Chairmans Foods, based out of Nashville, Tennessee, has many brands under its umbrella, including the No. 1-selling queso brand in the U.S., Gordo’s Cheese Dip. Dan Setlak, general manager of retail brands at Chairmans, said the queso category has been growing as consumers are looking for refrigerated queso with higher quality ingredients. Its newest flavor, […]
Category: Snacks Brands
Survey Reports Candy Companies Providing Deeper Transparency
America’s chocolate and candy companies are providing more transparency, choice, and portion guidance options for consumers, according to a report issued Sept. 8 by Partnership for a Healthier America and the National Confectioners Association. The report found that leading chocolate and candy companies – Mars Wrigley, Ferrero, Ferrara Candy Company, Lindt, Ghirardelli Chocolate and Russell Stover Chocolates – met and […]
DecoCookies Looking North Of The Border For Future Growth
Minna Thrall, PR and communications manager of Mexico City, Mexico-based DecoCookies, recently sat down and spoke to The Shelby Report about the company’s future growth plans. DecoCookies was founded “through the wit” of Eliana Campos Berry, a self-taught baker, according to Thrall. “She started baking for her sons because she believed in spreading joy and […]
Blue Diamond Foundation Announces Scholarship Recipients
Sacramento, California-based Blue Diamond Growers Foundation has announced its 2022-23 scholarship recipients. This year, scholarship funding is being awarded to 25 college students who are either dependents of Blue Diamond employees or are members of local communities who are pursuing agriculture-related fields of study at colleges and universities in California and throughout the country. “We […]
The Hershey Co. Promotes Creighton To Global Chief Sales Officer
Pennsylvania-based The Hershey Company has named Marlene Creighton as global chief sales officer, effective Sept. 5. After 26 years with Hershey, Phil Stanley will transition out of the company to pursue his next opportunity. “In her four years at Hershey, Marlene has led incremental growth with our retail partners and is spearheading our commercial strategy as […]
Doritos Launches Triangle Tracker Program Through Snapchat
Plano, Texas-based Doritos is launching the Triangle Tracker, a nationwide hunt where any triangle in the real world can unlock exclusive experiences and rewards. Through the Snapchat AR lens that converts any triangle into Doritos and weekly TikTok challenges, Doritos is taking over famous triangular landmarks in New York, Atlanta and Memphis by partnering with brands like Guess Originals, Vivid […]
Hostess Brands Launches Fall Limited-Time Snacks
Lenexa, Kansas-based Hostess Brands is launching six fall-flavored treats, including the addition of a new variety for its seasonal lineup. The returning snacks for autumn include Pumpkin Spice Flavored Twinkies, Iced Pumpkin Flavored CupCakes and Caramel Crunch Donettes. The Halloween lineup will feature Spooky Twinkies and ScaryCakes, along with the new Creepy Caramel Ding Dongs. “As fall approaches, consumers […]
Avocados From Mexico, Takis Collaborate On Shopper Campaign
Dallas, Texas-based Takis has partnered with Avocados From Mexico to launch a new shopper marketing campaign, “Guackeepers Keep it Good.” The companies have recruited two soccer players, Landon Donovan and Rafael Márquez, as the company’s “Guackeepers.” The “Guackeepers Keep it Good” promotional program includes in-store displays, consumer savings, digital engagement and innovative recipe inspirations for fans. “What […]
