Northeast Grocery Inc. has launched redesigned websites and mobile apps for its Market 32, Price Chopper and Tops Markets banners, powered by Instacart’s Storefront Pro, the company’s white-label e-commerce technology. The upgraded platforms provide a customer-friendly, personalized digital shopping experience and are designed with customers at the center. They aim to simplify navigation, making search and […]
Tag: Northeast Grocery Inc.
Northeast Grocery Inc. Expands Double Up Food Bucks NY Program
Field & Fork Network has announced the largest single expansion to date of its statewide nutrition incentive program, Double Up Food Bucks NY (DUFBNY). In partnership with Northeast Grocery Inc., the parent company of grocery retailers Market 32, Price Chopper, and Tops Friendly Markets, DUFBNY is now accepted at 48 additional stores across the three […]
Market 32/ Price Chopper Launch Campaign To Drive Digital Engagement
Market 32 and Price Chopper, a division of Northeast Grocery Inc., is running an omnichannel summer promotion to be “the destination for your summer grocery and entertaining needs” through a “Summer Shines Here” campaign. Featured elements, which run through Labor Day, are designed to drive customer loyalty, boost sales and deepen digital engagement. The overarching […]
Northeast Grocery Taps Grocery TV To Elevate In-Store Experience
Northeast Grocery Inc., the parent company of Market 32, Price Chopper and Tops Friendly Markets, has partnered with Grocery TV to elevate its in-store experience. Through the partnership, Grocery TV will power digital screens in Northeast Grocery’s 300 stores across its six-state footprint, introducing more engaging promotions to shoppers. Grocery TV’s consultative approach resulted in […]
