Peanut Hottie, the first instant hot peanut butter drink, is rolling out at Walmart stores nationwide. Like instant hot cocoa, Peanut Hottie is a powder that is simply dissolved in hot water, but with a peanut butter flavor and aroma. At 83 calories per cup, Peanut Hottie is caffeine free, suitable for vegetarians and contains no artificial […]
Tag: Marketing
New Name For Pro’s Ranch Markets Revealed
CNG Ranch LLC—a partnership between California-based Cardenas Markets and Northgate Gonzalez Markets—says that Pro’s Ranch Markets will be renamed and branded Los Altos Ranch Market beginning Wednesday, Sept. 3. CNG Ranch utilized local Pro’s Ranch customers and employees in their research to determine the new name. Los Altos is a recognized region in Mexico where both […]
Report: CPG Companies Must Plan For A Digital Future
Consumer packaged goods (CPG) companies need to plan for a “1-5-10” market in the U.S. during the next five years, in which digital’s current 1 percent penetration will likely expand to 5 percent and could accelerate to as much as 10 percent in short order, according to a new report, “The Digital Future: A Game […]
Robinson Fresh Adds Green Giant Fresh Asparagus To Product Lineup
Robinson Fresh continues to add to its lineup of consumer brands with the addition of Green Giant Fresh asparagus. The asparagus product line is available year-round and nationwide through an exclusive licensing agreement. Green Giant Fresh asparagus is offered in bulk packaging in club and retail boxes as well as tags, wraps and poly bags […]
Center Store Growth Will Be Led By Latinos
Over the past decade the food-buying habits of Hispanics have begun to mirror those of American consumers as a whole, and U.S. marketers must be aware of various emerging trends if they seek to effectively reach the increasingly influential Latino consumer segment, according to “Hispanic Food Shoppers in the U.S.,” a recent report by market […]
SpartanNash Will Reopen Three N.D. Stores Under Family Fare Banner
SpartanNash invested $4 million to remodel two Econofoods stores in Dickinson, N.D., and one Sun Mart in West Fargo, N.D., and rebrand them as Family Fare Supermarkets. During all three ribbon-cutting ceremonies in late August, SpartanNash officials will thank the communities for their support and continued patience during the remodeling, and distribute pallets of backpacks and […]
H-E-B Primo Picks Quest For Texas Best Announces Final Four
Creators of unique products from the Lone Star State are relishing the sweet taste of success as winners of H-E-B’s Primo Picks Quest for Texas Best contest. A panel of expert judges narrowed a field of 25 to four finalists on Aug. 19-20 at the Houston Food Bank, and the winners received cash prizes totaling […]
Two Pepsi Brand Beverages Take Top Spots In Latest Shelf Score Report
Instant.ly, the world’s first on-demand consumer insights platform, has unveiled the August results of Instant.ly Shelf Score, which focused on recently introduced non-alcoholic beverages. Instant.ly Shelf Score is an index measuring consumer intent to purchase new consumer packaged goods (CPG) products. Shelf Score evaluates and ranks 10 of the most appealing products based on overall […]
Supervalu’s 2014 Master Marketer Winners Listed
As more than 1,250 independent retailers gathered Aug. 12-14 in St. Paul, Minn., for Supervalu’s first-ever national sales show, Sales 4 All Seasons, the company unveiled the winners of its 2014 Master Marketer Competition during an awards ceremony. The competition recognizes and celebrates the top marketing campaigns from the company’s 1,800-plus independent retailer customers in […]
Eggland’s Best Reveals Lower Calorie Count For Its Eggs
After years of testing, Eggland’s Best (EB) says the calorie count for its large eggs has been reduced from 70 calories to 60 calories. “Three different outside labs were used to confirm the lower calorie content,” said Dr. Bart Slaugh, director of quality assurance at Eggland’s Best. “The calorie count of EB eggs dropped 10 […]
Oscar Mayer Launches ‘Old World’ Italian Product Line
Oscar Mayer is introducing a line of deli meats that add spice and flavor to everyday lunches. The Old World Style line includes four flavors, including Classic Salami, Cracked Black Pepper Salami, Classic Pepperoni and Turkey Pepperoni. “There’s no doubt that Italian-style sandwiches are gaining popularity, on restaurant menus and at home,” said Tom Bick, […]
California Avocado Commission Expands Marketing Of Breakfast Campaign
The California Avocado Commission (CAC) has extended its program promoting the use of California avocados at breakfast with retail support materials, public relations outreach featuring registered dietitians spokespersons and digital media. Participating retailers have distributed a recipe booklet titled “Wake up to Breakfast” featuring simple, produce-rich recipes and nutrition information. In addition to being merchandised […]
Uncle Si Of ‘Duck Dynasty’ Rolls Out Iced Tea Line At Retail
Four flavors of Uncle Si’s Iced Tea are now available at retail in more than 18 states across the country. Consumers can choose from all-natural Sweet, Un-Sweet, Peach and Half & Half (half iced tea/half lemonade) flavors of the beverage made popular by “Uncle” Si Robertson of A&E’s “Duck Dynasty” fame. Developed and produced by […]
Progresso Rolls Out Six New Soup Flavors
Progresso Soup is introducing six new varieties, bringing the entire Progresso ready-to-eat soup line to include more than 90 flavors. “Families are looking for more options to add to their menus that are fast, fulfilling and flavorful,” said Valerie Mastroianna, associate marketing manager for Progresso Soup. “Our soups are made with high-quality ingredients and crafted […]
Big Lots Expands Food Lineup To Include More Name Brands
There’s more competition for the traditional grocer. Big Lots this week not only rolled out a new look for its food department but also expanded its food selection in all of its 1,491 stores across the country. The department features more brand name products, improved product arrangement and well-designed signage to make shopping even easier, […]
Supervalu Kicks Off Inaugural National Sales Expo Today
Supervalu, one of the nation’s leading grocery distributors, will welcome more than 3,900 grocery industry professionals to St. Paul, Minn., this week for the company’s first-ever national sales expo, a three-day trade event. The expo will feature more than 20 educational sessions and more than 330 expo booths, providing independent grocery retailers from more than […]
Top Grocery Sackers Will Compete For Iowa ‘Best Bagger’ Title Friday
While many things change in the grocery industry from year to year, one item remains constant: a store’s appreciation for its customers and its most symbolic gesture of that sentiment—bagging their groceries. The annual Iowa Best Bagger Contest, hosted by the Iowa Grocery Industry Association (IGIA), is a tribute to this gratitude. Each year, approximately […]
Stonyfield, New England Natural Bakers Partner For In-Store Demos
New England Natural Bakers is partnering with Stonyfield, a leading organic yogurt maker based in Londonderry, N.H. Beginning this month and continuing throughout the year, the two companies will pair up their brands at a variety of retailers in select regions to raise consumer awareness of their unique product offerings and how they can be […]
Jell-O Kicks Off College Football Season With New University Mold Kits
Just in time for football season, Jell-O is launching 16 new Jell-O University Mold Kits that celebrate college teams around the country. Available this month, each kit contains two trays of school logo or mascot molds, along with boxes of Jell-O gelatin in team colors. Building on the popularity of its 2013 launch featuring four […]
Kadison Named MilkPEP CEO
The Milk Processor Education Program (MilkPEP) board of directors has appointed Julia Kadison CEO. Kadison previously held the position of interim CEO/VP of marketing for MilkPEP. “The dairy industry is in a state of transition, and I’m thrilled that we have Julia Kadison to lead MilkPEP through this evolution,” said Jay Bryant, CEO of the […]
