In support of March being celebrated as International Women’s Month, Whole Foods Market is celebrating women with its Women Makers Raising the Bar campaign, a movement highlighting the accomplishments of notable women makers. This year, Frieda’s Specialty Produce is a focal point in the produce department as a Female First for being a female-led trailblazing […]
Tag: Frieda’s Specialty Produce
Karen Caplan: The New Holiday Table
by Karen Caplan/President and CEO, Frieda’s Specialty Produce If you’re a retailer, you’ve probably already set your ads for the upcoming holidays, Thanksgiving and Christmas. And chances are you’ve chosen pretty much the same selection of produce items to feature as you did last year: orange sweet potatoes, green beans, Russet potatoes and cranberries. I’m […]
Frieda’s Kicks Off Chilean Kumquat Season
Fresh kumquats from Chile, which are in season starting in late August, soon will be in consumers’ hands. “Shoppers are asking for kumquats year-round, not just in the winter anymore,” said Alex Jackson Berkley, assistant sales manager at Frieda’s Specialty Produce. “Even Oprah recently mentioned her kumquat trees and sharing the fruits with her friends.” Kumquats are […]
Nicaraguan Red Dragon Fruit Almost Ready For Summer Sales
Red dragon fruit, grown in Nicaragua, is two weeks away from its high-volume launch in July, and will be available through Frieda’s Specialty Produce through November. “Our grower continues to focus on the best, most flavorful varieties of red dragon fruit, and we are expecting excellent volume this season,” said Allen DeMo, director of procurement […]
Eastern Produce Council To Honor Frieda Caplan At Annual Dinner
Frieda Rapoport Caplan, founder of Frieda’s Specialty Produce, is one of two women who will be honored for their contribution to the produce industry at the Eastern Produce Council (EPC) John J. McAleavey 52nd Annual Dinner Dance in Woodland Park, New Jersey, on April 7. Annabel Donio Arena, second-generation leader of Frank Donio Inc., based in […]
Give Fresh Departments A Boost With Chinese New Year Promotions
Frieda’s Specialty Produce offers training and programming to help retailers ring in the Year of the Dog: Draw in shoppers to your store with the unique food experience of a Chinese New Year promotion. Frieda’s Specialty Produce offers special support to customers who book a Chinese New Year promotion by Jan. 10; it includes a […]
Frieda’s Specialty Produce Offers ‘Trending’ Stokes Purple Sweet Potatoes
As the Thanksgiving holiday approaches, Frieda’s Specialty Produce is encouraging retailers to draw shoppers in to their produce departments with a sweet potato display featuring “Instagram-famous” Stokes Purple sweet potatoes. “Our retail partners say the best time of year to promote Stokes Purple sweet potatoes is the weeks leading up to Thanksgiving,” said Alex Jackson […]
