Martori Farms is rolling out its Kandy Lemondrop Melon. The melon is 100 percent GMO free and has no fat or cholesterol. It contains more than the recommended daily allowance of vitamin A and more than 50 percent of the RDA of vitamin C. With its sweet and tart flavor, the Kandy Lemondrop Melon is […]
Tag: Marketing
Yopa Partners With Subway Restaurants
Beginning this month, Yopa! Authentic Greek Yogurt from The YoCrunch Co. will be the exclusive yogurt sold in all 26,000 Subway restaurants nationwide. The availability of Yopa at Subway marks the chain’s entrance into the Greek yogurt category. The most popular Yopa flavor, Strawberry with Nine Whole Grain Granola, will be the only yogurt available. […]
Des Moines Residents Can ‘Peel The Love’ July 25-Aug. 4
Hy-Vee, Dahl’s Foods and Fareway stores among stops The world’s largest banana provider is giving Des Moines residents the chance to do something unique this summer: Peel the love. Des Moines is one of eight cities selected for the first-ever Peel the Love Summer Food Truck Tour a 4,800 mile, 102-day journey organized by […]
Sweet Georgia Peaches Launch YouTube Channel
As part of its ongoing promotional and educational program, the Georgia Peach Council has launched a YouTube channel to inform consumers about one of the state’s most popular crops. The YouTube channel includes videos to introduce consumers to the prominent growers who bring their Sweet Georgia Peaches to grocery stores, as well as informational segments […]
Hot Pockets Brand Unveils ‘Biggest Relaunch In Its 30-Year History’
The Hot Pockets brand sandwiches line is getting a major makeover with the biggest changes in the brand’s 30 years, according to a news release from Nestle Prepared Foods. Hot Pockets is making over everything—from ingredients to flavor to look and aroma—and the new improvements are front and center in brand new television/advertising efforts in […]
Reser’s New Behind-The-Glass Deli Salads Offer On-Trend Flavors
Reser’s has introduced a new deli lineup that includes its Stonemill Kitchens brand of fresh artisan salads, offering retailers on-trend flavors to increase sales behind the deli case glass. Reser’s unveiled its newest refrigerated products to the industry last month at the International Dairy-Deli-Bakery Association’s (IDDBA) annual seminar and expo in Orlando, Fla. The deli […]
GoGo SqueeZ Rolls Out ApplePear Flavor
GoGo squeeZ has introduced a new flavor: ApplePear. The announcement comes on the heels of the launch of the company’s “Wherever You Go, Go Playfully” campaign, which is dedicated to providing families with the tools they need to empower playfulness, including yummy, on-the-go snacking options like the newest member of the GoGo squeeZ family, ApplePear, […]
Game Unveils FoilFresh Red Cigarillos
Game by Garcia y Vega is rolling out its latest innovation in cigarillos, FoilFresh Red. Each Game Red Cigarillo, filled with aged aromatic tobacco, is combined with Game’s Connecticut Shade wrapper to create a “slow, smooth and sweet” smoking experience, according to news release. The FoilFresh packaging guarantees that Game Red Cigarillos are as fresh […]
Report: Sports Nutritionals Market Making Powerful Return
The sports nutritional products market in the U.S. is returning to form, according to “The Sports Nutritionals Market in the U.S.: Sports Drinks and Nutrition Bars” a recent report from Rockville, Md.-based market research firm Packaged Facts. Packaged Facts estimates that U.S. retail sales of sports drinks will reach $7.4 billion in 2013, reflecting 6 […]
Frieda’s Celebrates Hometown At Orange County Sugar Beet Festival
Frieda’s Inc. was a supporter of the inaugural Orange County Sugar Beet Festival held on July 13 in its hometown of Los Alamitos, Calif. Frieda’s global headquarters has been based in Los Alamitos since 1994, but its ties to the community run deeper than just business. Frieda’s founder and produce legend Frieda Rapoport Caplan has […]
Winn-Dixie’s Jacksonville Jaguars Sponsorship Ends
Winn-Dixie Stores Inc.’s sponsorship of the Jacksonville Jaguars has expired and was not renewed, ending a relationship the supermarket chain first kicked off during the franchise’s inaugural season in 1995, the Jacksonville Daily Record reports. “The Jaguars enjoyed a partnership with Winn-Dixie for more than a decade, but we will be announcing a new partner […]
Consumers Still Not Buying Into Sustainability At Store Shelves
Why aren’t consumers putting their money where their sustainable aspirations are? The answer, according to a report released this week by The Hartman Group, lies somewhere in the widening gap between familiarity with the term “sustainability” and consumers’ ability to identify sustainable products or companies. The report, “Sustainability 2013: When Personal Aspiration and Behavior Diverge,” […]
Tim’s Cascade Snacks Rolls Out El Restaurante Authentic Tortilla Chips
Tim’s Cascade Snacks is introducing El Restaurante Authentic Tortilla Chips, made from specially selected, 100% yellow corn. The chips come in two varieties, Restaurant Style and Crispy Rounds. They are all natural with no preservatives, no added colors and no trans fats. Both varieties of El Restaurante Authentic Tortilla Chips are currently available in 13-oz. bags […]
Allrecipes Magazine Debuting This Fall
Meredith Corp. plans to launch Allrecipes magazine, a print extension of the company’ popular Allrecipes.com digital destination. This represents the media industry’s first large-scale digital-to-subscription magazine print brand extension, according to Meredith Corp. Allrecipes magazine will be published six times per year with an initial rate base of 500,000. The December 2013 premiere issue will […]
Terlato Wines, Colavita Partner To Launch Colavita Wines
In an innovative collaboration, luxury wine leader Terlato Wines and leading extra virgin olive oil producer Colavita have entered a joint venture to create a collection of super-premium Italian wines. Under an evergreen agreement, Terlato will produce and market wines under the Colavita brand name for global distribution. The initial wines for the launch will be […]
Simply7 Creates All-Natural Chips Using Hummus, Lentil, Pomegranate
Simply7 has launched “better-for-you” chips using ingredients like hummus, lentils and pomegranates. The snacks are kosher, vegetarian and have up to 50 percent less fat than potato chips, the Houston, Texas-based company says. Simply7 says it follows seven core standards with its products: • 0g trans fat and no cholesterol; • No artificial ingredients or […]
Chobani Adds Two To Executive Lineup
Chobani Inc. has appointed David Denholm as president and COO, effective July 29, and Peter McGuinness as chief marketing and brand officer, effective July 22. The company says the addition of these two executive leaders signals a continued focus on growing the business and the momentum behind the Chobani brand, which has reached more than […]
Survey: Canned Foods Stocked In 98 Percent Of Americans’ Kitchens
A new survey commissioned by Cans Get You Cooking, a program of the Can Manufacturers Institute (CMI), reveals that for a majority of Americans, a home-cooked meal means turning to their pantry—or “Cantry.” Ninety-eight percent of Americans currently have canned foods in their kitchens, with the average pantry stocked with 24 cans. Canned corn is […]
Fresh & Easy Kicks Off Summer Street Fair Today In L.A.
Fresh & Easy says it’s spicing up the summer with its Fresh & Easy Street Fair, which will be traveling to select locations across California, Arizona and Nevada through September. The street fair begins today in Whittier, Calif., and features Fresh & Easy’s first-ever food truck called the F&Easy, which will be serving a menu […]
Compton Named To Crossmark Board Of Directors
Crossmark, a leading sales and marketing services company in the consumer goods industry, has named John Compton to its board of directors to serve along with principals of Warburg Pincus, a leading global private equity firm. Compton spent most of his career as a senior executive at PepsiCo, most recently serving as president of PepsiCo. […]
