While retailers have historically used the “multichannel” approach to reach consumers, the rapidly growing focus on the consumer and integrated, customer-focused technology has paved way for a “Total Retail” experience, according to a new report by PwC titled, “Achieving Total Retail: Consumer Expectations Driving the Next Retail Business Model.” Based on a survey of more […]
Tag: shopping
IGA Donates $290K To Wounded Warrior Project
IGA has donated $290,000 to Wounded Warrior Project (WWP) as a result of the third annual IGA exclusive brand national marketing initiative that ran in participating IGA stores from Memorial Day weekend through Labor Day weekend of 2013. During the promotional period last year, IGA donated a portion of the proceeds from the sale of […]
Who Leads, And Lags, In Customer Satisfaction?
Customer satisfaction improved for a third consecutive year for retail, according to a report released by the American Customer Satisfaction Index (ACSI). The retail sector overall gained 1.7 percent to an ACSI benchmark of 77.9, boosted by higher customer satisfaction with specialty retail stores, supermarkets, drug stores and gasoline service stations. A fourth traditional retail […]
Survey Shows Shoppers Want More Personalized Assistance In Supermarkets
Shoppers are spending more than half of their fresh food dollars in supermarkets and want professionals on the shopping floor to support healthier eating habits and to guide food-buying decisions, according to the 2014 annual National Grocers Association-SupermarketGuru Consumer Survey released this week at NGA’s annual convention in Las Vegas. More than 1,380 chief household […]
NGA Reveals Creative Choice Awards ‘Best Of Show’ Winners
The National Grocers Association (NGA) has recognized its Creative Choice Awards “Best of Show” winners in the Marketing and Merchandising categories at a special reception held during the 2014 NGA Show, which wraps up today in Las Vegas. The “Best of Show” title is the highest award of the Creative Choice Awards contest. The Best […]
Report: Marketers Fail To Incorporate African American Demographic
With a population of 44 million and buying power more than $1 trillion in 2013, African Americans are a key segment in a U.S. economy that is increasingly reliant on purchase patterns of minority consumers, according to “The African-American Consumer Market, 9th Edition,” a report by market research publisher Packaged Facts. By 2017, the buying […]
Farm Bill Passes In Senate; Off To President
The long-awaited Farm Bill has been passed by both the House of Representatives and the Senate, with the Senate casting the final approval—in a 68-32 vote today—before the nearly $1 trillion bill goes to the president’s desk. President Obama is expected to sign the bill into law. For more on the deals of the bill, […]
Stater Bros. Helps Salvation Army Raise $528K For Red Kettle Campaign
Stater Bros. helped The Salvation Army raise more than $528,000 this past holiday season. During the months of November and December, all 167 Stater Bros. supermarket locations in Southern California hosted the iconic Salvation Army bell-ringers at their stores. “I always tell my employees to do the right thing for the right reason,” said Jack […]
Trend Report: America’s Love Of Sweet Baked Snacks, Desserts Spurs Market
Americans’ love of sweets has propelled dollar sales of packaged sweet baked snacks and desserts by a compound annual growth rate (CAGR) of 2.5 percent since 2008 to reach $13 billion in 2012. “Packaged Sweet Baked Snacks and Desserts: U.S. Market Trends,” a report by market research publisher Packaged Facts, projects retail sales in the […]
C.H. Robinson Expands Welch’s Grape Distribution Globally
C.H. Robinson, one of the world’s largest produce and logistics companies, continues to expand Welch’s Fresh Grapes globally. To mark the occasion, Welch’s Fresh Grapes and other produce offerings will be showcased at the C.H. Robinson booth during the Fruit Logistica show in Berlin, Germany, Feb. 5-7. Through expanded distribution, C.H. Robinson, the exclusive marketer […]
Meijer Offers Kids A Chance At Co-Starring Role In New Commercial
Meijer is offering its younger customers a chance for a co-starring role in an upcoming television commercial at the cost of 1 cent. The commercial is scheduled to debut across the Midwest retailer’s five-state footprint in 2014; it will feature images of children riding its iconic penny horse, Sandy, over several generations. Meijer is asking […]
Meijer Reveals Its Top-Selling Fruits And Veggies
Each year a few rising stars in the produce department capture the public’s attention and are touted by friends, foodies and food bloggers alike. But what are consumers actually buying at the grocery store? Two experts from Grand Rapids, Mich.-based retailer Meijer—produce buyer Scott Calandra and healthy living advisor and registered dietitian Melissa Hehmann—share what […]
V8, ‘Wheel Of Fortune’ Team Up For On-Air And Online Promotion
The V8 and “Wheel of Fortune” brands are coming together for the first time to bring viewers an on-air and online promotion. Key elements of the V8 integrated promotion include the broadcast of “Wheel of Fortune’s” “Always Great! Wheel & V8 Week,” a V8 viewer sweepstakes, co-branding on www.wheeloffortune.com, including a themed online game and […]
Yoplait Challenges Chobani In Greek Yogurt ‘Taste-Off’
Taste is king, and yogurt lovers from across the country have spoken: Yoplait Greek blueberry comes out on top over Chobani blueberry, according to Yoplait. Yoplait says it put taste to a head-to-head national taste test, revealing that nearly two out of three consumers (65 percent) prefer the taste of Yoplait Greek blueberry over the […]
Nutrition-Focused Social Platform Provides Healthy Food Guidance, Cost Savings
In partnership with Guiding Stars and Wellness Layers, Premera Blue Cross has launched Serve it Up!, a free nutrition-focused social platform that helps people make healthier food choices at home and in the grocery store by “serving up” the most nutritious options first. The platform offers tools to build and share healthy shopping lists and […]
GMA Responds To Couric’s ‘Fed Up’ Film
The Grocery Manufacturers Association (GMA) is responding to “Fed Up,” the documentary film that premiered at the Sundance Film Festival in Park City, Utah, on Sunday. The film is produced and narrated by Katie Couric and explores the childhood obesity epidemic and its apparent causes. “Our companies have been trusted by generations of families to […]
New Research Provides Insight Into Shopper Behavior In Supermarkets
Supermarket operators may soon have a way to monitor how and where customers shop their stores, using aggregated data from the shoppers’ own smartphones. That’s the major takeaway from a test of the concept in two supermarkets last year undertaken by the Center for Advancing Retail & Technology (CART) and the National Grocers Association (NGA). […]
Nationwide USA Pears Display Contest Begins Next Month
Pear Bureau Northwest is rolling out a new display contest that is open to retailers of all sizes in the U.S. and Canada in February and March. The “Pear Up with USA Pears” Display Contest invites retailers to build an eye-catching display that features Green Anjou, Red Anjou and Bosc pears at minimum, and inclusion […]
Target CEO Offers Free Credit Monitoring, Video Apology For Data Breach
Gregg Steinhafel, chairman, president and CEO of Target, has issued a video apology for the data breach that has impacted some 40 million of its customers, and resulted in several lawsuits, according to reports. “We understand that a situation like this creates stress and anxiety about the safety of your payment card data at Target,” […]
7-Eleven Targets Millennial Shoppers With Holiday Merchandise
To appeal to Gen Y, or millennial-age shoppers, 7-Eleven is going heavy this holiday season on pop culture, pro sports, tech and toys, gadget-y stocking stuffers, video games, DVDs and gift cards. The convenience store chain also says it is pricing the items to compete with big-box and online retailers. Millennials value convenience more than […]
