Orlando, Florida-based Kalera, a leafy green vertical farming company, and Agrico Acquisition Corp., a special purpose acquisition company, have entered into a definitive merger agreement. As a result, Kalera will transition from its current Euronext Growth Oslo listing to a publicly listed company with its common shares traded on the NASDAQ stock market. “Kalera and […]
Category: Produce News
The Shelby Report covers the produce industry for grocery retailers nationwide, from fresh fruit and vegetable trends and supplier announcements to merchandising strategies and regional market news. Updated regularly across our five regional editions.
Find all our fresh coverage in Focus on Fresh.
Fresh Produce & Floral Council Introduces 2022 Board Of Directors
The Fresh Produce & Floral Council has announced its 2022 board of directors and outgoing directors and recognized the 2021 Apprentice Class. Traditionally, the departing and incoming chairs would be announced and pass the gavel at the FPFC Dinner Dance. The dinner dance has now been rescheduled for May 21 at the Langham Pasadena Hotel. FPFC’s […]
Crispy Green Launches Piña Picante Snack Line
Fairfield, New Jersey-based Crispy Green has released a new flavor of its freeze-dried snacks – Piña Picante. Remaining true to the company’s core niche of providing produce-based, shelf-stable packaged snacks made with clean, simple ingredients, Piña Picante is a line of dried pineapple snacks with a twist. Piña Picante begins with pineapple imported from Costa Rica and […]
Walmart Partners With Plenty Unlimited For Fresh Produce
Bentonville, Arkansas-based Walmart has signed an agreement to invest in Plenty Unlimited Inc., an indoor vertical farming company, as part of their $400 million Series E funding round subject to a regulatory approval. Walmart’s equity investment is part of a broader strategic partnership to utilize Plenty’s indoor vertical farming technology platform to deliver fresh produce […]
Crystal Valley Foods Finalizes West Expansion
Crystal Valley Foods has finalized the acquisition of additional bays on the Los Angeles Wholesale Terminal Market, adjacent to its current location. This expansion has doubled the facility’s space, creating additional cold storage capacity and room for increased inventory and products. In order to truly be bicoastal and to help with its nationwide distribution, the […]
Dole Receives Social Responsibility In Action Award in Costa Rica
The American-Costa Rican Chamber of Commerce recognized Charlotte, North Carolina-based Dole through its daughter company, Standard Fruit Company de Costa Rica S.A., with the Social Responsibility in Action Award in the employees category for the project “De la Mano con Dole,” which loosely translates to “Hand-in-Hand with Dole.” This year marks the 25th anniversary of […]
Avocados From Mexico Launches Campaign And Digital Experience
Dallas, Texas-based Avocados From Mexico is headed back to the Big Game with a multifaceted campaign designed to engage consumers and make avocados shoppable at every touchpoint. AFM’s 2022 Big Game campaign will feature digital events like the “House of Goodness” digital experience and an in-store QR code that drive directly to the brand’s website through […]
Sprouts Partnering With Angel City Football Club For Grand Opening
Sprouts Farmers Market will host a grand opening Jan. 14 at its new Garden Grove, California, store at 9848 Chapman Ave. that recently opened its doors in December. Events will include exclusive giveaways for shoppers, special activities hosted by Los Angeles’ own Angel City Football Club, samples of unique and innovative products and a donation […]
Central Market’s Annual Citrus Fest Continues Through Jan. 25
Dallas, Texas-based Central Market’s annual Citrus Fest has returned and will be held through Jan. 25. Central Market’s buyers have been searching the globe for the brightest and freshest flavors to bring to Texas at the peak of season. Customers will find different citrus varieties and specialty foods including cookies, drinks and sauces. Central Market’s […]
Dole Packaged Foods Unveils ‘Hold My Fruit Bowl’ Campaign
Westlake Village, California-based Dole Packaged Foods LLC has released its latest campaign spotlighting its Fruit Bowls snacks titled “Hold My Fruit Bowl.” A kid-friendly riff on the viral “Hold My Beer” meme, the spots shine a light on kids doing spectacular things thanks to “superpowers” they’ve received from snacking on Dole’s Fruit Bowls. One ad spot […]
Duda Farm Fresh Foods Launches ‘Dip It 2 Win It’ Sweepstakes
Dandy Celery, grown by Oviedo, Florida-based Duda Farm Fresh Foods, announces its sixth annual promotion, “Dip It 2 Win It.” Running through Jan. 14, the sweepstakes aims to elevate healthier snacking and drive in-store as well as online sales during peak football season, while also offering fans a chance to win unique prizes ahead of […]
Co-CEOs Introduce International Fresh Produce Association Operations
by Eric Pereira / content creator The International Fresh Produce Association began operations on Jan. 1 with Co-CEOs Cathy Burns and Tom Stenzel welcoming members in a video. IFPA is a result of the merger of the Produce Marketing Association and the United Fresh Produce Association, announced in 2021. The association serves on the principles of […]
Fresh Del Monte Introduces Goodvocado Avocados
Florida-based Del Monte Fresh Produce N.A. Inc. has announced the arrival of Goodvocado avocados, its newest way for consumers to purchase various sizes of avocados all in one pack. Featuring avocados that naturally range from small to large, Goodvocado packs allow consumers to customize their use of avocados, ultimately helping them discover new ways to incorporate avocados into their everyday […]
Pacific Trellis Opens Arizona Office, Names New Special Projects Director
Pacific Trellis Fruit has opened a new sales office in Tucson, Arizona, and has appointed Dan Carapella as director of special projects. Both announcements from CEO Josh Leichter come as Pacific Trellis Fruit eyes development in the years ahead. Carapella will manage the new sales office, which will serve as Pacific Trellis Fruit’s fourth office […]
Duncan Family Farms Acquires Pedersen Farms
Goodyear, Arizona-based Duncan Family Farms, a family-owned, multi-regional grower of certified organic and sustainably-grown produce, has acquired Pedersen Farms, a family-owned farm and certified organic grower located in upstate New York. With a focus on expansion and diversification of regional and local organic supply, this acquisition supports Duncan Family Farms’ growth in sustainability and as a grower […]
Sun World Adds Licensees, Expands Footprint In North America
Sun World International LLC has added a stone fruit marketer and two importers to its panel of North American licensees. These include stone fruit marketer, Trinity Fruit, and licensed importers Capespan North America and Jac. Vandenberg. The appointments bring the company’s panel of licensed importers to 13 companies; Trinity joins four other California grower-marketers in […]
Fresh Del Monte’s Sustainability Programs Deliver ‘Strong’ Close To Year
Miami, Florida-based Fresh Del Monte Produce Inc., a vertically integrated producer, distributor and marketer of fresh and fresh-cut fruits and vegetables, announced a “strong” close to the year for its sustainability programs. The company scored an A- in the water security category and B in the climate change and forest categories for its sustainability initiatives […]
Taylor Farms Acquires Curation Foods’ Packaged Salads, Cut Vegetables
Salinas, California-based Taylor Farms has acquired Curation Foods’ fresh packaged salads, green beans and fresh cut vegetables business from Landec Corp. The assets include the Eat Smart brand and production facilities in Guadalupe, California, and Bowling Green, Ohio. The addition of Curation Foods’ packaged salad and fresh cut vegetables business will help the Taylor Farms Retail […]
Avocado Industry Welcomes Jalisco To U.S. Mexican Avocado Imports
The Mexican avocado industry is celebrating the addition of the Jalisco region to the U.S. import market, officially beginning in June 2022. This follows a new agreement between the two countries to allow avocado imports from the Mexican state of Jalisco. Irving, Texas-based Avocados From Mexico is the No. 1 marketer of avocados in the U.S., and billions of avocados are exported from Mexico to the […]
Wholesale Produce Supply Adds To Board Of Directors
Minneapolis, Minnesota-based Wholesale Produce Supply LLC, a fresh produce logistics and inventory management solutions provider, has announced additions to the board of directors of its parent company. This action follows its acquisition by an investor group led by Cross Rapids Capital L.P. Charles Veniez, John J. Leavy and Kevin Leavy have joined the board of directors […]
