Impossible Burger Archives
Posted inHealth & Wellness, Home Page Slider, Perishables, Suppliers, West

Impossible Foods Expands Product Lineup, Lowers Prices

After month-over-month production records and new economies of scale, Impossible Foods is expanding its product lineup and dropping prices. The price cut applies to distributors and averages 15 percent on Impossible Foods’ current U.S. foodservice products. The move comes amid increasing demand for the flagship Impossible Burger, now served at thousands of restaurants including Burger […]

Posted inMeat/Seafood/Poultry, Home Page Slider, National, New Products, Suppliers

Impossible Foods Debuts Impossible Pork, Impossible Sausage At CES

This week at the International Consumer Electronics Show (CES), Impossible Foods is serving up Impossible Pork Made from Plants and Impossible Sausage Made from Plants—the startup’s first all-new products since the blockbuster Impossible Burger debuted in 2016.   Impossible Pork Impossible Pork is a gluten-free, plant-based ground meat that can be used in any recipe […]

Posted inHealth & Wellness, Food Service News, Gelson's, Home Page Slider, Independent Store News, Merchandising News, New Products, Northeast, Perishables, Specialty, Suppliers, Sustainability News

Impossible Burger Makes East Coast Grocery Debut In Wegmans, Fairway

After a launch on the West Coast, the Impossible Burger has made its East Coast grocery store debut at all 100 Wegmans grocery stores in seven states and at two Manhattan locations of Fairway Market. Though widely available in restaurants since 2016, the award-winning Impossible Burger became available in grocery stores Sept. 20, when it […]

Posted inGelson's, Corporate Store News, Home Page Latest News, Marketing News, Meat/Seafood/Poultry, New Products, West

Gelson’s First Grocery Retailer To Offer The Impossible Burger

The Impossible Burger will make its worldwide debut in grocery stores Friday at all 27 outlets of Gelson’s Markets in Southern California—the first time that the general public will be able to buy and experience the Impossible Burger at home. The Impossible Burger is the award-winning, plant-based meat that rivals ground beef from cows for […]

Posted inMeat/Seafood/Poultry, Executive News, Grocery News, Home Page Latest News, Industry News, Specialty, Suppliers, Sustainability News, West

Impossible Foods Hires Creative Director Ahead Of Retail Launch

Impossible Foods, maker of the plant-based Impossible Burger, has hired creative veteran Sasha Markova as the company’s first executive creative director. Markova will lead Impossible Foods’ in-house creative team, which will manage all visual messaging across the brand’s channels. The move comes after Impossible Foods began producing burgers at its first full-scale production plant in […]