Schwan’s Consumer Brands and the Red Baron, Freschetta and Tony’s pizza brands have introduced TailgateAtYourPlace.com, a new college football online platform. The new website is designed to be a one-stop shop for all things tailgating this fall football season, including entertainment tips for hosting game-day tailgate festivities, unique college football content and trivia, recipes, contests […]
Tag: Marketing
‘Gluten-Free’ Labeling Rule Now In Effect
In August 2013, the Food and Drug Administration issued a final rule that defined what characteristics a food has to have to bear a label that proclaims it “gluten free.” The rule also holds foods labeled “without gluten,” “free of gluten” and “no gluten” to the same standard. Manufacturers had one year to bring their […]
Mettler Toledo Provides Retailers Support To Comply With Upheld COOL Ruling
The U.S. Court of Appeals upheld last week the mandatory country-of-origin labeling (COOL) ruling for meat and meat products that currently is in place. The decision denies a request for a preliminary injunction to block the implementation of the meat labeling rules. Mettler Toledo is offering a meat labeling webinar to help ensure retailers are […]
SpartanNash Promotes Pierce To EVP Of Merchandising And Marketing
SpartanNash Co. on Tuesday announced the promotion of Larry Pierce to EVP of merchandising and marketing, effective July 29. Mr. Pierce has an extensive 35-year career in the food and beverage industry, most recently serving the company as interim EVP of merchandising and marketing since August 2013 and as VP of center store merchandising since […]
Colorado Proud Launches Second Annual Choose Colorado Tour
The Choose Colorado Tour—a 27-day statewide road trip to celebrate food and produce that is grown in Colorado—hit the road Aug. 1, as Colorado Proud members, government officials, agricultural experts and the community gathered in front of the History Colorado Center to launch the second annual, community-to-community tour across the state’s agricultural landscape. Speakers included […]
Teton Waters Ranch’s New Products On Shelves Now
Teton Waters Ranch’s new 100% grass-fed beef products are available on shelves now. The extensive line of grass-fed sausage and ground beef includes six uncured links products—Frankfurter, Jalapeño Cheddar Brat, Thuringer, Andouille, Polish Sausage and Kielbasa—as well as 90/10 Lean Ground Beef and 85/15 Lean Ground Beef. Teton Waters Ranch products are made with no […]
Progresso Introducing Chili In A Pouch
Progresso is expanding its line this fall to include chili. Progresso Chili offers a unique twist on classic chili flavors, and it’s ready in less than six minutes. “For those consumers that desire high quality ingredients in their chili, new Progresso Chili comes in two unique flavor variations—Smokehouse Pork and Beef Chili with Beans and […]
United Family Stores To Host School Supply Drive Through Aug. 12
The United Family is again partnering with Lubbock, Texas-area schools to host “Project SOS: Supply our Students,” a school supply drive for local students in need. Through Aug. 12, guests are encouraged to make a cash donation during checkout or purchase school supplies and drop them into barrels located near the entrance of any United […]
Income Does Not Determine Shoppers’ Private-Label Preference
An ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research shows that, while income groups differ a bit on their perception about private label (highest-income shoppers are more skeptical about the quality of store brand products), their reported behaviors are very similar. Most shoppers across income groups say they regularly compare prices […]
Campbell Plans Massive FY15 Product Launch To Hit $10B Sales Goal
Campbell will launch more than 200 new products in fiscal 2015 for consumers’ changing tastes, preferences and needs, President and CEO Denise Morrison told investors during a presentation earlier this week. The launches, designed to strengthen its core business as well as expand into faster-growing spaces, are part of Campbell’s goal to become a profitable […]
Iconic Coca-Cola ‘Ghost Signs’ Come Back To Life
Not long after Coca-Cola was invented in 1886, the company hired sign painters to extol the virtues of the new beverage on the sides of buildings across the country. Thousands of iconic Coca-Cola wall murals became prominent features in cities and towns, particularly in the rural South. Thousands of these iconic advertisements remain today, but […]
Company Debuts Index That Measures Consumer Intent To Purchase New CPGs
Instant.ly, an on-demand consumer insights platform, today debuted the Instant.ly Shelf Score, an index measuring consumer intent to purchase recently introduced consumer packaged goods (CPG) products. Instant.ly Shelf Score evaluates the newest CPG market offerings and ranks 10 of the most innovative from that group by overall consumer interest. Instant.ly is provided by uSamp, a […]
Winner Of Piggly Wiggly Jingle Contest Named
From May 5-31, Piggly Wiggly was on the lookout for a fresh take on its long-time “Piggly Wiggly, Shop the Pig!” jingle. It reached out to employees as well as customers to submit their own version of the catchy tune. The company said it was an ideal time to switch up the jingle, and with sponsor […]
Little Soya Will Be First Gluten-Free Soy Sauce Launched Into Space
Little Soya will be the first gluten-free soy sauce launched into space when the European Space Agency’s Ariane 5 ES rocket launches on July 29 at 7:44 p.m. (EDT) from the Guiana Space Center in French Guiana. The ATV-5 (automated transfer vehicle) is a cargo-carrying spacecraft designed to deliver supplies and equipment to the orbiting […]
Zola Releases Coconut Water Lemonade
Zola Fruits of the World, maker of coconut waters and acaí juices in the U.S., has rolled out Coconut Water Lemonade, available nationwide. This new flavor innovation combines naturally hydrating coconut water with the refreshment of lemonade for a taste that is a perfect balance of tart and sweet, according to Zola, which also is […]
The Produce Mom Welcomes Chelan Fresh To Family Of Partners
Chelan Fresh Marketing has joined The Produce Mom Family of Partners. The Produce Mom is the official blog and consumer brand of Indianapolis Fruit Co., a supplier of fresh fruits and vegetables to retailers in more than 14 Midwestern states. The blog was launched in January 2012 and is authored by Lori Taylor, marketing manager. […]
Kettle Brand Introduces Non-GMO Popcorn
Kettle Brand, known for creating some of the most popular and original potato chip flavors with natural, non-GMO ingredients, is launching into another snack category this summer with the rollout of Kettle Brand Popcorn. In development for nearly a year, the line of five flavors includes: • Maple Bacon: Sweet maple with a deep smoky […]
The Spice Lab Launches Candied Bacon Rubs
The Spice Lab is introducing Candied Bacon Rub, a sweet and spicy mix of brown sugar and spices that transforms store-bought bacon into a caramelized gourmet treat. Available in four blends—New Orleans Cajun, Caribbean Island Jerk, Asian Sesame Sweet & Spicy and Country Style Pepper—an 8-oz. bag contains rub for 4-6 pounds of bacon. SRP […]
Lay’s ‘Do Us A Flavor’ Chip Finalists Unveiled
Lay’s potato chips, one of the marquee brands from PepsiCo’s Frito-Lay division, has revealed the four finalist flavors in its Lay’s “Do Us A Flavor” contest. Lay’s Cappuccino, Lay’s Cheddar Bacon Mac & Cheese, Lay’s Kettle Cooked Wasabi Ginger and Lay’s Wavy Mango Salsa flavored potato chips were selected as finalists from the more than […]
Newport Ave. Market’s Annual Charitable Golf Tourney Is Next Week
In its second year honoring the legacy of the Rude Rudy’s Golf Tournament and its commitment to feeding the hungry in Central Oregon, Newport Avenue Market’s Go Golf! Tournament participants will hit the links at Broken Top Golf Club in Bend on Tuesday, July 22. Proceeds will benefit the Hunger Prevention Coalition (HPC) of Central […]
