The Coca-Cola Co., headquartered in Atlanta, Georgia, has introduced a new 13.2-oz. bottle made from 100 percent recycled plastic material. This new bottle will be available first in the company’s biggest and most iconic brand: Coca-Cola. In addition, the company announced the transition to bottles made from 100 percent recycled plastic material across a selection […]
Category: Beverage News
Posted inBeverage News, Home Page Slider, West
PowerPlant Ventures Re-Acquires Zico From The Coca-Cola Co.
Los Angeles, California-based PowerPlant Ventures has acquired Zico coconut water from The Coca-Cola Co. PowerPlant Ventures, a growth equity investor, was co-founded and is co-led by Mark Rampolla, who is the brand visionary behind Zico, which he founded in 2004 and sold to The Coca-Cola Co. Terms were not disclosed. Rampolla first discovered coconut water and its […]
Posted inBeverage News, Home Page Slider, West
Jones Soda Releases 8-Bottle Series Honoring 2020’s ‘Unsung Heroes’
Jones Soda Co., known for its unconventional flavors and user-designed label artwork, is paying tribute to some of 2020’s most inspiring private citizens with a limited-edition, eight-bottle “Unsung Heroes” collection. The Seattle, Washington-based company’s campaign is the latest in a series of themed releases that are using the company’s unique label-based brand personality to invigorate […]
Posted inBeverage News, Home Page Slider, Southwest
Farmer Brothers Enters Strategic Partnership With High Brew Coffee
Northlake, Texas-based Farmer Bros. Co., a national coffee roaster, wholesaler and distributor of coffee, tea, and culinary products, has entered into a strategic partnership with High Brew Coffee, a manufacturer of ready-to-drink coffee products. Under the agreement, Farmer Brothers will distribute three flavors of High Brew’s premium RTD cold brew coffee via its Direct-Store-Delivery routes. […]
Posted inBeverage News, Home Page Slider, National
Coca-Cola With Coffee Now Available In U.S. Markets
Coca-Cola with Coffee officially made its U.S. debut on Jan. 25. The breakthrough innovation creates the new “refreshment coffee” category with a proposition that “sips like a Coke and finishes like a coffee.” Coca-Cola with Coffee and Coca-Cola with Coffee Zero Sugar bring together Coca-Cola taste infused with Brazilian coffee. It is available nationwide in […]
Posted inBeverage News, Home Page Slider, National, The Kroger Co.
Pepsi Kicks Off Super Bowl LV Halftime Show With TV Spot
The Pepsi Super Bowl Halftime Show is one of the most talked about moments in music and entertainment in the U.S. With more than 100 million viewers tuning in for the spectacle and millions of fans abuzz on social in recent years, a performance this powerful cannot be contained to just one night. With artist […]
Posted inBeverage News, Home Page Slider, National
Mtn Dew Launches New Drinks, Major Melon And Major Melon Zero Sugar
Mtn Dew is going pink with a new offering – Mtn Dew Major Melon. This addition to the brand’s beverage portfolio features the taste of watermelon with a Dew twist. Mtn Dew Major Melon – also available in a zero-sugar variety – is the first permanent flavor offering in more than a decade and is […]
Posted inBeverage News, Home Page Slider, National
Vie-Del Acquires Constellation Brands And Canandaigua Concentrate
Vie-Del Co., the oldest family-owned grape processor and supplier of bulk juices, concentrates, brandy, wine and spirits in California, has announced the completion of the acquisition of the Canandaigua Concentrate High-Color Concentrate and standard grape concentrate business lines from Constellation Brands U.S. Operations Inc. The transaction was approved by the Federal Trade Commission on Dec. […]