The Wisconsin Grocers Association (WGA) held its sixth Innovation Expo in Wisconsin Dells at the Kalahari Resort, Oct. 15-16. The show’s format has changed over time to fit the needs of the association’s members. Previously, it had been a summer family-oriented retreat and prior to that it was just the expo and trade show, said […]
Tag: Marketing
Posted in, Beverage News, National, Suppliers
Budweiser’s Brewmaster Tour Will Visit Dozens Of U.S. Cities
Since 1876, Budweiser has been brewed by skilled brewmasters using techniques and processes that have been passed down from generation to generation. Now, the brewmasters behind every bottle, can and keg of the American lager are launching a mobile brewing experience to provide consumers their own taste of the art, science and passion that goes […]
Posted in, Beverage News, Grocery News, National
Fred Water Expands U.S. Distribution
Fred Beverages has partnered with CST Brands Inc. and the The Kroger Co., along with other independent stores across the U.S. in 13 major cities, to carry Fred Water. This expansion of approximately 2,000 additional stores will make Fred available to millions of additional customers who can experience the pocket-friendly Fred bottles of spring water. […]
Posted in, National
Hass Avocado Board Unveils New Spanish-Language Mark, Website
The Hass Avocado Board (HAB) has rolled out Saborea Uno Hoy, its new Spanish-language mark and website to offer information to Hispanic consumers in the U.S. and encourage them to include fresh Hass avocados in their everyday meals. The new mark visually invites consumers to enjoy the avocado’s unique and satisfying flavor by including the […]
Posted in, Beverage News, National, New Products
Mulberry Love Beverage Makes Debut
Health advocate, author and entrepreneur Dianne Burnett has launched a antioxidant-rich, phytonutrient-potent new beverage—Mulberry Love. Sourcing her mulberries from organic trees in Izmir, Turkey, Burnett says naturally sweet Mulberry Love draws on the memory- boosting, vision-enhancing, heart-healthy and inflammation-reducing properties inherent in this new super food. Mulberry Love comes in two varieties—a premium organic mulberry […]
Posted in, National
FoodLink Adds New Produce Traceability Customers
FoodLink, a leader in supply chain and commerce solutions for the fresh food industry, has announced a series of new customers that have selected its FoodLink PTI supply chain traceability solution for fresh produce. Retail grocers are requiring new levels of information about the origin and history of the fresh food they sell. As a […]
Posted in, National
Advantage To Acquire Tri-Venture Marketing
Advantage Sales & Marketing LLC (ASM) today revealed its plans to acquire Tri-Venture Marketing Inc., “The Perishable Connection,” on Wednesday. Lakeland, Fla.-based Tri-Venture is a food brokerage company focused on meat, deli, bakery, produce, cheese, seafood and frozen clients and customers. Terms of the transaction were not disclosed. “Tri-Venture has delivered best-in-class service to the […]
Posted in, National, Store News
Champs Chicken Revamps Brand With Enhanced Website, New Logo
Champs Chicken, a nationwide branded food program from Pro Food Systems Inc. (PFS), is revamping its brand with a newly redesigned website, showcasing an improved navigation system, engaging content and a new logo. Created with both retailers and customers in mind, the website—champschicken.com—promises to offer a user-friendly experience by featuring enhanced food photography of menu […]
Posted in, National, New Products
Hershey’s First New Brand In 30 Years Launches In U.S.
The Hershey Co. is launching a new confectionery brand in the U.S. called Lancaster. The brand will feature a line of caramel soft cremes that will roll out nationwide in January 2014. The introduction of the Lancaster brand marks a significant milestone for The Hershey Co., as it’s the first time the company has launched […]
Posted in, National, New Products
Marie Callender’s Debuts Easy Sides Pasta Side Dishes
Marie Callender’s, a brand of ConAgra Foods, has introduced Easy Sides, a new line of pasta side dishes. Easy Sides take four minutes in the microwave and eliminate the hassle of multiple ingredients or pots and pans, according to Marie Callender’s. Cooks simply open the package, add water and microwave for a side dish to […]
Posted in, Beverage News, Grocery News, National
Budweiser Brewmasters Introduce Three New Brews As Part Of Project 12
Budweiser’s Project 12—the brewmaster innovation platform that resulted in the introduction of Budweiser Black Crown—is back with three new beers named for the ZIP codes where the beers were brewed, beginning Oct. 28. Project 12’s premise is this: Budweiser’s team of brewmasters develop new beer recipes featuring the signature yeast first used by Adolphus Busch […]
Posted in, National, New Products
Cake Boss Cake Mixes, Frostings Available At Stores Nationwide
Fans of the Cake Boss now can bake like the Boss himself, Buddy Valastro, in their own kitchen with Cake Boss Cake Mixes and Frostings now available at retailers across the country. A fourth-generation baker and star of TLC’s hit TV series “Cake Boss,” “Next Great Baker,” and “Bakery Boss” premiering in December, Valastro shared […]
Posted in, Equipment & Technology, National
Gulf Seafood Marketing Coalition Launches Seafood Finder Mobile App
October is National Seafood Month, and the Gulf Seafood Marketing Coalition is making it easier than ever to celebrate by enjoying Gulf of Mexico seafood favorites with its new Gulf Coast seafood finder mobile app. Whether it’s baked, broiled, blackened or grilled, finding flavorful wild-caught Gulf Coast seafood at a market, restaurant or wholesaler is […]
Posted in, Beverage News, National
CBA Awards Retail Partners Safeway, Buffalo Wild Wings
Craft Brew Alliance Inc. (CBA), an independent craft brewing company, awarded Safeway, one of the largest food and drug retailers in North America, and Buffalo Wild Wings, a casual dining restaurant chain with more than 950 locations in the U.S. and Canada, during a beer conference in Las Vegas last week. Safeway took home the […]
Posted in, National
Mastronardi/Sunset To Roll Out New Products At PMA Fresh Summit
Mastronardi Produce is gearing up for this year’s PMA Fresh Summit. Taking place Oct. 19-20 in New Orleans, the company’s Sunset brand will be unveiling new innovative products and packaging. Sunset can be found at booth No. 2738. This area includes a full gourmet kitchen where Sunset executive chefs will create signature recipes and introduce […]
Posted in, Executive News, National
Sunsweet Growers Names New CEO
Sunsweet Growers Inc., the nation’s leading marketer of prunes, specialty dried fruit products and fruit juices, has appointed company President Dane Lance to the additional post of CEO. Arthur Driscoll II, CEO since 2004, has retired after a distinguished tenure with Sunsweet, during which time the company achieved record-setting revenue and grower-member crop returns. “Art’s […]
Posted in, Northeast, Organic Natural
How To Set A Store To Appeal To Natural/Specialty Shoppers
by Michael, Jeremy and David Isenberg/Chex Finer Foods Special to Shelby Publishing Co. In today’s retail marketplace, we are increasingly seeing that natural and specialty foods are driving sales, excitement and profits. To maximize your sales of these items, retailers are following three key paths: 1. Integrating with mainstream grocery; 2. Driving consistent off-shelf displays […]
Posted in, National, New Products
CB Old Country Store To Launch Licensed Products At Retail
Cracker Barrel Old Country Store Inc. plans to launch CB Old Country Store licensed products, made available through a licensing agreement with John Morrell Food Group, a subsidiary of Smithfield Foods. Products will begin shipping this week. The CB Old Country Store brand products include maple and smoked bacon, spiral ham and four types of […]
Posted in, Beverage News, National, New Products
Pronto Sparkling Coffee Hits Stores
12NtM (Noon to Midnight) Sparkling Beverages, producer of sparkling beverages crafted by chefs, has created Pronto, a sparkling coffee beverage. Pronto is based on premium Arabica coffee beans from Columbia with dashes of chicory and pineapple for smoothness, and an all-natural combination of more than 60 ingredients. The 187ml single-serve Pronto joins the already available […]
Posted in, Independent Store News, International Foods, West
Unified’s New Hispanic Programs Target Shopper Marketing Dollars
With the launch of a new Hispanic marketing initiative for 2014, Unified Grocers Inc. says it is actively pursuing shopper marketing dollars on behalf of the largest “virtual” Hispanic chain in the country—the more than 400 Hispanic retail locations it serves throughout the western U.S. These retail locations combined serve about five million shoppers a […]