Coborn’s Inc. has partnered with DIGITS Agency to launch a full-scale regional retail media network with an expected rollout this fall. The partnership will give CPG brands new ways to connect with customers across 66 stores in five states, while allowing Coborn’s to focus on delivering in-store experiences. New digital channel for regional growth The […]
Tag: retail media network
Hy-Vee’s RedMedia Joins The Rippl Retail Media Network
Hy-Vee’s RedMedia, the grocer’s in-house retail media network, has joined Rippl, a national consortium of regional grocers and convenience stores in the U.S. powered by Bridg. Through the partnership, Rippl will help RedMedia enrich its first-party data, build complementary off-site capabilities and broaden and strengthen customer engagement. The addition of RedMedia introduces more than 285 Hy-Vee grocery […]
Dunnhumby Introduces AI-Powered Retail Media Solution
Dunnhumby has introduced an offering within its retail media ecosystem, partnering with Osmos, a specialist in advanced ad-serving technology, on the dunnhumby Retail Media Platform. The integration comes at a time when retailers are seeking to maximize the value of retail media networks. By incorporating Osmos’ capabilities into its retail media offering, dunnhumby offers retailers […]
