ViMax Media LLC, a Michigan-based food marketing agency, is teaming with New York-based Price Chopper to create custom recipe videos. They also will produce a series of specialty seasonal videos that highlight Price Chopper brands and prepared foods and custom Pinterest graphics that will be integrated with the Price Chopper video marketing campaign. The videos […]
Tag: Marketing
Posted in, Northeast
FDA Authorizes Marketing Of New Tobacco Products, And More…
Convenience Store News In Brief… The FDA, for the first time, has authorized the marketing of new tobacco products through the premarket tobacco application pathway. This action permits the tobacco products to be sold in the U.S., but does not mean that they are safe or “FDA approved.” Manufacturers must demonstrate to the agency, among […]
Posted in, Albertsons, Independent Store News, Southwest, Store News
Former Albertsons Market In Odessa Transformed Into Market Street Supermarket
The new Market Street supermarket at 4950 E. 42nd Street in Odessa, Texas, held a grand opening ceremony Wednesday to celebrate its new look and offerings resulting from a complete transformation of the former Albertsons Market. Market Street, which bills itself as the place “where everyday meets gourmet,” has extensive options for guests to maintain a […]
Posted in, Beverage News, Center Store, National
Coca-Cola Partners With Musician/Author To Promote Book During Homeless Youth Awareness Month
Country music artist and New York Times bestselling author Jimmy Wayne is joining forces with Coca-Cola to make a positive difference during National Homeless Youth Awareness Month in November. Wayne’s latest book, “Walk To Beautiful” (HarperCollins Christian Publishing), the critically acclaimed memoir that recounts Wayne’s transition from homeless teen to becoming a country music star with a No. 1 song, was […]
Posted in, Executive News, Marketing News, National
Acosta Makes Executive Appointments As Two Leaders Set To Retire
Acosta Sales & Marketing has made two executive appointments as two of the company’s leaders are set to retire at the end of the month. David Johnson has been named president of the Acosta Military Division and Frank Cohenour has been appointed president of ADW Acosta, a division focused solely on Costco Wholesale. Johnson is […]
Posted in, Northeast
Acosta Makes Two Executive Appointments, And More…
Supermarket News In Brief… Acosta has named David Johnson president of its Military Division, responsible for all sales and merchandising activities for commissaries, exchanges, ship stores and veteran canteens. Acosta also has named Frank Cohenour president of ADW/Acosta, a division focused solely on Costco Wholesale. Acosta created the ADW Division in 2014 following the acquisition […]
Posted in, Corporate Store News, National, Produce News, Store News
Pear Bureau Northwest Honors Wegmans As Pear Retailer Of The Year
On behalf of the 1,600 fresh pear growers of Washington and Oregon, Pear Bureau Northwest has named Wegmans Food Markets the 2015 Pear Retailer of the Year for its merchandising performance and sales increase in the pear category. The award was presented at the Pear Bureau’s booth at PMA Fresh Summit in Atlanta over the […]
Posted in, Barons Market, Northeast
General Mills Identifies Four Key C-Store Customer Segments
No two convenience store shoppers are exactly alike, but General Mills Convenience & Foodservice has identified four distinct consumer segments, each with their own attitudes, behaviors and needs. The segments include: Breakfast Barons, Vice Squanders, Pit Stoppers and Meals & More. “These macro consumer segments help convenience retailers get into the mindset of the different types of consumers coming through […]
Posted in, National, Produce News
PMA Fresh Summit Sets Attendance Record, Marks Other Milestones
Produce Marketing Association’s (PMA) Fresh Summit Convention and Expo, the annual homecoming of the fresh produce and floral industry, drew record-breaking attendance from the global supply chain attracting 19,332 attendees from 63 countries, Oct. 23-25 at the Georgia World Congress Center in Atlanta. In its 66th year, the event surpassed the previous East Coast attendance […]
Posted in, Marketing News, National, Produce News
PMA Teams With Group To Get Fresh Produce On Screen
In support of the produce industry’s efforts to drive demand for more fresh produce, the Produce Marketing Association (PMA) on Friday during its Fresh Summit conference in Atlanta announced a strategic alliance with the Entertainment Resource & Marketing Association (ERMA)—the association of entertainment marketing professionals—to bring fresh produce center stage through television shows, movies and […]
Posted in, Center Store, Marketing News, National, Suppliers
Foods Dominate As Kids’ Favorite Brands
Oreo, America’s “wonderfilled” classic cookie, has topped this year’s list of Kids’ Most Loved Brands, according to findings from the 2015 Young Love study of more than 7,000 children and their parents. In fact, food brands dominate this year’s list, taking 14 of the 25 spots on the list. Oreo beats out last year’s No. […]
Posted in, Northeast
Subway Proposes ‘Footlong’ Issue Settlement
Doctor’s Associates Inc. (DAI), the franchisor of Subway Sandwich Shops, has proposed a settlement in a class-action lawsuit about the marketing of Six Inch and Footlong Subway Sandwiches. The court has not made any findings that any of DAI’s marketing or practices were improper or unlawful. In the settlement, DAI has agreed to certain practice […]
Posted in, Industry News, National, Store News
FMI Launches Crowd-Sourced Campaign To Correct Grocery Misconceptions
The Food Marketing Institute (FMI) has launched a campaign aimed at correcting misconceptions in the food retail environment. Supermarket Myths. . . Busted is an online destination designed to help food retailers mitigate untruths that ultimately confuse shoppers or get perpetuated online. Sue Borra, SVP of communications and strategic planning for FMI, said of the […]
Posted in, Northeast
Cumberland Farms Awards Free Gas Prize To Mark SmartPay Milestone, And More…
Convenience Store News In Brief… Cumberland Farms is giving away one year of free gas to loyal customer Kenneth Hobart of Wilmington, Massachusetts. Hobart recently was fueling up his tank at the Cumberland Farms store in Wilmington when the brand hit a major milestone of $1 billion of gas purchased through its SmartPay Check-Link program […]
Posted in, C-Store News, National, New Products
Van Holten’s Introduces Pickle Flavored Freeze Pops Called Pickle-Ice
Van Holten’s has taken the pickle out of the pouch but left the juice. Pickle-Ice is a 2-oz. freeze pop made with Van Holten’s pickle juice and enhanced with electrolytes. This refresher can be consumed frozen or un-frozen and is a sugar-free alternative to sports drinks, according to Waterloo, Wisconsin-based Van Holten’s. “Pickle-Ice is real […]
Posted in, Center Store, Grocery News, Marketing News, Midwest
Carlin O’Brien Becomes Carlin Group
Carlin O’Brien, a privately owned full-service brokerage and member of BeaconUnited, is changing its name to Carlin Group—a name change the company says better reflects the regional CPG sales and marketing agency it has become. The news comes as Carlin Group participates in this year’s National Association of Convenience Stores and the National Frozen and […]
Posted in, Grocery News, Marketing News, National, Suppliers
Facts Up Front Featured On Lifetime
A Lifetime show airing this month features Facts Up Front and how this innovative front-of-pack labeling can help people shop for food and prepare balanced and healthier meals, according to the Grocery Manufacturers Association (GMA). The Balancing Act segment first aired Oct. 8 and will be broadcast again on Oct. 15, in addition to being […]
Posted in, Northeast
Crossmark Names Kiley To Lead New England Office
Crossmark has named Ed Kiley to lead its New England office, effective Oct. 12. Kiley has 25 years of industry experience in the New England market. He began his career working with Nestle Foods and spent the first 10 years on the direct/manufacturer side, having also worked for Celestial Seasonings Inc. of Boulder, Colorado. During […]
Posted in, Independent Store News, Midwest, Produce News, Store News
Sendik’s Food Market, Turbana Partner To Aid Feeding America Eastern Wisconsin
For the third year in a row, Turbana will participate in Sendik’s Food Market “7 Days, 7 Ways to Save” promotion to benefit Feeding America Eastern Wisconsin, a local food bank that feeds more than 330,000 people a year. Each Wednesday through Nov. 11, Sendik’s shoppers will be able to purchase two Fyffes pineapples for $4 […]
Posted in, Northeast
New Bay State E-Cigarette Regulations To Take Effect Sept. 25
New regulations prohibiting the sale of electronic smoking devices to minors and placing other restrictions on promotions and sales will go into effect Sept. 25 after Massachusetts Attorney General Maura Healey recently filed the finalized rules. The sale of electronic cigarettes and other smoking devices will be prohibited to anyone under the age of 18, […]