obesity is a serious problem in the United States and globally, and Michael Moss’ work […]
Meijer Offers Fresh Michigan-Grown Tomatoes Year Round
Meijer says it has something customers have been missing: fresh, vine-ripened Michigan-grown tomatoes year round, even in the middle of winter, thanks to Mastronardi Produce’s state-of-the-art hydroponic greenhouse in Coldwater, Mich. “Meijer has a longstanding commitment to buying locally grown produce when available as long as the quality meets our high standards,” said Jerry Suter, […]
thinkThin Crunch Bars Debut Transparent Packaging, New Flavor
thinkThin’s Crunch bars are getting a makeover with a revealing new design and addition of Coconut Chocolate Dipped Mixed Nuts to its low sugar fruit and nut family. “What sets the thinkThin brand apart from competitors is our ingredients,” said Lizanne Falsetto, CEO and founder of thinkThin. “Our customers live busy, vibrant lifestyles and they […]
Barnie’s CoffeeKitchen Intros Coffee Concentrate, Pronto!
A local Florida coffee chain, Barnie’s CoffeeKitchen, has introduced Pronto! to its offerings. Pronto is a single-serve cold-brewed liquid coffee concentrate made from 100 percent Arabica beans. Barnie’s believes the coffee concentrate will innovate the coffee industry and satisfy even the most demanding of coffee customers. To use Pronto, guests add one brewstick to 10 […]
