Los Angeles, California-based Wonderful Halos, America’s No. 1 mandarin brand, debuted its new family-friendly animated entertainment series called “Camp Halohead,” which is now available to watch on the “Camp Halohead” YouTube channel. Created by Wonderful Pictures, an original-content studio and division of The Wonderful Co., in collaboration with Six Point Harness Animation, “Camp Halohead” is a […]
Tag: Adam Cooper
The Wonderful Co. To Debut Seedless Lemons This Fall
The Wonderful Co.’s new produce item, Wonderful Seedless Lemons, will debut this fall. Los Angeles-based Wonderful Co. owns the exclusive rights to the naturally seedless non-GMO Project Verified lemon variety. “As the leading grower, shipper, packer and distributor of citrus in North America, Wonderful is uniquely positioned to offer this new and innovative variety of […]
Wonderful Halos Launches New Multimillion-Dollar Marketing Campaign
Los Angeles-based Wonderful Halos launched a new integrated marketing campaign this season, “The Checks-All-The-Boxes Box,” to encourage parents to choose Halos mandarins as the perfect solution when assigned snack duty. The campaign is based on the insight that snack duty can be a stressful and annoying chore, made worse by the fact that parents know […]
The Wonderful Co. Surpasses $1B Spent Marketing Its Brands
The Wonderful Co., known for its Wonderful Pistachios, Wonderful Halos and POM Wonderful, has invested more than $1 billion over the past decade marketing its products to consumers across the globe. This milestone, which Wonderful will celebrate at PMA Fresh Summit, “has made Wonderful Pistachios America’s No. 1 fastest-growing snack brand, Wonderful Halos America’s No. […]
Wonderful Halos Kicks Off New Season With $30M Marketing Campaign
Mandarin brand Wonderful Halos continues to build on its success as it prepares to kick off its biggest season ever this November, with a $30-million integrated marketing campaign designed to accelerate category growth. The campaign features the brand’s “Good Choice Kid” television commercials, along with Halos’s biggest digital investment yet, which will increase visibility across […]
