The store Natural Grocers plans to open Feb. 19 at 601 N. Valley Mills Drive in Waco, Texas, will be its 25th in the Lone Star State.
The festivities will begin at 8:15 a.m. with a $2,500 donation presentation to the Shepherd’s Heart, the grocer’s local food bank partner, followed by a ribbon-cutting ceremony with the store manager, community leaders and special guests.
“We are honored to be the first family-operated, national natural and organic grocer in Waco,” said Raquel Isely, VP of marketing at Natural Grocers.
“We understand that cities have choices when it comes to the retailers they welcome into their communities. Grocery stores play a vital role in the food system – one that directly impacts our health and well-being. What’s available on the shelves influences how food is grown and produced.
“With Waco’s strong commitment to education, culture, healthy living and community, we know this is a perfect fit. We can’t wait to open our doors and serve the wonderful people of Waco and the surrounding communities of Central Texas.”
Grand opening events
Grand opening festivities will include:
- The first 150 customers in line will receive a Natural Grocers mystery gift card (values range from $5 to $500).
- The first 500 shoppers will receive a hand-crafted lunchbox, woven in collaboration with artisans in Peguche, Ecuador.
- Spin the Natural Grocers prize wheel between noon-5 p.m. on Feb. 19 for a chance to win prizes.
- Shoppers can take advantage of grand-opening specials from Feb. 19-March 31.
- Customers can enter the grand-opening sweepstakes from Feb. 19-March 5 to win prizes like an Aventon e-bike and a $500 Natural Grocers gift card.
About the Waco store
Natural Grocers has upgraded the space using sustainable building features and energy-saving innovations, such as non-toxic building materials and 100 percent LED lighting. The store will feature a contemporary layout for an efficient checkout experience.
Customers also will find:
- Regenerative products and practices, including checkouts without single-use bags to organic, non-GMO Natural Grocers brand products and in-store features.
- Larger selection of 100 percent USDA-certified organic produce From apples to zucchini, all produce avoids cross-contamination with conventional/GMO items and is grown without synthetic pesticides.
- Large variety of vitamins and supplements, with the vast majority (more than 80 percent) manufactured in third-party Good Manufacturing Practice (GMP) certified facilities.
- Access to personalized assistance with an onsite nutritional health coach.
Shepherd’s Heart partnership
Natural Grocers will support the Shepherd’s Heart through its “Bring Your Own Bag” program, donating five cents for every trip that customers use their own bags.
[RELATED: Natural Grocers Shares 2024 Sustainability Report]
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