The V8 and “Wheel of Fortune” brands are coming together for the first time to bring viewers an on-air and online promotion. Key elements of the V8 integrated promotion include the broadcast of “Wheel of Fortune’s” “Always Great! Wheel & V8 Week,” a V8 viewer sweepstakes, co-branding on www.wheeloffortune.com, including a themed online game and […]
Category: Beverage News
Beverage news for grocery retailers: soft drinks, water, juice, coffee, energy drinks, beer and wine trends and new products.
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Posted in, Beverage News, National, Perishables
Dunkin’ Donuts, WhiteWave To Introduce Dunkin’ Coffee Creamers At Grocery
Dunkin’ Donuts and WhiteWave Foods have announced a licensing agreement to introduce Dunkin’ Donuts Coffee Creamers at grocery outlets nationwide. Available in the refrigerated dairy section of select grocery outlets and club stores, Dunkin’ Donuts Coffee Creamers are made with real milk and cream as a companion for coffee. WhiteWave Foods, a leader in coffee […]
Posted in, Beverage News, Marketing News, National
Good Earth Teams With Chef Elizabeth Falkner To Roll Out Tea-Starring Recipes
Good Earth Teas Inc., maker of bold herbal tea blends, and celebrity chef Elizabeth Falkner have partnered to create an exclusive line of recipes featuring Good Earth’s tea fusions. Additionally, the brand’s Facebook fans will have the opportunity to enter the “Taste the Tea Untamed Sweepstakes” for the chance to win a culinary experience with […]
Posted in, Beverage News, National, New Products
Life Is Good Rolls Out New Coffee Line
Life is good is introducing a new line of Life is good coffees to retailers throughout North America. The coffee line, available now, provides consumers with high-quality, UTZ Certified coffees, according to The J.M. Smucker Co.-owned brand. Life is good coffees are available in three roasts and two flavors: • Light Hearted—light roast ground coffee; […]
Posted in, Beverage News, National, New Products
Samuel Adams Introduces New Spring Seasonal Beer
The brewers at Samuel Adams are ushering in the New Year with a new spring beer—Samuel Adams Cold Snap—the newest addition to the brewery’s seasonal beer collection. Brewed for spring’s transition away from the hearty brews of winter to the bright, lighter-bodied beers of summer, Cold Snap is the brewers’ take on a Belgian-style white […]
Posted in, Beverage News, National, Suppliers
Survey: Nearly 6 In 10 Energy Drink Consumers Worry About Their Safety
As a new year begins and consumers return to work, many will be looking for an energy kick. But according to new research from Mintel, nearly six in 10 Americans (59 percent) who are current energy drink or shot users say they worry about the safety of energy drinks and energy shots. However, despite allegations […]
Posted in, Beverage News, National, Suppliers
Reily Foods Buys New England Tea & Coffee Co.
Reily Foods Co. has acquired New England Tea & Coffee Co., one of the country’s largest independent coffee roasters. Terms of the transaction were not disclosed. This transaction is not expected to change the day-to-day operations of Malden, Mass.-based New England Tea & Coffee, which will operate as New England Tea & Coffee Co. LLC, […]
Posted in, Beverage News, New Products, Southeast
Hard Rock Energy Drinks Debut In South Florida
Hard Rock Energy drinks are making their debut in South Florida. This test market is the first step in rolling out the new product by the Seminole Tribe of Florida Inc., the Tribe’s business development arm. Three flavors of Hard Rock Energy drinks will soon be available for purchase on store shelves and be available […]
Posted in, Beverage News, Grocery News, National
Miller Lite Goes Retro With Limited-Edition Original Lite Can
Miller Lite, the beer that launched the light beer category, will release on Jan. 1 the limited-edition Original Lite Can, an updated version of the iconic packaging that helped change the beer industry nearly 40 years ago. The Original Lite Can features the familiar images of hops, barley and the words “a fine pilsner beer,” […]
Posted in, Beverage News, Grocery News, National
Sunkist Soda Refreshes Packaging
Dr Pepper Snapple Group recently enlisted the help of New York City brand agency CBX to refresh the packaging graphics for Sunkist Soda, first introduced in 1978. Sunkist Soda once was known for its California style, and Dr Pepper Snapple Group believed there was an opportunity to take the brand back to its “fun in […]
Posted in, Beverage News, Grocery News, National
Good Earth Tea Revamps Brand
Good Earth Teas Inc., maker of bold herbal tea fusions, has relaunched the brand, complete with new product names, revamped fusions as well as a new look and feel. Built around Good Earth’s “Tea Untamed” mantra, all aspects of the brand now embody the belief that tea is potent and powerful and, like life, should […]
Posted in, Beverage News, National, New Products
Hiland Dairy Debuts Festive-Flavored Milks For The Holidays
Hiland Dairy is introducing four holiday-inspired flavored milks, including Chocolate Mint, Pumpkin Spice, Red Velvet and Snickerdoodle. These new flavors are perfect cold, warm or as a creamer for coffee and tea and can even be incorporated into many holiday recipes, according to Hiland. “We wanted to offer our customers a festive, sweet treat to […]
Posted in, Beverage News, Grocery News, National
Sparkling Fruit(2)O Goes National With Dr Pepper Snapple As Dist. Partner
Sunny Delight Beverages Co. (SDBC) is partnering with Dr Pepper Snapple Group on the national launch of SDBC’s new Sparkling Fruit(2)O fruit flavored water. SDBC says Sparkling Fruit(2)O offers taste in balance—subtle, simple fruit flavors consumers love, recognize and can pronounce, balanced with sparkling, pure and refreshing water; no calories, sugar, carbohydrates or caffeine. Following […]
Posted in, Beverage News, National, Suppliers
U.S. Beer Consumption Is Up; Rising Demand For Higher-Priced Offerings
The beer industry saw gains in both dollar and volume in 2012 after a three-year downturn. Well-marketed new products and slight improvements in the unemployment rate contributed to the beer industry’s overall growth. Although the second half of the year didn’t fare as well from an economic standpoint, the industry was still able to see […]
Posted in, Beverage News, National, New Products
Dasani Sparkling Coming Soon
Bottled water brand Dasani will soon roll out Dasani Sparkling Water Beverage: water with a hint of flavor, and bubbles. Dasani Sparkling is unsweetened, has zero calories, is lightly carbonated and infused with natural flavors. It comes in four flavors: Lime, Lemon, Berry and Apple as well as an unflavored variety. Dasani Sparkling is the […]
Posted in, Beverage News, National, Suppliers
Budweiser’s Brewmaster Tour Will Visit Dozens Of U.S. Cities
Since 1876, Budweiser has been brewed by skilled brewmasters using techniques and processes that have been passed down from generation to generation. Now, the brewmasters behind every bottle, can and keg of the American lager are launching a mobile brewing experience to provide consumers their own taste of the art, science and passion that goes […]
Posted in, Beverage News, Grocery News, National
Fred Water Expands U.S. Distribution
Fred Beverages has partnered with CST Brands Inc. and the The Kroger Co., along with other independent stores across the U.S. in 13 major cities, to carry Fred Water. This expansion of approximately 2,000 additional stores will make Fred available to millions of additional customers who can experience the pocket-friendly Fred bottles of spring water. […]
Posted in, Beverage News, National, New Products
Mulberry Love Beverage Makes Debut
Health advocate, author and entrepreneur Dianne Burnett has launched a antioxidant-rich, phytonutrient-potent new beverage—Mulberry Love. Sourcing her mulberries from organic trees in Izmir, Turkey, Burnett says naturally sweet Mulberry Love draws on the memory- boosting, vision-enhancing, heart-healthy and inflammation-reducing properties inherent in this new super food. Mulberry Love comes in two varieties—a premium organic mulberry […]
Posted in, Beverage News, National
17th Americas Food And Beverage Show To Highlight Global Culinary Scene
The vibrant and diverse cultures of Latin America and the Caribbean will take center stage at the World Trade Center Miami’s 17th Americas Food and Beverage Show, Oct. 28 and 29, with more than 500 food producers from 22 countries—each showcasing their products, recipes and delicacies. The 17th Americas Food and Beverage Show at the Miami […]
Posted in, Beverage News, Grocery News, National
Budweiser Brewmasters Introduce Three New Brews As Part Of Project 12
Budweiser’s Project 12—the brewmaster innovation platform that resulted in the introduction of Budweiser Black Crown—is back with three new beers named for the ZIP codes where the beers were brewed, beginning Oct. 28. Project 12’s premise is this: Budweiser’s team of brewmasters develop new beer recipes featuring the signature yeast first used by Adolphus Busch […]