The National Beer Wholesalers Association (NBWA) has announced its board of directors officers for the 2012-13 term. Bob Archer, president and CEO of Blue Ridge Beverage Co. Inc. in Salem, Va., will take the helm as chairman of the board. He assumed the position and its responsibilities during NBWA’s 75th annual convention held earlier this […]
Tag: beverage
Celebs Help Launch New Wellness Beverage
The Regent Beverly Wilshire Hotel was nothing short of a star-studded evening earlier this month as some of Hollywood’s top entertainers, professional athletes and musicians came together to celebrate the launch of the Mr. Pink Ginseng Drink, a new wellness beverage. The streets of Wilshire and the famous Rodeo Drive were covered with fans waiting […]
Vending Machines To Show Soda Calories
Three major beverage companies are rolling out new vending machines that display how many calories are in their drinks, New Mexico Business Weekly reports. According to The Associated Press, Coke, Pepsi and Dr Pepper machines will allow customers to see the calorie counts for drinks before making a purchase. The machines will first launch in […]
Marley Coffee Appoints Chris Hopkins SVP Of National Accounts
Marley Coffee, a sustainably grown, ethically farmed and artisan roasted gourmet coffee, has named Chris Hopkins as SVP of national accounts. In his new role, Hopkins, who has more than 20 years of food and beverage sales experience, will be responsible for continuing to expand distribution of Marley Coffee through supermarkets, specialty retailers and convenience […]
Frieda’s Lights Up The Night With Cooking Light
Frieda’s Specialty Produce partnered with Cooking Light for the brand’s first-ever Light Up The Night tasting event, presented by Citi, held at The High Line in New York City last month. The sold-out event on Sept. 21 brought together the best of what Frieda’s and Cooking Light provide to consumers—fresh fare made with the highest […]
Mountain Dew, Lil Wayne Open New Orleans Skatepark
Mountain Dew and Grammy Award winning recording artist Lil Wayne hosted a VIP ceremony Wednesday to officially cut the ribbon on a new skatepark in New Orleans’ Ninth Ward district, a key component of the partnership known as the DEWeezy project that was announced in March 2012. “We’re very excited to be a part of […]
Blackheath Beverage Group Partners With Iglesias’ Atlantico Rum
Blackheath Beverage Group (BBG) has partnered with Atlantico Rum, the super-premium rum brand of multi-platinum recording artist Enrique Iglesias. Under the agreement, which is effective immediately, BBG will utilize its proprietary sales and marketing platform to support Atlantico’s accelerated growth strategy. Atlantico, a product of the Dominican Republic, has earned both critical and commercial success. […]
Consumers Help Choose New Budweiser Beers For ‘Project 12’ Pack
And then there were three. “Project 12” started in the early spring when Budweiser’s 12 brewmasters across America were asked to write a unique beer recipe worthy of the Budweiser name. After internal discussion and debate, six of the recipes were chosen to be brewed in small batches. Now, after a summer-long nationwide sampling effort […]
America’s Beer Distributors Commemorate Constitution Day
Today, America’s beer distributors are joining citizens throughout the country in commemorating Constitution Day, which celebrates the formation and signing of the U.S. Constitution on Sept. 17, 1787. National Beer Wholesalers Association (NBWA) President and CEO Craig Purser issued the following statement: “NBWA welcomes the celebration of our nation’s Constitution, including its role in establishing […]
PepsiCo President Leaves For Role At Pilot Flying J Oil Corp.
John Compton, PepsiCo’s current president, has chosen to depart PepsiCo to become CEO of Pilot Flying J Oil Corp. based in Knoxville, Tenn. PepsiCo Europe CEO Zein Abdalla has been appointed president of PepsiCo, while PepsiCo executive Enderson Guimaraes has been named CEO of PepsiCo Europe, succeeding Abdalla. PepsiCo Chairman and CEO Indra Nooyi said, […]
Amstel Wheat Bottles Hit Shelves
Amstel Light, a leading imported light beer from Amsterdam, officially announced that Amstel Wheat Bier, a pure hefeweizen, is now available in bottles in select markets in the U.S. After launching in draught in seven markets in September 2011, fans of the beer now will be able to find Amstel Wheat on the shelves of […]
Anheuser-Busch Ships 103K Cans Of Water For Isaac Relief Efforts
Anheuser-Busch has shipped 4,312 cases of emergency drinking water—or 103,488 cans—to affected areas to support Hurricane Isaac relief efforts. The emergency water has been made available to communities and relief organizations assisting impacted residents. “Relief workers and people in the region are in need of emergency drinking water, and this is one way we helped […]
Aluminum Can Leads As Most Recycled Beverage Container
The U.S. recycling rate for aluminum beverage containers jumped seven percentage points, from 58.1 percent to 65.1 percent for 2011, the Aluminum Association, Can Manufacturers Institute (CMI) and Institute of Scrap Recycling Industries (ISRI) have announced. That means 61 billion cans were recycled in 2011, a milestone that marks solid progress toward the industry’s goal […]
Krispy Kreme Debuts County Fair-Inspired Fare
Krispy Kreme® is taking your taste buds on a trip to the county fair with four new blue ribbon doughnuts and beverages. The new Caramel Apple Cake Doughnut and Cotton Candy Doughnut are available through Sept. 30 at participating Krispy Kreme U.S. and Canada locations. You can pair these tasty treats with a Krispy Kreme […]
Poland Spring Teams Up With Olympic Gymnast Aly Raisman
Poland Spring® Brand 100% Natural Spring Water, the No. 1 natural spring water brand in New England, has partnered with women’s gymnastics team captain and three-time medalist, Aly Raisman. The iconic brand is Raisman’s first New England sponsor and will help the champion gymnast stay hydrated both in and out of the gym. “Water is […]
7-Eleven Acquires 76 W. Va. Locations from Prima Marketing
7-Eleven Inc. has closed a deal to acquire 74 operating convenience stores and two land parcels from Prima Marketing LLC, a 7-Eleven licensee with stores in West Virginia, Ohio, Pennsylvania and Kentucky. The bulk of the stores being purchased are in West Virginia. Terms of the deal were not disclosed. The acquisition includes all Prima […]
FaVe Debuts Line Of All-Natural Juices At The Fresh Market
In response to the growing U.S. diet and obesity crisis, the FaVe Juice Co. is launching FaVe, an all-natural blend of 100 percent fruit and vegetable juices, at all locations of The Fresh Market. FaVe comes in three flavors: Strawberry-Banana-Kiwi, Blueberry-Pomegranate-Goji and Orange-Tangerine-Pineapple. The Fresh Market, a grocer with locations across the Midwest, East Coast […]
Caribou Coffee To Partner With Chicago’s Jewel-Osco
Caribou Coffee Co. Inc., the second largest company-operated premium coffeehouse retailer in the United States, plans to expand its retail and commercial footprint in the Chicagoland area by teaming up with Jewel-Osco, the city’s market-leading grocery chain. To kick-off this partnership, Caribou Coffee opened its first retail location within Jewel-Osco’s Barrington store last week, with […]
Kroger Donates ‘Pink Out The Park’ Detroit Tigers Tickets
Approximately 200 breast cancer survivors, their family members and caregivers will be treated to a special “Pink Out the Park” event at Comerica Park in Detroit on Sept. 5, thanks to the generosity of Kroger. The Pink Out the Park event is a partnership of the Barbara Ann Karmanos Cancer Institute and the Detroit Tigers […]
Debra Crew Named President Of PepsiCo Americas Beverages
Debra Crew has been appointed president of PepsiCo Americas Beverages. In this new expanded role, Crew will oversee PepsiCo’s Gatorade and Tropicana business in North America, its Latin America Beverages business, as well as the company’s North America warehouse sales organization and Beverage Growth Ventures Group. She will report to PepsiCo Americas Beverages CEO Al […]
