This year, the national Milk Mustache “got milk?” Campaign is partnering with Fuel Up to Play 60, the National Dairy Council and National Football League’s in-school nutrition and physical activity program, for a national effort to get the message across about the importance of a good breakfast. Eating a good breakfast helps kids be at […]
Category: Industry News
MyWebGrocer Wins 2012 Marcom Gold Award
MyWebGrocer’s Brand Activation Suite has won a Gold Level MarCom Award in the web elements/ads category. The international competition recognizes outstanding creative achievement by marketing and communication professionals, and for the 2012 award chose winners from more than 6,000 entries. MyWebGrocer (MWG) is a leading provider of digital solutions for the grocery industry. The Brand Activation […]
The Greek Gods Brand Launches Kefir Low Fat Cultured Milk
The Hain Celestial Group’s The Greek Gods brand has added a drinkable Kefir low fat cultured milk to its lineup. The Greek Gods Kefir is available in flavors that mirror Greek-style yogurt customer favorites, according to a news release. “With all of the qualities that customers expect from The Greek Gods brand Greek-Style Yogurt, we […]
Fresh & Easy Introduces New eatwell Products
Fresh & Easy Neighborhood Market has expanded its offering of eatwell products with more than 20 new selections containing no more than 25 percent of the total daily values for calories, fat, saturated fat and sodium (based on a 2,000 calorie diet). New fresh&easy eatwell products in stores now include: • Fresh Fish Steamers ($5.99)—Salmon […]
Snacking In America
Make no mistake—we’re living in the Great Age of Snacking. One doesn’t have to look too long or hard to find headlines about Americans’ snacking behaviors and the promise of opportunities for food and beverage manufacturers and food retailers. The rise of snacking occasions can be culturally intertwined with the growth of eating-alone occasions and […]
Coleman Markets Fresh Dairy Products Under Hiland Dairy Foods Name
Coleman Dairy Foods will begin marketing its fresh, local, high-quality milk and dairy products under the Hiland Dairy Foods label, beginning this month. The move will solidify the synergy between two of the country’s finest family-owned and -operated dairy farms, under one fresh name, according to a news release. “This will be a great match […]
Hy-Vee Partners With Suppliers To Fill Holiday Demand For Fresh Seafood
In the landlocked Midwest, seafood may not be thought of as traditional holiday fare. But this holiday season, when families gather around the Christmas dinner table or ring in the New Year with friends, it’s more likely than ever that fresh seafood will be on the menu. Kenan Judge, AVP of meat and seafood operations […]
Out-Of-Stocks Greatest Influencer Of Shopping Trip Satisfaction
Shoppers say they are very satisfied with grocery stores overall, but there is one thing they will not tolerate: out-of-stocks. Half go to another retailer to find what they were looking to buy; 38 percent don’t buy the item at all; 14 percent bought something else; and 12 percent bought a different size or brand. […]
United’s Market Street Brand Gets New Logo
United Supermarkets officially unveiled a new logo for its Market Street store chain on Dec. 5, just as it readies to open the 11th location for the banner. The new mark was revealed during a ceremony at the store, which is due to open on Jan. 9 at 19th and Quaker in Lubbock. The logo […]
Mars Inc. Recognized With NASCAR Marketing Achievement Award
Mars Inc. was honored Thursday with the 2012 NASCAR Marketing Achievement Award at the NASCAR NMPA Myers Brothers Awards, held at Encore at Wynn Las Vegas. Throughout its 23-year partnership, Mars has directly engaged race fans, customers and associates through an integrated marketing strategy that spanned across multiple activations, including: intellectual property, promotions, public relations, […]
Moo & Oink Reintroduces Chitterlings In Chicagoland
Moo & Oink is reintroducing its Pork Chitterlings. The product is now in grocery stores in the Chicagoland area. Chitterlings are commonly referred to as chits or chitlins. “We know Moo & Oink Chitterlings were very popular in Chicago and have been missed over the last year,” said David L. Van Kampen, president and COO […]
Blue Bell Introduces Gingerbread House Ice Cream
Blue Bell is introducing Gingerbread House Ice Cream, a creamy cinnamon ice cream with flavorful gingerbread pieces, festive red and green sprinkles and miniature marshmallows—all surrounded by a vanilla icing swirl. “Building a gingerbread house and placing it as a holiday centerpiece is a yearly activity for many,” said Carl Breed, Blue Bell director of […]
NFRA To Enhance Consumer Marketing Efforts In 2013
The National Frozen & Refrigerated Foods Association (NFRA) has hired PR firm Edelman to help enhance NFRA’s existing marketing campaigns and recharge efforts around promoting frozen and refrigerated dairy foods. Efforts will officially kick off in January 2013 with a focus on expanding NFRA’s annual March Frozen Food Month promotion. Enhanced efforts will include “influencer […]
Fairway Market’s Turkey Ordering Website Goes Live
Need an organic turkey for Thanksgiving? Or a kosher one? A locally, humanely raised bird? Or do you want to impress your friends and family with a bird descended from the original Thanksgiving table? New York, N.Y.-based Fairway Market has them all and more, and all it takes to get them is a click on […]
‘Cake Boss’ Cakes Roll Out At King Soopers
The giant photo of Buddy Valastro at the front of the King Soopers store in southeast Denver and the employee offering free samples could only mean one thing: the line of “Cake Boss” cakes has made it to town, according to the Denver Business Journal. Valastro, the “Cake Boss” on the TLC reality show of […]
Almond Breeze Introduces Single-Serve Packs
There’s a new addition to the grab ‘n’ go cooler—Almond Breeze Almondmilk, now available in 11-oz. single-serve aseptic packs with a convenient, resealable screw-top closure. There are three available flavors, Original, Original Unsweetened and Vanilla Unsweetened. Made from real almonds, Almond Breeze Almondmilk is free of dairy, soy, lactose, cholesterol, peanuts, casein, gluten, eggs, saturated […]
Coca-Cola, Endomondo Partner To Encourage Fitness And Fun
Leaders from The Coca-Cola Co. and Endomondo, a social fitness community with more than 12 million users worldwide, have formed a strategic alliance to promote more physical activity and fun. The newly-formed collaboration combines the global reach of Coca-Cola (through its Powerade brand) with Endomondo’s first-of-its kind mobile app and social network to bring communities […]
Premium Private Label Groceries Trump Frugal Fatigue
Private label food and beverage dollar sales topped $98 billion in 2011 to account for 17.6 percent of total food and beverage retail sales, according to “Private Label Food and Beverages in the U.S.,” a just-released report from market research firm Packaged Facts. Dollar sales rose 6 percent over the 2010 level. In grocery aisles, […]
Whole Foods Market Selling Better4U Foods In Florida Stores
Better4U Foods, a food company that produces all natural gluten-free and thin crust pizzas, has announced that Whole Foods Markets will begin selling its frozen pizzas in Florida stores beginning this month. Whole Foods Market, which will have 18 Florida stores by the end of month, has more than 300 stores nationwide and is considered […]
No Crates Or Cages For Thanksgiving Turkeys At Whole Foods
This Thanksgiving, thanks to Global Animal Partnership’s (GAP) 5-Step Animal Welfare Rating, Whole Foods Market shoppers can know exactly how turkeys were raised for their holiday meals. Whole Foods Market is the first national retailer to offer full transparency in regards to raising practices for turkeys sold in the meat department. Global Animal Partnership is […]
