Dallas, Texas-based Takis has partnered with Avocados From Mexico to launch a new shopper marketing campaign, “Guackeepers Keep it Good.” The companies have recruited two soccer players, Landon Donovan and Rafael Márquez, as the company’s “Guackeepers.” The “Guackeepers Keep it Good” promotional program includes in-store displays, consumer savings, digital engagement and innovative recipe inspirations for fans. “What […]
Category: Snacks Brands
Snack news for grocery retailers: new items, brand news, sales trends and merchandising for salty snacks, candy and more.
See more center store coverage in Aisle Watch.
Stryve Foods, Fields Of Honor Release New Packaging
Plano, Texas-based Stryve Foods has announced its partnership with Folds of Honor, a nonprofit that provides scholarships to the families of America’s fallen and disabled service members. The nonprofit also helps by partnering with brands, such as Stryve Foods, in order to achieve the goals that allow for academic pursuits. Since 2007, more than 35,000 scholarships have been awarded for […]
Kraft Heinz Debuts ‘Lunchabuilds’ With Online Ordering
Chicago-based Kraft Heinz and its brand, Lunchables, unveils an “Order This Build” functionality, allowing families to order the packs needed to create different “Lunchabuilds” creations. With more than 25 different Lunchabuilds including a bear, dinosaur, helicopter and drum set, fans can find the products they need and download the building blueprint directly from its website. […]
Frito-Lay Adds Ruffles Ridge Twists To Product Line
Plano, Texas-based Ruffles is partnering with the WNBA and one of its players, A’ja Wilson, to launch the Ruffles Ridge Twists product line. The new Ruffles Ridge Twists also come in Double Cheddar and Wilson’s own flavor, Smoky Barbecue. “I grew up eating Ruffles so it’s a dream come true to join the family of Chip Deal athletes and […]
Southern Recipe Celebrates Truck Driver Appreciation Week
In Dallas, Texas-based Southern Recipe’s Annual Truck Driver Appreciation Week campaign, the brand will celebrate the truck driving industry and support St. Christopher Truckers Relief Fund with a $7,500 donation. “There’s not a day that goes by that we take our truck drivers for granted. In the midst of a challenging time for many industries, they’re still moving […]
Frito-Lay Introduces Chip Mashups With Familiar Flavors
Plano, Texas-based Frito-Lay’s is relaunching the Lay’s Flavor Swap lineup, along with the new Lay’s Kettle Cooked Fritos Chili Cheese. “What makes the Lay’s Flavor Swap lineup so much fun is the combination of flavors our fans know and love to create a new-but-familiar snacking experience,” said Stacy Taffet, SVP of brand marketing, Frito-Lay North America. “This […]
The Hershey Company Receives Great Place To Work Certification
Pennsylvania-based The Hershey Company has been certified by Great Place to Work, based on what current employees say about their experience working at Hershey. This year’s survey of Hershey employees noted justice, pride and leadership as strengths for the company. Hershey’s U.S. business joins operations in Brazil and India in receiving this honor. “Great Place […]
Frito-Lay Program Inspires 1M Girls To Pursue Stem Careers
Plano, Texas-based Frito-Lay is teaming up with actress and science-fiction star Sonequa Martin-Green for the return of its Back-to-School Blast Off program. The snack brand also partnered with Stem Next’s Million Girls Moonshot, an initiative that seeks to engage one million more girls in Stem learning opportunities through after school and summer programs by 2025. The snack […]
B&G Foods Launches Snickers Seasoning Blend
Parsippany, New Jersey-based B&G Foods has introduced a Snickers Shakers Seasoning Blend. The release of the seasoning blend comes on the heels of B&G Foods’ seasoning category partnership with Mars for Twix Shakers Seasoning Blend. “We’re pleased to expand our wildly popular licensed seasoning blends line with the addition of Snickers, one of the most iconic chocolate […]
Cinnamon Toast Crunch Launches CinnaFuego Flavor
Minneapolis-based Cinnamon Toast Crunch is debuting its CinnaFuego Toast Crunch flavor exclusively online at Walmart. The cereal is the first to combine cinnamon and spice together. While the new CinnaFuego Toast Crunch looks the same as the original and is still coated with Cinnadust, the sweet cinnamon flavor is combined with spicy pepper. “CTC is always […]
Loacker Expands Distribution To Costco Locations
New York-based Loacker Minis have launched in a single-serve package at Costco stores nationwide. Loacker Minis are baked with four wafers and three layers of hazelnut, vanilla or chocolate cream filling. Loacker Mini wafers are made with non-GMO ingredients, including Alpine milk, Italian hazelnuts harvested and roasted locally, as well as Madagascar vanilla and sustainably-sourced cocoa. […]
Joolies Expands Product Line With Dark Chocolate Date Nibbles
Joolies, Los Angeles-based grower of organic medjool dates, has introduced new product line of diced organic medjool dates: Dark Chocolate Date Nibbles. The dates come in three varieties including Blood Orange Dark Chocolate, Sea Salt Dark Chocolate and Matcha Dark Chocolate and are offered in two different retail sizes: two ounce pillow pouch and a four […]
Ricky Joy Company Serves Up Drinks, Candies And Jellies
Colombian entrepreneur Julio Bayona wanted to create a product for kids of all ages and ethnicities. Coming from a background of focusing on Latino-centered retailed ventures, he founded Alpharetta, Georgia-based the Ricky Joy Company with that in mind. “We had a dream to be mainstream,” Bayona said in a recent interview with The Shelby Report […]
Ferrero Chooses Chicago’s Marshall Field Building For R&D Lab
Parsippany, New Jersey-based Ferrero North America, part of the global confectionery company Ferrero Group, has announced plans to open an Innovation Center in Chicago’s Marshall Field and Company Building. The facility will bring together Ferrero’s research and development teams throughout the U.S. and also house employees from Ferrero’s Old Post Office location representing Fannie May, Nutella Café, Keebler, […]
Mondelēz Releases Human Rights Due Diligence, Modern Slavery Report
Chicago-based Mondelēz International Inc. has released its annual Human Rights Due Diligence and Modern Slavery report for 2021, demonstrating progress against its 2025 ESG goals. The report confirms progress made toward the company’s goals to prevent, identify and address potential human rights and modern slavery risks in its own operations and supply chains. Along with its progress […]
Crispy Green Releases Single-Serving Bags For Fruit Snack
Fairfield, New Jersey-based Crispy Green has released new single-serve packaging for its Crispy Fruit line, adding more fruit to each container and making the bags recyclable. “Over the years, we’ve received many requests and comments from our customers that they love our product but wish there were a few more bites in each bag,” said Angela Liu, […]
Klondike Celebrates Anniversary With Birthday Cake Giveaway
Englewood Cliffs, New Jersey-based Klondike is celebrating its 100th birthday in 2022 with a birthday cake giveway. As the Klondike product portfolio has expanded with new flavors and formats, fans can spot the iconic polar bear mascot on not only the silver foil wrapped bar, but also on shakes, sandwiches and cones in freezer aisles. […]
Crispy Greens Promotes Torres As National Sales Director
Fairfield, New Jersey-based Crispy Green Inc. has promoted Janet Torres to the position of national sales director. In this capacity, Torres is responsible for leading and managing the sales team, including brokers and contractors. “No question, Janet has demonstrated leadership skills and abilities over her 2.5 years with the company and has earned the trust and […]
Rold Gold Celebrates Anniversary With Redesign, Giveaway
Plano, Texas-based Rold Gold is celebrating its 106th anniversary with a new limited-edition bag design and by giving away more than $106,000 in gold bars through its Gold Hunters campaign. This program sends consumers on a hunt to find Rold Gold hidden in the background of their favorite television shows, movies, sports and music that span decades, all for a chance […]
Opopop Launches Dill Pickle Flavor Wrapped Popcorn Kernels
Denver, Colorado-based Opopop is celebrating the start of the summer season with a new limited-edition product: Pickle Monster. Opopop’s limited edition Pickle Monster flavor provides customers with a blend of tartness, salt and dill. Pickle Monster will be available in 320g bags, which makes four bags of popcorn. “Here at Opopop, we want to keep pushing the […]
