No matter if you’re cheering for Clemson University or Iowa State University during the 2021 Cheez-It Bowl on Dec. 29, there’s a new mascot entering the playing field. Prince Cheddward is joining a line-up of college football characters as the Cheez-It Bowl’s first mascot. From his Cheez-It crowned, cheese-wheel head, to his royal Cheez-It sceptre, Prince Cheddward embodies the excitement the brand brings to bowl game season. With the help of […]
Category: Snacks Brands
Danone North America, 7-Eleven Launch Apple Pie Parfait
Danone North America Away from Home is offering its exclusive new Apple Pie Parfait Made with Oikos Greek Nonfat Yogurt in participating 7-Eleven stores across the country. This 6-oz. parfait has 12 grams of Oikos protein and combines it with the crunch and flavors of apples, cinnamon and granola with a pecan topper. “We’re excited […]
PIM Brands Taps Ross To Lead New Government Affairs Team
Global snacks and confections maker PIM Brands Inc. has appointed Norman Ross as VP of government affairs. Based in Washington, D.C., Ross will lead legislative and public affairs efforts at the local, state and federal levels and areas of corporate communications. He also will work closely with a variety of trade associations with which PIM Brands is connected, […]
Schnucks To Sell ‘Perfectly Imperfect’ Cookies
McArthur’s Bakery and Schnucks are giving St. Louis, Missouri, a new reason to smile this holiday season as the bakery’s Smiley Face Cookie Co. cookies are launching into 77 Schnucks stores. Many who grew up in St. Louis remembers these happy cookies from McArthur’s, which is now creating cookie decorating jobs for local adults with […]
Hershey’s Offers Chance To Win Free Grinch-Inspired Kisses
Holiday décor disappearing overnight? A street sign renamed ‘Grinch Street?’ Even Hershey’s Kisses chocolates have been stolen and changed to Grinch-themed treats. It’s official: the Grinch has departed Who-ville and is tiptoeing across the country wreaking havoc. Rumor has it he plans to stick around through the holiday season, stealing bags of Hershey’s Kisses chocolates only to give them out to fans once his […]
Pringles Launches New Scorchin’ Flavor
Pringles have a new answer to spicy nacho cravings with crunchy Pringles Scorchin’ Wavy Loaded Nachos. New Pringles Scorchin’ Wavy Loaded Nachos pack the taste of queso, sour cream and corn tortilla, kicking it up a notch with heat that builds over time. Each bite boasts a hint of spicy jalapeño and cayenne pepper and a wavy texture for even […]
Wonderful Pistachios No Shells Launches Commercials
Following Wonderful Pistachios’ launch of its latest No Shells flavors, BBQ and Sea Salt & Vinegar, and after nearly doubling its No Shells business over the past two years, Wonderful Pistachios has launched its biggest No Shells marketing investment yet, featuring Sheldon the tortoise. Sheldon, the hard-backed, shell advocate antagonist, is featured in new comedic […]
M&M’S Offers Personalized Gifts As Shoppers Gear Up For Holidays
M&M’S has announced its holiday gift lineup, featuring personalized gift boxes, M&M’s candy dispensers, party favor packs, matching family lounge sets and other items. Fans can also add a personal, customized touch to M&M’S by choosing up to three colors, adding special messages, clip-art and a photo. The holiday gift guide is now available for shoppers and features […]
