With a swipe of the Flex Card, the system determines which items qualify under the plan’s benefit allowance and applies it automatically.
Category: Health & Wellness
The Shelby Report covers health and wellness for grocery retailers nationwide, from better-for-you products and natural and organic trends to supplements, functional foods and supplier announcements. Updated regularly across our five regional editions.
Posted inProduce News, Corporate Store News, Health & Wellness, Snacks Brands, Suppliers, West
Oasis Dates Brand Launches Nationwide As Category Sales Surge
Circana data from 2025 showed that dates had their best year in a decade, with retail sales up 27 percent.
Posted inHealth & Wellness, Corporate Store News, Featured News, Northeast, Pharmacy, The Giant Company
Giant, Martin’s Expand Well-Being Services For GLP-1 Customers
The stores will offer personalized nutrition guidance and other resources to help customers build healthy habits.
Posted inBeverage News, Health & Wellness, Southeast, Store News, Suppliers
Greater Than Expands Retail Distribution With Several Grocers
The coconut water and fruit juice beverage brand is using its direct-to-consumer sales history to guide where it sells at retail.
Posted inHealth & Wellness, Aisle Watch, Association News, Featured News, News, West
Newsom Signs Bill Creating 1st Non-UPF Food Label; Grocers Face New Rules
The California Grocers Association is concerned the new label will not provide the clarity shoppers need to make healthier buying decisions.
Posted inOnline Grocery Technology, Health & Wellness, News, Southwest
WIC Online Shopping, Home Delivery Pilot Launches With Chickasaw Nation
The pilot targets WIC participants facing transportation, mobility or geographic barriers to shopping at brick-and-mortar authorized retailers.
Posted inHealth & Wellness, Corporate Store News, Executive News, Midwest, News, The Kroger Co.
Kroger Health’s Lindholz To Retire After 31 Years
President since 2017, Colleen Lindholz has been credited as the architect of the company’s Food as Medicine strategy.
Posted inHealth & Wellness, Corporate Store News, Pharmacy, Southeast, The Kroger Co.
Kroger Atlanta Division Hosting Wellness Events
The final event will be this Friday 2-6 p.m. and Saturday 10 a.m.-2 p.m.
Posted inHealth & Wellness, Corporate Store News, National, News, Pharmacy, Walmart
Walmart, SCAN Planning Co-Branded Medicare Advantage Plan
The plan, pending regulatory approval, could include pharmacy and vision services along with food and over-the-counter benefits.
Posted inIndependent Store News, Featured News, Health & Wellness, Midwest, News, Organic Natural
Natural Grocers To Open 2nd WI Store In Appleton
The store in the Fox Valley will open less than four months after its Lake Geneva debut gave the company its first Badger State location.
Posted inHealth & Wellness, Hy-Vee, Independent Store News, Midwest, Pharmacy
Hy-Vee Targets Senior Traffic With Monthly Wellness Day Events
During each morning event, Hy-Vee health experts will cover timely topics including vaccines, staying healthy during flu season and enrolling for health insurance.
Posted inIndependent Store News, Featured News, Health & Wellness, Southeast
Goodwill Opens Food Market In Eastern NC Food Desert
The 7,600-square-foot food market in Aurora, North Carolina, serves a community whose residents have had to travel long distances for healthy groceries.
Posted inPharmacy, Corporate Store News, Featured News, Health & Wellness, National, Walmart
Walmart To Test Pharmacist Health Ambassadors In 5 Rural Stores
“This pilot will help us learn how a familiar, trusted setting can make health resources more accessible, practical and actionable for people living in rural communities,” said Walmart’s chief medical officer.
Posted inProduce News, Association News, Health & Wellness, National
Foundation For Fresh Produce Taps Dietitians To Drive Demand
FFP is executing an integrated consumer and influencer content strategy on the industry’s behalf.
Posted inAisle Watch, Center Store, Grocery Research, Health & Wellness, National, News, Nonfood Items
IHA Outlook: Cleaning, Home Health Products Lead Purchase Intent
Cleaning tools topped all 15 categories measured, with 67 percent of consumers very or somewhat likely to buy in the next 12 months.
Posted inOnline Grocery Technology, Featured News, Grocery Research, Health & Wellness, National, News, Pharmacy
H-E-B Tops Inaugural JD Power Pharmacy Digital Experience Study
The study underscores how much digital experience now drives pharmacy loyalty.
Posted inSupply Chain News, Health & Wellness, News, West
Calif. Bill Creating ‘Non-Ultraprocessed’ Food Label Sent To Governor
Assembly Bill 2244 would establish a state certification program for products that are not classified as ultra-processed under state law.
Posted inHealth & Wellness, Association News, Dairy News, Frozen Food, Grocery Research, National, News
NFRA Research: GLP-1 Users Reshaping The Grocery Basket
“GLP-1 users are changing more than what they eat. They’re changing what they expect from food,” NFRA chief Tricia Greyshock said.
Posted inIndependent Store News, Featured News, Health & Wellness, Midwest, News, Produce News
Buche Foods First In SD To Offer Double Up Food Bucks
RF Buche, president and CEO of G.F. Buche Co., praised the program, saying, “We know every grocery dollar matters.”
Posted inHealth & Wellness, Corporate Store News, Featured News, Merchandising News, National, News, The Kroger Co.
Kroger Wellness Tour Brings Weekend In-Store Activations, 4 Mini-Fests In September
Kroger’s September Wellness Tour puts pharmacists, dietitians and OptUP sampling in stores every Friday and Saturday, plus four community mini-fest events.