The six-week campaign now underway features savings on gameday brands, new prepared food offerings, weekly deals and prize giveaways.
Category: Marketing News
Avocados From Peru, Meijer, Colts Team Up On Football Sweepstakes
Indiana consumers have historically seen relatively few avocado promotions, according to Xavier Equihua, president and CEO of Avocados From Peru.
Bay Food Brokerage Launches Retail Division, Hires Schneider To Lead
The division helps food manufacturers bridge the gap between gaining retail distribution and executing at store level, the Tampa-based broker said.
New ‘Made In California’ Label Created For Food, Other Industries
The program is now accepting applications at madeincalifornia.ca.gov.
Tops To Roll Out 6-Week Football Tailgate Campaign
This year’s By Abigail Lee (BAL) partnership will add new food items, chip bowls, wing platters and more in Buffalo Royalty print.
Walmart Serving Up Rotisserie Chicken Purse For Chicken Month
The purse and mini bag charms launch Sept. 1 in Traditional and Lemon Pepper “flavors.”
Beef Checkoff Targets Back-To-School Protein Demand With Recipe Push
The campaign centers on three recipes featured in a recent satellite media tour with a registered dietitian.
Dole Creates VP Post to Unite Sales, Marketing
Dole Packaged Foods has named Stan Stuka vice president of commercial, a new role leading a combined sales and marketing organization at the company.
