The American Frozen Food Institute has hired Elissa McLerran Gilliam as senior director of public policy. AFFI advocates on behalf of the $65.1 billion frozen food industry before legislative and regulatory entities, elevates the attributes of frozen foods and drives solutions for innovation by providing opportunities for industry leaders to convene. “I am pleased to welcome Elissa […]
Author Archives: Shelby Report Staff

The Shelby Report newsroom covers the grocery industry for retailers, wholesalers and suppliers. Staff reports include store openings, executive appointments, company announcements and industry event coverage. Since 1967, The Shelby Report has covered supermarkets, grocery chains and independent grocers through five regional editions.
ShopRite Honors Earth Day Every Day With Sustainability Commitments
In recognition of Earth Day, select ShopRite stores gave away sustainable gifts to customers in store on April 22. In addition to making its stores more sustainable, ShopRite is also helping protect bald eagles and bees and planting more trees in communities where its stores operate. With a 40-plus year history of supporting sustainability in […]
Buzzballz Partners With Female Midget Car Racer Reimer
Nothings says “women’s empowerment” like a woman-owned alcohol brand joining forces with a female race car driver. This is precisely the move BuzzBallz LLC/Southern Champion made by sponsoring Taylor Reimer – University of Oklahoma student by day, professional midget car racer at night. A midget car is a 900-pound race car with a four-cylinder engine […]
Ingles To Host Company-Wide Hiring Fair May 11-13
Ingles Markets will host a company-wide, in-person hiring fair for all retail store and distribution center locations from 10 a.m.-6 p.m. on May 11-13. In continuing support of its communities, the company is hiring for more than 4,000 openings across all stores and all departments. With flexible scheduling, growth opportunities and a fun, team-oriented environment, […]
Casey’s Hires Suarez As Chief Information Security Officer
Ankeny, Iowa-based Casey’s General Stores has hired Paul Suarez as chief information security officer. This is a newly created role that will lead the cybersecurity team at the fourth largest convenience retailer. Suarez will report to Chief Information Officer Adrian Butler. “Paul’s longtime retailer experience paired with his cybersecurity expertise will take Casey’s security strategy […]
Bozzuto’s Inc. Independent Retailer Conference Springs Into Action
Bozzuto’s Inc., a food distributor serving the Northeast and Mid-Atlantic states, hosted its annual Independent Retailer Conference on April 20 and 21 at Foxwoods Resort Casino in Mashantucket, Connecticut. The event provided an opportunity to re-connect the supplier/retailer community and impart thanks for the essential services these professionals have provided. With the latest products and […]
Rollin’ N Bowlin’ Continues Growth With Green Spoon Sales Partnership
Rollin’ n Bowlin’, a premium ready-to-blend smoothie and açaí CPG brand, has formed a partnership with Green Spoon Sales, a national food and beverage sales agency based in Boulder, Colorado. The relationship began in April, kicking off with a focus on expanding Rollin’ n Bowlin’s pouches to independent and conventional grocery retailers within the South, […]
Lidl Voted A Top 3 U.S. Supermarket In USA Today Choice Awards
Lidl was named a Top 3 Supermarket from USA Today 10Best Readers’ Choice Awards for Best Supermarket this year. The company was first nominated by a panel of relevant experts and then voted by the public over a four-week period. “The feeling of success when you score an unbelievable deal is the experience we want […]
Weis Markets Reopens Store In Gap, Pennsylvania
Weis Markets reopened its Gap, Pennsylvania store on April 22 after it was closed due to a fire. The 46,500-square-foot store, located on Lincoln Highway, employs more than 110 full- and part-time associates, many of whom worked in the store prior to the fire. The re-opened store has a larger produce department, a new meal solution center, new […]
Kroger Includes All Private-Label Brands In Recycle Program
The Kroger Co. has expanded its Simple Truth Recycling Program – offering customers a free and easy way to recycle flexible plastic packaging – to include all private-label brands, including Private Selection, Kroger Brand, Comforts, Luvsome, Abound and more. The newly expanded Kroger Our Brands Recycling Program is the first program of its kind and advances the retailer’s Zero Hunger […]
Kellogg Co. And 7-Eleven Team Up To Break Guinness World Record
Kellogg Co. and 7-Eleven have unveiled the World’s Largest Box of Toaster Pastries filled with Pop-Tarts in the parking lot of the 7-Eleven Store Support Center in Dallas, Texas. The box set a new Guinness World Record. Filled with 1,331 pounds of individual packages of toaster pastries, the box will be donated directly to the North Texas […]
Fall And Winter Holidays Drive Higher Avocado Sales
Holiday avocado sales continued to grow as shoppers purchased a record number of fresh Hass avocados during the 2020 fall and winter holidays. The Hass Avocado Board’s recently published fourth-quarter holiday retail report indicates that Halloween, Thanksgiving, Christmas and New Year’s Eve all reached record-high volume and drove a combined 187 million units in retail […]
Chicory’s New Survey Decodes The Omnichannel Shopper’s Path
The grocery shopper’s path to purchase from digital to in-store and other online environments has always been obscure. Chicory, a digital shopper marketing platform, conducted a survey of 1,041 consumers who are the primary cooks in their households in order to discover how digital habits influence in-store and digital grocery purchases. These are just a […]
Big Y Launches New E-Commerce Platform, myPicks
In an effort to provide one more option for customers to shop for their groceries, Big Y has launched its newest e-commerce platform, myPicks online ordering. It provides an easy, contactless way for Big Y customers to get their food by clicking through their order online for curbside pickup. In partnership with a state-of-the art […]
Acosta’s FrontLine Marketing @Home Changes Product Sampling
COVID-19 significantly changed consumer grocery shopping behaviors, including product sampling, an important tactic for the consumer-packaged goods industry. What’s more, 36 percent of shoppers don’t plan to sample products in-store post-pandemic, according to Sampler research. FrontLine Marketing, a consumer marketing and merchandising activation company and division of Acosta, has launched the FrontLine Marketing @Home program, […]
IRI Launches New OmniMarket And OmniConsumer Solutions
IRI, a provider of innovative solutions and services for consumer, retail and media companies, has expanded its omnichannel measurement capabilities with the launch of two new solutions: IRI OmniMarket and IRI OmniConsumer. “These two new solutions represent the first omnichannel measurement, at scale, for our industry,” said Andrew Appel, president and CEO of IRI. “We have […]
The Giant Co. Unveils Healing The Planet Grant Program
In celebration of Earth Day and its commitment to healing the planet, The Giant Co. unveiled a new $250,000 grant program designed to support projects that build on environmental stewardship by connecting families with community green spaces. Developed in partnership with Keep Pennsylvania Beautiful, The Giant Co.’s Healing the Planet grant program will begin accepting online applications […]
Stryve Foods Expands Retail Distribution Across New Channels
Stryve Foods, a maker of air dried meat snacks, said that a series of new retail locations are expected to begin carrying its products in the second quarter of this year. This expansion brings the total number of stores carrying Stryve brands to approximately 25,000. The following retailers are expected to begin carrying Stryve products during […]
Northgate González Market Honors Día De Los Niños With Celebration
Día del Niño is a commemorative date celebrated annually on April 30 in honor of children. To commemorate the Mexican holiday, Northgate González Market will be celebrating with a two-week-long program where kids can receive free books, cooking classes and a chance for a teacher to win $2,000 for their school. “This past year has not only […]
Farmstead Partners With DoorDash On National Expansion
Farmstead, the first online grocer to offer fresh, high-quality groceries, delivered for free, has partnered with last-mile logistics platform DoorDash. The three primary elements of the partnership are: Making Farmstead’s grocery brand available through the DoorDash app and website for one-hour delivery in all of Farmstead’s active markets, covering 19 million households, including its upcoming 15 […]
