The Consumer Brands Association released the following statement from Geoff Freeman, president and CEO, on the news that President-elect Joe Biden will name Jeff Zients and Vivek Murthy to lead COVID-19 response: “President-elect Biden’s choices of Jeff Zients and Vivek Murthy further show his acute focus on eradicating the pandemic in this country. Both individuals […]
Category: National
Acosta Compiles Top CPG Industry Predictions For 2021
Experts from Acosta – a leading full-service sales and marketing agency in the consumer packaged goods industry – compiled their top CPG predictions for 2021, which include an emphasis on health and safety, accelerated advances in e-commerce, inspirational in-store shopping experiences, efficiencies with fulfillment and consolidation and partnerships with retailers and manufacturers. “Many of the […]
Captiv8 And Nielsen Study Reveals Impact Of Influencer Marketing
Captiv8, the largest AI-powered, end-to-end influencer marketing software and analytics platform, worked with Nielsen to launch the first ever Nielsen Influencer Brand Effect study in the U.S. As influencer marketing continues to grow, marketers have an increased demand to better understand results of influencer-led marketing campaigns. Recognizing this opportunity to further measure ROI and results, […]
PLMA Pivots To All-Digital U.S. Trade Show With PLMA Live! Feb. 1-5
After 40 years of hosting major industry trade shows internationally, the Private Label Manufacturers Association will launch its first all-digital trade event for the U.S. at the start of 2021. Over the course of five days, Feb. 1-5, PLMA Live! Private Label Week will introduce a succession of category-focused online exhibitions featuring leading suppliers of […]
Nielsen BASES Honors Top Packaging Redesigns
Nielsen BASES recently announced the winners of the 2020 Global Nielsen BASES Design Impact Awards, recognizing impactful package redesigns in the consumer packaged goods (CPG) space. Great package design matters, with optimized pack redesigns generating an average of 5.5 percent lift in forecasted revenue. However, impactful success can be hard to achieve as 9 out of […]
Nielsen Names Moldafsky Chief Marketing And Communications Officer
Jamie Moldafsky, a three-decade marketing veteran, will join Nielsen Holdings as chief marketing and communications officer, effective immediately. Previously, Moldafsky was chief marketing officer at Wells Fargo Bank, where, for nine years, she was responsible for the full scope of marketing, including global brand strategy and management, product marketing, media, research and analytics, meetings, events […]
Standard Cognition: Half Of Consumers Will Shop Less In Person
Standard Cognition, which provides the only autonomous checkout solution that can be quickly and easily installed in retailers’ existing stores, has released the results of a new survey of 1,038 U.S. consumers conducted Nov. 5-6 about their holiday shopping plans. Findings include: 36 percent will shop less in physical stores than in 2019; Another 23 […]
United Fresh Releases Fall 2020 Fresh Insights For Foodservice
The fall 2020 issue of United Fresh’s Fresh Insights for Foodservice is now available. Sponsored by Produce Alliance, this quarterly report highlights on-trend foodservice applications for fresh produce in restaurants, at retail, in meal kits and more. “The ongoing pandemic continues to create challenges for foodservice operators and supplier partners and pivoting to meet the […]
St Pierre Introduces New Retail Holiday Campaign
Brioche brand St Pierre is launching its first multichannel holiday campaign in retail. The new campaign, developed to inspire consumers to elevate their favorite holiday meals with brioche, will feature recipes and tips to help “make every day magnifique.” St Pierre will leverage a mix of traditional and digital PR, consumer-facing advertising, shopper marketing, social […]
Quality Is Written Into History Of Chairman’s Reserve® Meats
sponsored content In 2000, the Chairman’s Reserve® Meats team started on a quest to provide exceptional meat to discerning customers. Since then, the team has demonstrated a yearning hunger for excellence and growth that shows no signs of stopping. For their 20th anniversary, the Chairman’s Reserve Meats team is looking back on their evolution from what […]
What Did Agriculture Learn In 2020? That It Shouldn’t Delay Planning
by Cindy Sorensen / The Grocery Group There is no doubt the coronavirus is the top story of the year. There is not an industry or country that hasn’t been impacted by it. Much has been written about the excess of food that was created when an entire distribution channel was shut down as a result of […]
Survey Finds Grocery Shoppers Opting For Virtual Carts During Pandemic
A new Oracle Grocery Retail survey shows that 53 percent of respondents in the U.S. have shopped online for groceries during the pandemic, with 37 percent stocking up more frequently online than in-store. And few people plan to reverse course – 93 percent of those surveyed said they plan to shop online for groceries post-pandemic, with 74 […]
RevTrax Launches Universal Digital Coupons With The Coupon Bureau
RevTrax and the Offer Management Platform (OMP), provider to hundreds of multinational CPG, retail, travel, financial services and automotive brands, launched a collaboration with The Coupon Bureau to drive mobile coupon innovation for CPG brands and retailers. Additionally, RevTrax has joined The Coupon Bureau’s Innovation Council, a select group of industry experts working to accelerate […]
FMI Joins Unprecedented Climate Change Alliance
FMI – The Food Industry Association supports the launch of a new alliance representing farmers, forest owners, the food sector, state governments and environmental advocates called the Food and Agriculture Climate Alliance (FACA). This alliance recognizes the important role the entire food supply chain plays in climate solutions, and therefore, these partners have joined forces to […]
Profile: Meet Alexandra Rae Danell With Country Sweet Produce
The Shelby Report and The Grocery Group together present this series, People to Watch, to focus on current and future leadership in the grocery industry. In this installment, Grocery Group Founder and CEO Cindy Sorensen interviews Alexandra Rae Danell, marketing manager with Country Sweet Produce. Tell me a little bit about you and what you […]
Pharmacists Recognized As Critical Partners In Fight Against COVID-19
FMI – The Food Industry Association expresses support as the federal government recognizes supermarket pharmacists – nationally and regionally – as essential partners in increasing future access to the COVID-19 vaccines. “Supermarket pharmacists stand ready to be part of the COVID-19 vaccination effort. FMI’s member companies operate roughly 12,000 supermarket pharmacies nationwide, with pharmacists providing in-depth patient counseling and comprehensive immunization services,” said […]
Albertsons Cos. Pharmacies And HHS To Provide COVID-19 Vaccine
Through the Federal Pharmacy Partnership Strategy for COVID-19 Vaccination, Albertsons Cos. pharmacies will receive a direct allocation of COVID-19 vaccine once it is authorized or approved and recommended for use in the U.S. The U.S. Department of Health and Human Services made the announcement, in which it outlined its partnership with pharmacy chains to maximize […]
Holiday Forecast Estimates CPG Purchases Will Rise 9.5-11.5%
The Consumer Brands Association recently released its CPG Pulse: 2020 Holiday Forecast, announcing its estimate that CPG purchases will be up between 9.5-11.5 percent for the season, which includes the months of November and December. The anticipated growth factors in the continued expectation that Americans will remain homebound in response to the COVID-19 pandemic — which […]
NCA Welcomes New CFO, Membership And Meetings VP
The National Confectioners Association has welcomed two new staff members: Steve McCroddan joins as CFO and Kyle Jordan joins as VP of membership and meetings. McCroddan brings more than 20 years of association experience to his new role at NCA. Previously, he served as the CFO of both the Consumer Brands Association (formerly Grocery Manufacturers […]
Beef, Poultry Sales Remain Strong, See Increase Due To Pandemic
Anne-Marie Roerink, president of 210 Analytics, recently talked with The Shelby Report in a Q&A format about how prices and sales of beef and poultry have changed over the past three years and specifically the effect of the COVID-19 pandemic on these categories. Latest 52 Weeks Ending 10-04-20 Dollar Sales %Change vs YA Dollar Sales […]
