POM Wonderful is kicking off the 2021 California pomegranate season with its largest digital marketing campaign to raise brand awareness and continue to drive category growth. Unveiled in the campaign is new branding for POM Wonderful Pomegranate Fresh Arils, the No. 1 aril brand in total sales, brand awareness and velocity in the U.S. Previously known […]
Category: Grocery News
BuzzBallz New Seasonal Eggnog Flavor Ushers In Holiday Spirit
Just months after unveiling its newest flavor, Chili Mango, BuzzBallz/Southern Champion LLC has introduced the newest addition to its brand portfolio ‒ BuzzBallz Chillers Eggnog. This cocktail is rich in vanilla flavor with the familiar hints of cinnamon and nutmeg consumers would expect from an eggnog cocktail. According to Nielsen, Americans spent $185 million on […]
Niman Ranch Names Gibralter Farms Its Sustainable Farm Of The Year
Westminster, Colorado-based Niman Ranch, a natural meat brand renowned for its humanely raised products, has recognized the Gilbralter Farms, operated by the Gilbert family of Iowa Falls, Iowa, as its 2021 Sustainable Farm of the Year. This accolade honors the Gilberts for their continual pursuit of conserving land, waterways and biodiversity as well as for […]
Silver Eagle Beverages, Budweiser Partner On FOH Scholarships
In the spirit of Veterans Day, Silver Eagle Beverages and Budweiser once again are partnering with Folds of Honor to provide educational scholarships to two local San Antonio, Texas, students whose parents served in the military. The scholarship recipients are Ashley Perez and Manuel Hofilena. They will each receive a $5,000 scholarship. Perez is a […]
FreshRealm’s Kitchen Table Offers Fresh Meals At Grocery Retail
Ventura, California-based FreshRealm has launched Kitchen Table, the company’s first branded line of fresh meal offerings that addresses consumer demand for fresh meals at grocery retail. The new brand will allow retailers to bring a complete assortment of chef-tested fresh meals to their consumers in a few months. With 55 percent of consumers saying they […]
DoorDash, Spec’s Partner To Provide On-Demand Alcohol Delivery
DoorDash, a last-mile logistics platform, and Spec’s Wine, Spirits & Finer Foods, the largest liquor retailer in the greater Houston area, have partnered to provide Texans with a wide selection of alcohol and other items. DoorDash announced its newest category, alcohol, in September to expand offerings to customers. Now people who are over the age of 21 […]
NFRA Elects 2022 Officers And Directors
The National Frozen & Refrigerated Foods Association elected its association officers and members of the board of directors for 2021-22 at its annual board of directors meeting, held virtually on Oct. 20. Kevin Schwab, EVP/CCO of sales and marketing for The Pictsweet Co., has been elected to serve as chairman of the board. He has served on […]
Mondelez International’s SnackFutures Opens Applications for CoLab 2022
SnackFutures, the Mondelez International innovation and venture hub, has opened applications for its CoLab 2022 class. The second year of the start-up engagement program will focus on mission-driven brands that can demonstrate their commitment to having a positive impact on social, environmental and human well-being. “We are thrilled to launch CoLab 2022 and particularly excited about bringing […]
