Posted inPackaging News, Northeast

LesserEvil Launches Jurassic World Dominion Package Collaboration

Danbury, Connecticut-based LesserEvil has announced a limited-edition collaboration, sweepstakes and additional giveaways to celebrate “Jurassic World Dominion” from Universal Pictures and Amblin Entertainment, which will debut in theaters on June 10. In addition to giving its Himalayan Pink Salt Popcorn new packaging, LesserEvil is hosting sweepstakes, along with other themed prizes, and is launching giveaways on social […]

Posted inH-E-B, Online Grocery Technology, Southwest

Looma Launches Video-Storytelling Platform Loop At H-E-B Stores In TX

Looma has introduced its in-store video storytelling program, Loop, to the Texas grocery landscape with the recent launch of beer and wine programs in 120 H-E-B stores statewide.  Loop shares a blend of personal stories and educational information through a network of smart tablets in beer and wine departments with the goal of informing purchasing decisions and connecting […]

Posted inOnline Grocery Technology, Southwest, Supply Chain News

Sysco, Daimler Truck Partner To Deploy Electric Tractors

Houston, Texas-based Sysco Corporation and Daimler Truck North America have jointly announced a letter of intent to deploy nearly 800 battery electric Freightliner eCascadia Class 8 tractors serving Sysco customers by 2026. The first eCascadia delivery is expected to arrive at Sysco’s Riverside, California site later this year. “Sysco is committed to making meaningful investments to support achievement of […]

Posted inMeat/Seafood/Poultry, Marketing News, Southeast

Midan Marketing Donates Cooked Meals To Ronald McDonald Charities

To provide support for families with children in the hospital, Midan Marketing employees cooked and served meals to residents of Charlotte, North Carolina’s Ronald McDonald House Charities, featuring product donated by Midan clients.  From April 11-15, the company’s team members cooked about 150 dinners at the Charlotte Ronald McDonald House. Each meal featured an entrée […]

Posted inPackaging News, Beverage News, National

BMC Reports Increased Consumer Demand For Bottled Water

Bottled water made history in 2021 by becoming the largest beverage category (by volume), according to new data from the Beverage Marketing Corporation (BMC). Bottled water’s total volume in 2021, 15.7 billion gallons, surpassed carbonated soft drinks’ all-time peak of 15.3 billion gallons, which was reached in 2004.  Bottled water outsold soft drinks for the first […]

Posted inPackaging News, Snacks Brands, Southwest

Frito-Lay Launches ‘Unbox The Icons’ Variety Pack Sweepstakes

Plano, Texas-based Frito-Lay is launching “Unbox the Icons” Variety Packs by joining forces with three celebrities: Mario Lopez, Martha Stewart and Mark Morrison. To kick off the campaign, Frito-Lay Variety Packs partnered with actor and television host Lopez, as well as cookbook author and entrepreneur Stewart to make their signature Frito-Lay Variety Pack “Iconic Boxes” filled with their favorite things, […]