Thirty U.S. artists who have used Red Bull cans to create sculptures will compete in the Red Bull Art of Can in Chicago Nov. 7-16 at the Chase Promenade South in Millennium Park. More than 300 artists submitted concepts, and after creating their masterpieces all summer, a panel of six judges selected 30 pieces, representing […]
Category: Beverage News
Beverage news for grocery retailers: soft drinks, water, juice, coffee, energy drinks, beer and wine trends and new products.
See more center store coverage in Aisle Watch.
Original Light Beer Returns To Original Look On All Fronts
This fall, Miller Lite is returning to its original look on all packaging and across all marketing materials. “The decision to bring back our original look was an important one for this brand,” said Miller Lite Senior Marketing Director Ryan Reis. “It’s authentic, proud and highlights what has always been true about Miller Lite since […]
Sprite Brings Back Cranberry Variety For Holidays
With the beginning of the holiday season around the corner, Sprite says it is bringing back, by popular demand, Sprite Cranberry and Sprite Cranberry Zero. Sprite Cranberry and Sprite Cranberry Zero launched last year for a limited time—offering a blend of traditional Sprite and a splash of sweet and tart cranberry notes. “We listened to […]
Protein2o Headed To Kroger Midwest Stores This Fall
Protein2o’s line of protein-enhanced waters will be available to more consumers, thanks to a distribution deal with Kroger. Initially, Kroger stores in the Midwest will carry the high-protein, low-calorie water that contains 30 percent of the RDA of protein but without the high calories and fat that many protein shakes and specialty energy drinks contain, […]
Hot Peanut Butter Drink, Peanut Hottie, Debuting
Peanut Hottie, the first instant hot peanut butter drink, is rolling out at Walmart stores nationwide. Like instant hot cocoa, Peanut Hottie is a powder that is simply dissolved in hot water, but with a peanut butter flavor and aroma. At 83 calories per cup, Peanut Hottie is caffeine free, suitable for vegetarians and contains no artificial […]
Two Pepsi Brand Beverages Take Top Spots In Latest Shelf Score Report
Instant.ly, the world’s first on-demand consumer insights platform, has unveiled the August results of Instant.ly Shelf Score, which focused on recently introduced non-alcoholic beverages. Instant.ly Shelf Score is an index measuring consumer intent to purchase new consumer packaged goods (CPG) products. Shelf Score evaluates and ranks 10 of the most appealing products based on overall […]
Coca-Cola, Monster ‘Swapping’ Some Brands
The Coca-Cola Co. and Monster Beverage Corp. have entered into definitive agreements for a long-term strategic partnership that is expected to accelerate growth for both companies in the fast-growing, global energy drink category. The deal involves the companies “swapping,” or transferring, some brands. The companies say the new, innovative partnership leverages the respective strengths of […]
Uncle Si Of ‘Duck Dynasty’ Rolls Out Iced Tea Line At Retail
Four flavors of Uncle Si’s Iced Tea are now available at retail in more than 18 states across the country. Consumers can choose from all-natural Sweet, Un-Sweet, Peach and Half & Half (half iced tea/half lemonade) flavors of the beverage made popular by “Uncle” Si Robertson of A&E’s “Duck Dynasty” fame. Developed and produced by […]
Kadison Named MilkPEP CEO
The Milk Processor Education Program (MilkPEP) board of directors has appointed Julia Kadison CEO. Kadison previously held the position of interim CEO/VP of marketing for MilkPEP. “The dairy industry is in a state of transition, and I’m thrilled that we have Julia Kadison to lead MilkPEP through this evolution,” said Jay Bryant, CEO of the […]
Napa Valley Harvest Begins Today
The Napa Valley Vintners (NVV) trade association reports that the first of Napa Valley’s sparkling wine producers begin picking grapes today, two days earlier than the start of last year’s wine grape harvest. Although this past winter was one of the driest on record, Napa’s vintners and growers are predicting an abundant, high-quality harvest for […]
Molson Coors CEO Retiring, Successor Named
Molson Coors Brewing Co. says that, after a 40-year career in the beer business, CEO and President Peter S. Swinburn will retire from the company and its board of directors on Dec. 31. The board has named Mark R. Hunter, currently CEO and president of Molson Coors Europe and a 25-year industry veteran, CEO and […]
Income Does Not Determine Shoppers’ Private-Label Preference
An ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research shows that, while income groups differ a bit on their perception about private label (highest-income shoppers are more skeptical about the quality of store brand products), their reported behaviors are very similar. Most shoppers across income groups say they regularly compare prices […]
Campbell Plans Massive FY15 Product Launch To Hit $10B Sales Goal
Campbell will launch more than 200 new products in fiscal 2015 for consumers’ changing tastes, preferences and needs, President and CEO Denise Morrison told investors during a presentation earlier this week. The launches, designed to strengthen its core business as well as expand into faster-growing spaces, are part of Campbell’s goal to become a profitable […]
Iconic Coca-Cola ‘Ghost Signs’ Come Back To Life
Not long after Coca-Cola was invented in 1886, the company hired sign painters to extol the virtues of the new beverage on the sides of buildings across the country. Thousands of iconic Coca-Cola wall murals became prominent features in cities and towns, particularly in the rural South. Thousands of these iconic advertisements remain today, but […]
Zola Releases Coconut Water Lemonade
Zola Fruits of the World, maker of coconut waters and acaí juices in the U.S., has rolled out Coconut Water Lemonade, available nationwide. This new flavor innovation combines naturally hydrating coconut water with the refreshment of lemonade for a taste that is a perfect balance of tart and sweet, according to Zola, which also is […]
Metro Detroit Youth Day Celebrates 32nd Anniversary July 9
One of the highlights of summer for more than 35,000 youngsters from the Metro Detroit area is the annual Metro Detroit Youth Day (MDYD). This year, the event for children will celebrate its 32nd anniversary on July 9 at Belle Isle Park from 8:30 a.m.-2:30 p.m. It is the largest youth event in Michigan, according […]
Nestlé Coffee-Mate, Keurig Partner To Offer Branded Coffee K-Cup With Creamer
Keurig Green Mountain Inc. and Nestlé USA are bringing Nestlé Coffee-mate branded coffee with creamer to K-Cup packs for the Keurig brewing system. Nestlé Coffee-mate is the first brand to offer a K-Cup pack for hot coffee that combines roast and ground coffee with branded creamer. The companies plan to launch the new Nestlé Coffee-mate […]
Friends Fun Wine Introduces World’s First Coffee Wine
Friends Fun Wine says it continues to pioneer the “fun wine” category with two new additions to its line of low-alcohol, low-calorie wines—Cabernet Coffee Espresso and Chardonnay Coffee Cappuccino. Cabernet Coffee Espresso features the flavor of fresh cabernet grapes, espresso coffee and a hint of chocolate, while Chardonnay Coffee Cappuccino features sweet Chardonnay grapes […]
Aiya Rolls Out Matcha To Go Single-Serve Sticks
With the popularity of Matcha green tea on the rise in the U.S., Aiya America, the world leader in harvesting and distributing Matcha green tea, is debuting its single-serve, portable Matcha tea. Matcha To Go single-serving sticks blend ultra-fine Matcha powder with dietary fiber for a smooth, creamy and healthful beverage. It requires no sifting […]
Tropical Flavor Summer Edition Red Bull Available Exclusively At 7-Eleven
7-Eleven Inc. says it’s giving new “wings” to customers this summer by offering an exclusive, limited-edition Red Bull flavor. The Red Bull Summer Edition will be available July and August at 7-Eleven stores across the U.S. and Canada, providing the effect of Red Bull Energy Drink with the new flavor of tropical fruits. In a […]
