Springdale, Arkansas-based Tyson has introduced its newest protein-packed snack, Tyson Any’tizers Chicken Chips. The snacks are triangle-shaped, made with quality all-white meat chicken raised with no antibiotics ever and feature the crunch of a chip. They are available in three flavors: barbecue, ranch and cheddar and sour cream flavored Chicken Chips. “The lines between snacking […]
Tag: Tyson
Tyson, Hillshire Add Tajín Clásico Seasoning To Products
The Tyson and Hillshire Farm brands have launched five new products featuring Tajín Clásico Seasoning, a chili lime seasoning brand popular in Mexico. Tajín’s flavor is a blend of mild chili peppers, dehydrated lime juice and sea salt. It primarily is used to enhance the flavor of desserts, vegetables, fresh fruit and now, protein. The […]
Bringing Deli To The People: Volume 6
Sponsored content Be Relevant: Arizona Taco Festival by Brad Bennett, channel marketing manager, deli, Tyson Foods Inc. It can be a challenge to create a meaningful and memorable interaction with consumers, especially Millennials, who we know connect more with experiences than products (1). So how can brands successfully engage with this audience? You meet up […]
Bringing Deli To The People: Volume 5
Sponsored content Be Accessible: New Orleans Fried Chicken Festival by Brad Bennett/channel marketing manager, deli, Tyson Foods Inc. What happens when you pair America’s go-to staple for prepared foods with a city that’s famous for its southern cuisine? That answer’s easy or, more specifically, the Big Easy, where I discovered the Fried Chicken Festival was spot-on […]
Bringing Deli To The People: Volume 4
Sponsored content Be Local: Feast Portland by Brad Bennett/channel marketing manager, deli, Tyson Foods Inc. If you’re looking for the perfect foodie destination, just head to the weirdest place on the left coast! Feast Portland is not your average food and drink festival. What I experienced could only be described as a movement that showcases the […]
Bringing Deli To The People: Volume 3
Sponsored content Be Cultural: ¡Latin Food Fest! by Brad Bennett/channel marketing manager, deli, Tyson Foods Inc. What happens when you combine authentic culture, a vibrant Latin beat, passionate foodies, culinary personalities, and relevant brands? You get a true celebration of the senses at the San Diego ¡Latin Food Fest!1 My team at Tyson Foods usually focuses […]
Tyson Teams Up With The Los Angeles Chargers To Fight Hunger
The Los Angeles Chargers, Lift Up America and Tyson Foods Inc. teamed up on Nov. 27 to tackle one of Los Angeles’ most pressing issues—feeding the hungry—at StubHub Center in Carson. Los Angeles Charger players, Charger Girls and football players from Carson High, Segerstrom High and Paramount High School teams volunteered to distribute a truckload of protein […]
Bringing Deli To The People: Volume 2
Sponsored content Be Original: Gilroy Garlic Festival by Brad Bennett/channel marketing manager, deli, Tyson Foods Inc. At the office we often focus on how shoppers react to deli in the store, but I wanted to seek out new and exciting ways to take deli out of the store and deliver it to consumers. Shoppers told us […]
Tyson Foods Awards $500K To Nonprofit Partners In West Tennessee
Education, hunger relief, housing and other community needs are the focus of $500,000 in community grants from Tyson Foods to six nonprofit organizations in West Tennessee. The grants are focused in the City of Humboldt and Gibson County, where earlier this year Tyson broke ground on a new chicken processing facility. A group of Gibson […]
Bringing Deli To The People
Sponsored content Be Experiential: Austin Food + Wine Festival by Brad Bennett/channel marketing manager, deli, Tyson Foods Inc. Back at the office, we talk with shoppers a lot about what they want with food from the deli. I wanted to see if the deli department mimics the latest food desires of consumers and how […]
Tyson Foods, NACS Donate Truckload of Protein To Three Square Food Bank
Tyson Foods Inc. and NACS, the National Association of Convenience Stores, partnered during the NACS show in Las Vegas to donate a truckload of protein totaling 35,000 lbs. to Three Square Food Bank to help fight hunger in Southern Nevada. Three Square will distribute the donated food, which is equivalent to 140,000 servings, through its […]
White To Succeed Hayes As Tyson CEO
Tyson Foods Inc.’s board of directors has appointed Noel White, formerly group president of beef, pork and international and a member of Tyson Foods’ enterprise leadership team, as president and CEO, effective Sept. 30. White, who also will join the board of directors, will succeed Tom Hayes, who is stepping down for personal reasons. “Noel […]
Educate And Inspire Your Deli Shoppers
Sponsored content It’s not about food, it’s about a meal by Tyson Foods Inc. According to Eric LeBlanc, director of channel marketing, deli, at Tyson Foods Inc., “A good, satisfying meal is the backdrop of the family dinner table, and both are still important to families. It’s time for prepared foods to stop offering pieces […]
Tyson Foods Completes Sale Of TNT Crust To Peak Rock Capital Affiliate
An affiliate of Austin, Texas-based Peak Rock Capital, a middle-market private equity firm, has completed the previously announced acquisition of TNT Crust, a manufacturer and distributor of pizza crusts, from Tyson Foods Inc. Founded in 1981, TNT’s products include partially baked, self-rising, flat breads and other pizza crusts for the foodservice and retail channels. TNT […]
The Real Reason Shoppers Don’t Connect With Deli
Sponsored content by Tyson Foods Inc. Shoppers say dinner is the most important meal of the day, but they also admit when the clock is ticking into the later afternoon and there’s no dinner plan, deli rarely enters into their consideration sets. Changing deli’s focus from foods to meals According to Eric LeBlanc, director of […]
Food Does Not Equal Meal
Sponsored content by Tyson Foods Inc. Deli is more than convenience. At Tyson Foods, we’ve worked with families and challenged them to use prepared foods for meals and then showed them tips and tricks when their dinners fell short of their expectations. We’ve partnered with leaders in industries across the nation to get their unique […]
Tyson Donates $151K And Truckload Of Protein To Food Finders Food Bank
Tyson Foods in June made a $151,000 donation to Lafayette, Indiana-based Food Finders Food Bank to help fund a mobile food pantry and leverage access to federal funding for food programs. The company also donated a truckload of protein totaling 29,640 pounds, the equivalent of 118,560 servings. With the purchase of a refrigerated box truck, […]
Three Strikes For Delivery Meal Kits: Let Deli Step Up To The Plate
Sponsored content by Tyson Foods Inc. Shoppers really don’t like meal kit services, which they’ve been led to believe will make their lives easier. In fact, they give them three strikes for being a “recipe for more stress.”1 According to Eric LeBlanc, director of channel marketing, deli, at Tyson Foods Inc., “Instead of striving to […]
Tyson Foods Acquires Organic ‘Smart Chicken’ Brand
Tyson Foods Inc. is expanding its production of organic branded chicken through the acquisition of Tecumseh Poultry LLC. The purchase includes the air-chilled Smart Chicken brand. Terms of the deal are not being disclosed. Tecumseh Poultry was founded in 1998 and produces air-chilled, fresh chicken, as well as deli-style chicken and a variety of chicken sausages. […]
The Pain Points Of Prepared Foods
Sponsored content by Tyson Foods Inc. Shoppers in Tyson Foods Inc.’s Unconventional Shopper Connections experiment discussed their issues with the prepared foods shopping experience. “Purchasing prepared foods from the supermarket should be a convenience, but it is often viewed more as a compromise by the people who do it,” said Eric LeBlanc, director of channel […]
