Ben & Jerry’s has a new offering, Totally Unbaked, the company’s first limited batch flavor of 2021. It is a mixture of chocolate and vanilla ice cream that features two unbaked components: chocolate chip cookie dough and brownie batter swirls. “It’s a very simple but indulgent flavor,” said Natalia Butler, flavor creator. The mother of […]
Author Archives: Shelby Report Staff

The Shelby Report newsroom covers the grocery industry for retailers, wholesalers and suppliers. Staff reports include store openings, executive appointments, company announcements and industry event coverage. Since 1967, The Shelby Report has covered supermarkets, grocery chains and independent grocers through five regional editions.
Weigel’s Celebrates 90th Anniversary With Campaign And New Milk
Weigel’s Stores, East Tennessee’s dairy, bakery and convenience store chain since 1931, is celebrating its 90th anniversary with the kickoff campaign of “90 Years for Us, 90 Days for You” and the introduction of its newest flavor milk profile: Birthday Cake Milk. The “90 Years for Us, 90 Days for You” campaign began May 3 […]
Sun-Maid Selected As A 2021 U.S. Best Managed Company
Sun-Maid and its leadership are one of only three CPG companies, and 49 private businesses, named to the 2021 list of U.S. Best Managed Companies. The Best Managed Companies program is sponsored by Deloitte Private and The Wall Street Journal. It features some of the country’s most prominent and successful organizations from a wide range […]
PMA Foodservice Taking Reservations For July 21-22
Produce Marketing Association has opened registration and hotel reservations for PMA Foodservice 2021, which will be held in Monterey, California from July 21-22. The event invites all industry members and partners from across the foodservice supply chain, including operators, retail foodservice buyers and growers-shippers to come together to connect, share insights and find innovations. This year will be the 40th anniversary […]
The Frozen Farmer Sweeps Nation With Sustainable Frozen Dessert Line
After appearing on ABC’s “Shark Tank” in 2020, Bridgeville, Delaware-based The Frozen Farmer’s frozen desserts are cropping up in freezers nationwide. The company secured a partnership deal with Shark Tank’s Lori Greiner, and its progress will be featured in a business update episode airing at 8 p.m. on May 14. “Our inspiration for this line […]
SMU Athletics, Xochitl Chips & Salsa Announce Multi-Year Relationship
SMU Athletics and its multimedia rights holder, Mustang Sports Properties, introduced Xochitl Chips & Salsa as the newest Mustang corporate partner heading into the 2021-22 college athletics season. The Irving, Texas-based company will assume the designation as “Official Tortilla Chips & Salsa of SMU Athletics” in a multi-year agreement. In addition to the overall sponsorship […]
PepsiCo Recycling Launches BottleLoop: A Technology-Powered Program
Purchase, New York-based PepsiCo Recycling has introduced PepsiCo BottleLoop – a new program offering easy and accessible recycling to PepsiCo customers to address logistical challenges and reduce plastic packaging waste. PepsiCo BottleLoop is powered by technology from Replenysh to deliver on-demand collection of recyclable materials from participating locations. Replenysh builds scalable infrastructure and easy tools […]
BGC Racing Announces New Location, Courses For 2021 Heroes Run
Tyler, Texas-based Brookshire Grocery Co. will host the 2021 Brookshire’s and Super 1 Foods Heroes Run Oct. 23 with a new location and runner courses. The event will be hosted at the Brookshire Grocery Arena in Bossier City with runners starting at the arena, running down Arthur Ray Teague Parkway and circling back to the […]
Gelson’s Celebrating Grand Reopening Of Santa Barbara Store
Evolving with the communities it serves, Gelson’s is celebrating the grand reopening of its Santa Barbara store through May 23. The store is located at 3305 State St. in Loreto Plaza. The remodeled and expanded store offers larger wine, floral and food preparation areas augmenting the already existing gourmet grocery store with high-quality foods, a Wolfgang […]
New Gen Z Water Debuts With Aluminum Bottle, Bold Design
Gen Z Water is disrupting the bottled water industry by standing out from the sea of blue bottles with its bright colors and unique animal-inspired characters in fantasy settings, aiming to unite a generation and offer a reprieve for all water drinkers from the disorder of the world today. The Fayetteville, Arkansas-based brand’s bold and retro creative […]
Chipana Joins NACS As New Accounting Manager
Shirley Chipana has joined the National Association of Convenience Stores as an accounting manager. Chipana has five years of accounting experience for non-profit organizations, serving as senior accountant with the AG Bell Association for the Deaf and Hard of Hearing and the American Society of Clinical Oncology. NACS serves the $648 billion convenience and fuels retailing […]
Stuffed Puffs Filled Marshmallows Launches New Cookies ‘N Creme Flavor
Stuffed Puffs, the filled marshmallow company, has debuted its newest flavor, Cookies ‘n Creme – a vanilla marshmallow stuffed with white creme and chocolate cookie crunch. A new resealable bag preserves the freshness of the first bite. According to a survey of 2,000 Americans conducted by the brand, six in 10 respondents said that snacks […]
Pebbles Cereal Unveils Limited-Edition Box For 50th Birthday
Pebbles cereal, based in Lakeville, Minnesota, is offering a limited-time commemorative box featuring an on-pack promotion giving fans the chance to win presents in honor of the brand’s 50th birthday. To celebrate, fans are invited to join the party in Bedrock and create their own Flintstones-inspired character of themselves in the style of the iconic show […]
Publix Raises $10M For Food Banks With Feeding More Together Program
Publix reports that its new Feeding More Together program has raised nearly $10 million in support for food banks throughout the Southeast. The 12-day register campaign, launched last month, raised nearly $5 million in customer donations. Local food banks are able to use allocated funds from the register campaign to select from a variety of […]
Theo Chocolate Debuts New Snack – Cookie Bites
Seattle, Washington-based Theo Chocolate has debuted its new chocolate snack, Cookie Bites. Featuring classic flavors like double chocolate, snickerdoodle and mint chocolate, these certified organic and fair-trade chocolate treats are ready to be enjoyed by the handful. “This isn’t a cookie cutter treat,” said Jason Harty, CMO of Theo Chocolate. “We saw an opportunity to […]
Instacart Expands EBT SNAP Payment To Three New Retailers
Instacart has expanded its EBT SNAP payment integration to include three new retailers – Publix, The Save Mart Companies and Price Chopper/Market 32 – for online grocery delivery and pickup. This expansion will increase EBT SNAP availability by more than 1,500 stores across 15 states. EBT SNAP is now available at all Publix locations in […]
Dacon, Paradigm Properties And Monogram Food Solutions Collaborate
Dacon Corp. has started construction on a 135,000-square-foot facility for Monogram Food Solutions, a manufacturer of value-added food products, for its new location in Creek Brook Park in Haverhill, Massachusetts. Founded in 2004, the Memphis-based Monogram has experienced a 620 percent sales rate increase, creating more than 3,000 jobs and consistently placed on the Inc. […]
Baker Boy Launches Individually Wrapped Donuts Line
Bakery manufacturer Baker Boy is launching its new line of individually wrapped donuts under The Donut Hole brand for foodservice and retail. As the COVID-19 pandemic has shined a light on the importance of food safety, foodservice operators are under more scrutiny than ever to provide fresh products in safe, user-friendly packaging. Many stores are now required to serve […]
7-Eleven Doubles Up On Restaurant Concepts In Newest Evolution Store
Irving, Texas-based 7-Eleven continues to make strides in the quick-serve restaurant arena with its newest Evolution Store in Manassas, Virginia – the first to offer customers two restaurant options in one location. Its Raise the Roost Chicken and Biscuits restaurant, which opened its first location a year ago in Manhattan, will be joined at the Manassas store by Parlor Pizza, an onsite […]
Piedmont Candy Launches Thinful, A Low-Sugar Indulgent Snack Mix
Piedmont Candy, a handcrafted sweets company based in Lexington, North Carolina, has launched Thinful, the first low-sugar indulgent snack mix with only two grams of sugar and 60 calories per half-cup serving. The proprietary blend of natural sweetener has as much as 70 percent less sugar than comparable brands. The flavor is sweeter than table […]
