During the month of November, shoppers at any Safeway Inc. Division store who purchase a participating Smithfield product using their in-store Club Card will be eligible to win tickets to the upcoming Paula Deen LIVE show in Sacramento, Calif., on Feb. 3. Participating Safeway Inc. Division stores include U.S. locations of Safeway, Pak’n Save, Vons, […]
Category: Marketing News
Posted in, Marketing News, Midwest
Supervalu Sales Down, Same Store Sales Improve
Hyperlocal merchandising strategy is beginning to pay off by Terrie Ellerbee/associate editor Minneapolis-based Supervalu Inc. has been focusing on merchandising, connecting stores across its network based on similarities—for example, having a university in town—and on growing its private label line. The company reported second quarter fiscal 2012 net sales of $8.4 billion, down from $8.7 […]
Posted in, Marketing News, Midwest
Spartan Stores Retail Sales Up 2.9 Percent
Comp Sales decrease 1.3 percent as Michigan jobless rate rises by Terrie Ellerbee/associate editor Spartan Stores reported a nearly 3 percent increase in net sales in its retail segment in the second quarter. The increase was attributed to rising retail fuel prices and volume, as well as to rolling out the Yes Rewards loyalty program […]
Posted in, Marketing News, Midwest
AWG Reports Record Sales of $7.25B
Year-end rebate also a record, $151.6 million paid to members Associated Wholesale Grocers Inc. (AWG) of Kansas City, Kan., achieved record sales of $7.25 billion in 2010, up $200 million from the prior year. AWG’s most recent year-end rebate also was a record 2.64 percent, amounting to $151.6 million paid to its members. In 2011, […]
Posted in, Marketing News, Southeast
Sweet Georgia Blues Move Ahead With New Campaign
The promotion and education of Georgia blueberries by the Georgia Blueberry Commission continues to move full-steam ahead as the third-largest producing state of blueberries is poised to grow even further in 2012. With an exciting new marketing campaign that includes representation by Southern Living cookbook author and chef, Rebecca Lang, as well as a relationship […]
Posted in, Marketing News, National
Nell Awarded Floral Marketer of the Year
Dr. Terril Nell, professor and chairman of University of Florida’s Environmental Horticulture Department was named the 2011 Floral Marketer of the Year on Oct. 14 by PMA at Fresh Summit. This year marks the 31st anniversary of the award, which recognizes an outstanding floral professional who has served the mass-market floral industry with dedication and […]
Posted in, Marketing News, National
Anderson Will Lead Foundation for Industry Talent Board
The board of directors of the PMA’s Foundation for Industry Talent met to focus on the Foundation’s goals and objectives for 2012 and beyond at PMA’s 2011 Fresh Summit International Convention & Exposition in Atlanta. Chairman of the Board John Anderson, chairman, president and CEO of The Oppenheimer Group, Coquitlam, British Columbia, Canada, is joined […]
Posted in, Marketing News, National
New World Record Set for Biggest Banana Display?
Chiquita Brands helped celebrate what is believed to be the world’s largest banana display. More than 70,000 pounds of Chiquita® Bananas from 1,776 boxes and 37 pallets comprised the display at Firelake Discount Foods in Shawnee, Okla. The display eclipses what is believed to be a record set in 2009 of 66,000 pounds of bananas […]
Posted in, Marketing News, National
Schultz to Retire as Valassis CEO
Alan Schultz, who orchestrated an acquisition that doubled his company’s revenue and then later led it through a legal triumph over its archrival, will retire as president and CEO of Livonia, Mich.-based marketing giant Valassis Communications Inc. in December. Shultz, 52, will be replaced by longtime Valassis executive Rob Mason, the company said in a […]
Posted in, Marketing News, National
Mikawaya Launches Ice Cream Pint Design Contest
Mikawaya, maker of unique Japanese pastries and original creator of Mochi Ice Cream, is having a contest on www.mochiicecream.com as well as on their Facebook fan page
Posted in, Marketing News, National
Garlich Named FMI Director of Media & Public Relations
The Food Marketing Institute (FMI) announced July 27 the appointment of Heather Garlich as director of media & public relations. She will be responsible for managing communications outreach and information activities related to FMI’s strategic goals, including government relations, food safety, conferences and events and industry relations. “We are pleased to welcome Heather to the […]
Posted in, Marketing News, National
Mann Packing Promotes Vegetables on the Grill for Summer Cookouts
Mann Packing is partnering with the makers of Reynolds Wrap® Non-Stick Foil on a cross promotion, to encourage grilling vegetables this summer. Starting July 15, instant redeemable coupons for $1 off Reynolds Wrap® Non-Stick Foil products will be affixed to 12-oz. packages of Mann’s Vegetable Medley, Broccoli & Cauliflower, Broccoli & Carrots, Broccoli Wokly®, and […]
Posted in, Marketing News, National
Stride Gum Launches New Campaign
Stride, advertised as “The Ridiculously Long Lasting Gum,” kicked off its new “Be Ridiculously Long Lasting” campaign June 21 in New York City
Posted in, Marketing News, National
FMI Recognizes Three Store Managers for Service
The Food Marketing Institute (FMI) presented the 12th Annual Store Manager Awards at Future Connect in Dallas May 11. Finalists were selected based on stories submitted from their supervisors or store associates. The entries were judged on originality and creativity and the person’s impact on sales growth, customer satisfaction and community service. Winners are Shawn […]
Posted in, Amazon Fresh, Marketing News, National, Whole Foods
A Look at the Future of Retailing
by Terrie Ellerbee/associate editor From FMI Future Connect 2011 If you build a new grocery store, you are not interested growing sales. You are interested in taking market share because the U.S. has reached the saturation point for stores. That was the sobering news brought to Future Connect 2011 attendees on Tuesday, May 10, by […]
Posted in, Marketing News, National
Empathize to Bridge the Gaps between Silos
by Terrie Ellerbee/associate editor FMI Future Connect 2011 There will be a journey through hell, Peg Neuhauser, president of PCN Associates, assured Future Connect attendees. Neuhauser was among the top-ranked presenters from Future Connect 2009, and she was invited back. She presented “Smashing Silos—Part II.” Silos get in the way of interdepartmental collaboration, and silos […]
Posted in, Marketing News, National
Sarasin Outlines Grocery Trends 2011
The Shelby Report’s editor, Lorrie Griffith, and Terrie Ellerbee, associate editor, are in Dallas attending Future Connect 2011. We are posting articles live from the conference. By Lorrie Griffith/editor FMI Future Connect 2011 DALLAS–Trust was a key theme in remarks made by Leslie G. Sarasin, president and CEO of the Food Marketing Institute (FMI), covering […]
Posted in, Beverage News, C-Store News, Center Store, Marketing News, National, Southeast
Diet Coke Passes Pepsi
As the soft drinks industry tries to recover from a long slide, Coca-Cola Co. has new bragging rights in its rivalry with PepsiCo reports The Atlanta Journal-Constitution. Sales of Coca-Cola and Diet Coke dipped by half a percentage point and one point, respectively, in 2010. But sales of Pepsi-Cola fell 4.8 percent. Beyond the sales […]
Posted in, Marketing News, National, West
Survey Asks: Is Target Cheaper than Walmart?
Target Corp. holds up fairly well in a pocketbook-price battle with rival Wal-Mart Stores Inc., operator of Walmart and Sam’s Club, according to a new retail survey reported on by the New Mexico Business Weekly. Kantar Retail IQ, which does semi-annual price checks at the two retailers, found that Target customers generally paid slightly less […]
Posted in, Marketing News, National, Perishables
Pork Moves Beyond ‘The Other White Meat’
After nearly 25 years of plugging pork as “The Other White Meat,” the National Pork Board’s new “Pork, Be Inspired” tagline seeks a deeper connection with existing pork fans, while positioning the meat as an ingredient for a wide range of meals. In short, the board wants the 82 million Americans who regularly eat pork […]