Grupo Bimbo recently held the ninth edition of the Bimbo Global Race on Sept. 29 in 3K 5K and 10K formats, bringing together more than 300,000 runners for one of the largest charity races in the world.
Bogota, Colombia, served as the host city for the 2024 event, which was held in 34 countries. Runners participated in person and virtually, reaching the goal of donating more than 3 million slices of bread to food banks.
“We are very grateful to the people who have registered for the physical race and the virtual format, donating their bit of flour so that together we can help feed those who need it most,” said Alberto Levy, VP of global marketing for Grupo Bimbo.
“For every runner who registers for the physical race, Grupo Bimbo will donate 20 slices of bread, and for every runner who registers for the virtual format, two slices will be donated. Through this joint effort, we will donate more than 3 million slices to food banks. We are excited and proud to be a global company that has brought together more than 300,000 runners to help Nourish A Better World.”
In the U.S., runners had the opportunity to participate in a 5K or 10K race, virtually or in person in Los Angeles.
The winners of the 10K race were:
- Women’s category: Sarah Czuprynski, 00:35:10
- Men’s category: Nicholas Spector, 00:31:42
The winners will have the opportunity to run next year in the host city, which will be announced soon. Under the slogan “The Good We Share,” runners from more than 80 countries participated in 2024.
The winners of the 2023 Bimbo Global Race also participated in this year’s event.
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About Grupo Bimbo
Grupo Bimbo is the world’s largest bakery company, with 227 plants and more than 1,500 points of sale located in 35 countries in the Americas, Europe, Asia and Africa. Its main product lines include mainstream bread, buns and rolls, sweet baked goods, cookies, creme-filled cakes, toast, English muffins, bagels, tortillas, flatbreads and salty snacks. Grupo Bimbo has one of the largest distribution networks in the world, with more than 57,000 routes and 151,000 employees.