Online grocers are projected to account for 11 percent of food purchases by 2025, according to Nielsen and Booz and Co., a trend that illustrates the continued emergence of online and mobile channels where consumers can shop and schedule pick-up or delivery of their orders right from their internet-connected devices. This and dozens of other […]
Tag: Marketing
Aptaris Taps William Gilmour As CFO
Aptaris, a leading provider of enterprise marketing and promotions management solutions, has appointed William Gilmour as CFO. Gilmour brings more than 20 years of finance leadership in the software industry. “Business agility is a priority for us and our clients,” said Tom O’Reilly, CEO of Aptaris. “Bill’s addition to the executive team will ensure we […]
Kirk Scott Joins WMMB As Director Of Retail Programs
The Wisconsin Milk Marketing Board (WMMB) has named Kirk Scott as its director of retail programs. He will manage and implement the organization’s retail cheese and dairy programs. Scott joins WMMB with nearly 25 years of experience in consumer insights, marketing and brand management, most recently serving as director of retail marketing at Grande Cheese […]
Kiolbassa Sausage On The Menu At Governor’s Inaugural Festivities
San Antonio-based Kiolbassa Provisions supplied 4,000 pounds of its flavored, slow-crafted smoked sausage—enough sausage links to stretch a mile and a half—for Gov. Greg Abbott’s inaugural festivities on Jan. 20. “Kiolbassa is a family operated business passionate about what we do, the communities we serve and excited to serve fellow Texans and visitors alike…We are proud […]
United Fresh Unveils New Logo And Website
The United Fresh Produce Association has redesigned its logo and website, unitedfresh.org. “January is symbolically a time of fresh starts,” said United Fresh President and CEO Tom Stenzel. “As we move into the New Year, this transition comes with a new look for our association and a new user-friendly website designed to align with our […]
Cargill Kicks Off 150th Anniversary Year
In 1865, William Wallace Cargill became the owner of a single grain warehouse in Conover, Iowa, at the end of the McGregor Western Railroad. Today, the company he founded is one of the largest privately-held enterprises in the world and, this year, it celebrates its 150th anniversary. “We are proud of our legacy and the […]
Clear Lam Wins International Award For Fisher Roasted Party Peanuts PrimaPak Package
The PrimaPak Packaging developed by Clear Lam Packaging for Fisher Party Peanuts is a WorldStar 2015 Packaging Award winner in the food category, an honor bestowed by the World Packaging Organization (WPO). WorldStar award winners will be formally recognized at a reception in Milan, Italy, on May 19. Companies from 37 countries entered 264 packaging […]
Stop & Shop’s A+ School Rewards Program Kicks Off 2015 With Fighting Hunger Challenge
To help provide hunger relief to those in need, The Stop & Shop Supermarket Co. is kicking off 2015 with the launch of its A+ School Rewards Fighting Hunger Challenge, a contest calling on participating schools to host food drives benefiting local food banks, pantries and soup kitchens. Prizes will be presented to those creating […]
Anheuser-Busch Super Bowl XLIX Ads To Spotlight Budweiser, Bud Light
As the exclusive category advertiser for Super Bowl XLIX, Anheuser-Busch will feature three ads spotlighting two marquee brands—Budweiser and Bud Light—during the NBC broadcast on Sunday, Feb. 1. “The mass appeal of the Super Bowl presents an unparalleled platform to launch 360-degree campaigns that ultimately deliver against our top priority: sell more beer,” said Jorn […]
Dannon Drops Stamos For NFLer With New Yogurt Rollout
Dannon has dumped actor John Stamos, who’s been the face of Oikos for the past three years, for Carolina Panthers quarterback Cam Newton. Newton is promoting what the company calls a “first-of-its-kind” yogurt—new Oikos Triple Zero, which packs 15g of protein with zero added sugar, zero artificial sweeteners and zero fat. Additionally, the brand has […]
Gorton’s Seafood Partners With SparkPeople To Offer Healthy Eating Support
Gorton’s Seafood is again taking steps to help people eat better in the New Year. In addition to offering 14 perfectly-portioned, lean protein Grilled Fillets and Simply Bake Fillets that are certified gluten free and come in a variety of flavors and species ranging from wild-caught Salmon to Tilapia to Alaska Pollock, Massachusetts-based Gorton’s is […]
Voting Under Way For Consumer-Made Doritos Commercials
PepsiCo’s Doritos brand today listed the 10 finalists in its “Crash the Super Bowl” contest who are competing for coveted Super Bowl XLIX airtime and a shot at a $1 million grand prize and Universal Pictures dream job. Selected from nearly 4,900 submissions representing 29 countries around the world, these 10 finalist ads include a […]
Top Cheese Trends For The New Year
The growth of online shopping, snacking, bold flavors, pairings, convenience foods and an ongoing trend of consumers choosing natural, artisan foods will impact the ways Americans eat cheese in 2015, according to Madison-based Wisconsin Milk Marketing Board. With American cheese consumption increasing 42 percent over the last 25 years, according to USDA figures, there’s no […]
American Pistachios, Anheuser-Busch Highlight ‘Perfect Pairing’ With In-Store Promotions
American Pistachio Growers is joining with Anheuser-Busch to promote the “perfect pairing”: the perfect smart snack and the perfect beer for adults with active lifestyles. Now and through 2015, pistachio lovers can save up to $6 on the purchase of American Pistachio Growers member-branded pistachios and a 12-pack or larger of Michelob Ultra. This partnership […]
Schraad & Associates San Antonio Receives Broker Of The Year Award
Schraad & Associates’ San Antonio division has been awarded the T. Marzetti National Broker of the Year Award. Schraad’s grocery team and ProducEdge team delivered record growth to Marzetti’s produce, Sister Schubert frozen, New York grocery and frozen and Reames Egg Noodle frozen brands. “Both retail teams executed significant plan-o-gram initiatives and new item launches […]
Hershey Unveils World’s First Public 3-D Chocolate Candy Printing Exhibit
The Hershey Co., in partnership with 3D Systems, has debuted its 3-D Chocolate Candy Printing exhibit at Hershey’s Chocolate World Attraction in Hershey, Pennsylvania. Consumers will have the opportunity to interact with Hershey scientists and the breakthrough technology. “We are now using 3-D technology to bring Hershey goodness to consumers in unanticipated and exciting ways,” […]
Jones Soda Reveals Winner Of Second Annual Photo Contest
Jones Soda Co., a leading premium beverage company known for its customer-designed packaging, has named the grand prize winner of its second annual “Jonesin’ for a Fiat 500” summer photo contest. Christopher Kollmann of Fallston, Maryland, takes home a new Fiat 500, a one-year supply of Jones Stripped, surf lessons with professional surfer and Jones […]
MMI Hires Director Of Business Development
Marketing Management Inc. (MMI) has hired Victor Cascio as director of business development. In this role, Cascio will help pursue new business relationships on behalf of MMI. “Having an opportunity to work at MMI is extremely exciting for me, and I’m fortunate to be joining such a respected company that prides itself on top-quality service,” […]
Oatmeal Options The Focus Of Quaker Oats’ New Product Lineup
In an effort to meet the growing demand for alternative breakfast choices, Quaker Oats says it is reinvigorating the idea of oatmeal. From creating breakfast offerings with protein or with less sugar, to highlighting the satiety and whole grain nutritional benefits of oats, to providing quicker and more convenient options for the time-challenged, Quaker says […]
Tim Milano Appointed CMO At Mrs. Green’s
Natural Markets Food Group, parent company of Mrs. Green’s Natural Market, Planet Organic Market and Richtree Natural Market restaurants, has named Tim Milano as its new chief merchandising and marketing officer. Milano brings 20 years of national experience in consumer goods, product development and merchandising to Natural Markets, including most recently serving as head of […]
