Paramount Citrus, America’s largest citrus grower, has partnered with Mulholland Citrus, one of the top California-based mandarin farming, packing and selling operations, to become the exclusive sales agent for Mulholland Citrus’ mandarins. The goal of the partnership is to expand the consumption and category of mandarins across North America by consolidating volume in the No. 1 […]
Tag: Marketing
Posted in, Beverage News, National
Mike’s Hard Lemonade Introduces ‘Crafted To Remove Gluten’ Seal On All Mike’s Products
Mike’s Hard Lemonade Co. is rolling out new packaging featuring an exclusive “Crafted to Remove Gluten” seal. The “Crafted to Remove Gluten” seal was specially developed to educate and inform consumers and is used exclusively on Mike’s products with permission from the Alcohol and Tobacco Tax and Trade Bureau (TTB), which oversees gluten labeling for […]
Posted in, Executive News, National, Suppliers
Chiquita Names Craig Stephen SVP Of Sales, Marketing For Fresh Express
Chiquita Brands International has appointed Craig Stephen SVP of sales and marketing for Fresh Express. Stephen will have responsibility for Fresh Express sales, marketing and customer service operations as the company continues to provide expanded category offerings in retail value-added and private label salads. “Craig is highly regarded and respected by all stakeholders across the […]
Posted in, National
Walmart, Target, Coke, Pepsi Among Top 10 Brands That Millennials Love
Walmart, Target, Coca-Cola and Pepsi are among the top 10 most beloved brands of Millennials, according to the 2015 Top 50 Millennial Brand Ranking Report released this week by Moosylvania, an independent digital advertising agency. The brand comparison study was conducted with Millennials in two separate surveys over the course of nine months. The latest […]
Posted in, Beverage News, Southeast, Store News
Group Launches Paid Media Campaign Ahead Of Election Day For Wine Sales In Tenn. Grocery
Red White and Food, the nonprofit organization that supports allowing wine sales in Tennessee’s retail food stores, has launched a statewide paid media campaign to encourage supporters to vote for wine on Nov. 4. Red White and Food’s statewide campaign includes television, radio and digital advertisements featuring volunteer talent; no professional actors were hired. The […]
Posted in, National, Produce News
NGA, PBH Partner For Dietitian Education
The Produce for Better Health Foundation (PBH) and the National Grocers Association (NGA) this morning announced a newly formed partnership between the two organizations focused on the continuing education of supermarket dietitians within independent and small retail chains and wholesale grocers. One outgrowth of the new partnership is dedicated educational and networking events during the […]
Posted in, Center Store, Marketing News, National, Organic Natural
House Foods Intros ‘Biggest Loser’-Branded Packaging For Tofu Shirataki Noodles
House Foods, a premium tofu purveyor since 1983, has unveiled a new look for its category-leading Tofu Shirataki noodles. The noodles now feature branding from NBC’s “The Biggest Loser” to encourage consumers to eat consciously and get in shape like the contestants on the show. “The Biggest Loser has been integral in showing Americans how to […]
Posted in, National, Produce News
United Fresh Launches Floral Membership Category
The United Fresh board of directors voted at its meeting last month to create a new floral membership category in 2015 to enhance services to members throughout the floral supply chain. In addition, United Fresh will appoint a new Floral Advisory Board of suppliers and retailers to lead the effort. “Our new partnership with the […]
Posted in, C-Store News, National, Suppliers
NACS ‘Future Of Fuels Showcase’: Clean Diesel Powers The Future
Advanced clean diesel passenger vehicles will be highlighted at this week’s “Future of Fuels Showcase” at the National Association of Convenience Stores (NACS) annual show in Las Vegas, which kicked off Tuesday and runs through Friday. The Diesel Technology Forum is representing the diesel industry at the “Future of Fuels Showcase.” The forum exhibit also […]
Posted in, National, Produce News
United Fresh Promotes Staff Members To Grow New Foundation
The United Fresh Produce Association has promoted several staff members in order to create what it calls strong team alignment to enhance service to members. Victoria Backer is promoted to EVP of the association, with a mandate to lead the association in all aspects of organizational development, management and operations. Backer will have several key […]
Posted in, Grocery News, National, Store News
Aldi’s Exclusive ‘LiveGfree’ Product Line Becomes Permanent Addition In Stores
Aldi has added its exclusive gluten-free brand “LiveGfree” as a permanent lineup in its stores. The line features 17 items—from bread, pasta and pretzels to cookies, brownie mix and granola. Illinois-based Aldi says that adding LiveGfree products to its exclusive offerings was a direct response to the overwhelmingly positive feedback received from its shopper base. […]
Posted in, Midwest, Store News
‘Minnesota’s Own’ Campaign Joins Industry To Help Hungry Families Statewide
The Minnesota Grocers Association (MGA) is encouraging consumers statewide to help fight hunger by shopping at participating retailers during the October “Minnesota’s Own” campaign. All food and monetary contributions collected in store will go to local food banks and shelves to benefit hungry Minnesota families. “Minnesota’s Own” is a three-way partnership of grocers, vendors and […]
Posted in, Beverage News, Marketing News, Southeast
J.J. Taylor Distributing Florida Named 2014 Craft Beer Distributor Of The Year
The National Beer Wholesalers Association (NBWA) and the Brewers Association (BA) have recognized J.J. Taylor Distributing Florida Inc. of Tampa, Florida, as the 2014 Craft Beer Distributor of the Year. The award, now in its eighth year, recognizes the beer distribution company that does the most to market, promote and sell craft beer. NBWA and BA presented […]
Posted in, Grocery News, Industry News, National
Study Reveals Consumers Actually Enjoy Grocery Shopping
While American consumers have traditionally viewed grocery shopping as a mundane chore, new research from Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods industry, reveals most shoppers now like to grocery shop. According to Acosta’s latest “The Why? Behind the Buy” report released last week, 54 percent […]
Posted in, Marketing News, National, Produce News
Sun-Maid Raisins, Chiquita Banana Bread Mix Launch ‘Sweeter-Together’ Campaign
Sun-Maid Raisins and Concord Foods are partnering on a new promotion, Sweeter Together, for the holidays. Through December, a range of recipes featuring Sun-Maid Raisins and Chiquita Banana Bread Mix will be available to consumers online at Sweeter-Together.com. In addition, instant redeemable coupons (IRC) for $0.55 off the purchase of Sun-Maid Raisins (12-oz. or larger) […]
Posted in, Center Store, National, New Products
M&M’S Crispy To Return In 2015
After a decade of phone calls, petitions, Facebook posts and countless other pleas, Mars Chocolate North America says M&M’S Crispy will return to stores nationwide in January 2015 following a 10-year hiatus. M&M’S Crispy feature a crispy center covered milk chocolate, enclosed in a colorful candy shell. This treat is slightly larger than the original […]
Posted in, Beverage News, C-Store News, Suppliers
Red Bull Art Of Can Exhibit Slated For November 7-16 In Chicago
Thirty U.S. artists who have used Red Bull cans to create sculptures will compete in the Red Bull Art of Can in Chicago Nov. 7-16 at the Chase Promenade South in Millennium Park. More than 300 artists submitted concepts, and after creating their masterpieces all summer, a panel of six judges selected 30 pieces, representing […]
Posted in, National, Suppliers
Study: Nearly 100% Of Sales Growth At Leading CPGs Is From Lower-Calorie Foods
Providing consumers lower-calorie foods is good for business and public health, according to a new research report from Hudson Institute, an independent policy research organization. The Healthy Weight Commitment Foundation (HWCF) asked Hudson Institute to analyze sales data from the 16 major food and beverage companies it counts among its members to determine both trends […]
Posted in, Center Store, National, New Products
Nestlé Debuts New Treats In Time For Halloween
Nestlé is rolling out new candy this Halloween, including treats from Butterfinger, Laffy Taffy and Nerds as well as bigger variety bags. • Butterfinger Best Assortment Pack features Butterfinger Peanut Butter Cups: Enjoy the best of Butterfinger with Butterfinger Minis, Butterfinger Crisp and Butterfinger Peanut Butter Cups (30-oz. bag, SRP is $8). • New Caramel […]
Posted in, Beverage News, Marketing News, National
Original Light Beer Returns To Original Look On All Fronts
This fall, Miller Lite is returning to its original look on all packaging and across all marketing materials. “The decision to bring back our original look was an important one for this brand,” said Miller Lite Senior Marketing Director Ryan Reis. “It’s authentic, proud and highlights what has always been true about Miller Lite since […]