Infinite Aisle, an online transactional marketplace unveiled by the Specialty Food Association in January, has expanded by nearly 400 percent since its launch. Powered by Specialty Food Partners, which operates the marketplace, the free member benefit was part of several digital initiatives implemented by the SFA to support both its members and the continued growth […]
Author Archives: Shelby Report Staff

The Shelby Report newsroom covers the grocery industry for retailers, wholesalers and suppliers. Staff reports include store openings, executive appointments, company announcements and industry event coverage. Since 1967, The Shelby Report has covered supermarkets, grocery chains and independent grocers through five regional editions.
Graeter’s Celebrates National Ice Cream Month With Sweet Rewards
Graeter’s Ice Cream, a family-owned craft ice cream maker based in Cincinnati, Ohio, is celebrating National Ice Cream Month with a calendar of events, including a special deal on ice cream, new summer bonus flavors and other special offers/festivities. The company will kick off National Ice Cream Month by hosting its annual coloring contest. Entries […]
Kerry Releases New Big Train Dairy-Free Beverage Mixes
Kerry, a taste and nutrition company based in Beloit, Wisconsin, has released new dairy-free flavors in its Big Train product family of hot and cold beverage mixes for use by foodservice operators. Fortified with Kerry’s GanedenBC30 — a science-supported probiotic ingredient that helps support digestive and immune health — the four new non-dairy flavors, horchata, […]
Mooala Launches Four New Plant-Based Milks In Publix
Mooala, a leading maker of organic, dairy-free beverages, has launched four SKUs of plant-based milk at Publix. The Dallas, Texas-based company began rolling out product to the supermarket chain in February, and now Mooala is available in more than 1,200 Publix stores. Headlining the launch is the company’s nut-free, dairy-free and non-GMO Chocolate Bananamilk. This drink […]
Acosta Report Explores Recent Health And Wellness Trends
Jacksonville, Florida-based Acosta, a global integrated sales and marketing services provider in the consumer packaged goods industry, released its latest research report, “COVID-19 Has Elevated the Health & Wellness Trends of Recent Years,” highlighting category trends, shopper behaviors and implications for retailers. The report, which found 33 percent of today’s shoppers identify cost as the […]
Undercover Snacks Expands Chocolate Quinoa Crisps Distribution
East Hanover, New Jersey-based Undercover Snacks has expanded distribution, launching its Chocolate Quinoa Crisps in Kroger, Rite-Aid, Loblaws and Stop & Shop, and adding over 5,000 new stores in June. This expansion increases the brand’s retail footprint and further enhances the company’s ability to reach health-conscious consumers who are looking for a snack option that […]
Nature’s Sunshine Appoints Tariq H. Hassan To Board Of Directors
Lehi, Utah-based Nature’s Sunshine Products, Inc., a natural health and wellness company, has appointed Tariq H. Hassan to its board of directors effective July 1. Hassan will serve on the audit committee and Nature’s Sunshine’s board will now consist of nine directors with eight serving as independent directors. Hassan brings more than 25 years of […]
Bashas’ Expands Navajo Nation Presence With New Diné Market
Bashas’ is expanding the reach of its grocery offerings for the Navajo people with the introduction of a Bashas’ Diné Market in Shiprock, New Mexico. The Diné Market – Bashas’ ninth grocery store on the Navajo Nation and second New Mexico location – will soon occupy what is currently a City Market. The City Market […]
Giant Food And Knorr Team Up To Support U.S. Dream Academy Families
Giant Food and Unilever Knorr have teamed up with U.S. Dream Academy, an organization that aims to empower the nation’s children to reach their dreams through academic, social and values enrichment. They will fight food insecurity in the Ward 8 community of Washington, D.C. The companies plan to use customer donations of non-perishable items, a […]
Retail Business Services Joins Business Coalition For Equality Act
Retail Business Services, the services company of Ahold Delhaize USA, has become a member of the Business Coalition for the Equality Act, and made two donations of $5,000 each to the National Gay and Lesbian Chamber of Commerce’s Communities of Color and The Trevor Project. In becoming part of the coalition, Retail Business Services joined many American companies in […]
Gerber Reveals 2021 Spokesbaby And First Chief Growing Officer
Early childhood nutrition leader Gerber unveiled the winner of its 11th annual Photo Search, who will serve as the 2021 Gerber Spokesbaby, as an honorary role on Gerber’s Executive Committee as chief growing officer. Zane Kahin from Winter Park, Florida captivated the judging panel with his attitude, giggles and smile. As the latest Gerber Spokesbaby and […]
Walmart And Ibotta Enter Into Multi-Year Partnership
Bentonville, Arkansas-based Walmart and Denver, Colorado-based Ibotta, a leading cash back rewards platform in the U.S., unveiled a strategic agreement to create and launch a new digital offers program on Walmart.com and the Walmart app. Through this new program, Walmart customers will have access to hundreds of cash rebates on popular products, adding to the […]
Cargill And TGI Fridays Team Up In Honoring Firefighters Across The U.S.
To say a big thank you to firefighters across the nation for their work and dedication to the community during a year of uncertainty, Cargill and TGI Fridays are teaming up this summer to build Bold Heroes. It is an initiative designed to provide firefighters across the nation with TGI Fridays frozen beef patties, condiments […]
Fresh Thyme Market Searches For Hyperlocal Products In St. Louis Area
Fresh Thyme Market, a full-service specialty retailer with stores in 10 states throughout the Midwest, is searching for hyperlocal products to fill the shelves of a new concept store in the historic Foundry area of St. Louis, Missouri. Fresh Thyme Market is focused on fresh, healthy, natural, organic offerings at affordable prices and believes sourcing […]
SEG Unveils Annual Grant Program To Support Equity In Communities
Southeastern Grocers Inc., parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, along with the SEG Gives Foundation, has opened the application process for the 2021 Romay Davis Belonging, Inclusion and Diversity Grant. The program supports local nonprofits by addressing racial disparities in health care, food insecurity and education. Now […]
CEFCO Celebrates “Month of Freedom” With Rewards Through App
Temple, Texas-based CEFCO Convenience Stores is running a series of promotions during July through CEFCO Rewards, their pinpad-based loyalty program. CEFCO Rewards members will have access to free products and exclusive offers all month. Some offers will last a day and others will last a week. These exclusive deals will be communicated via email and […]
PFMA Annual Conference Returns In Person, Highlighting Industry Trends
The Pennsylvania Food Merchants Association 2021 Annual Conference returned to its in-person format for two days of sessions at the Gettysburg Hotel in June. Members, vendors and presenters gathered for the first time in 18 months, discussing a range of topics that highlighted sustainable practices, digital communication, tobacco and gaming. A virtual session with State […]
Hy-Vee Stores To Host Rahal Letterman Lanigan Indycar Show Car
West Des Moines, Iowa-based Hy-Vee, Inc., in partnership with Rahal Letterman Lanigan Racing, will display a No. 45 Hy-Vee-sponsored Indy show car at select store locations across Hy-Vee’s eight-state region throughout July. The partnership with the Rahal Letterman Lanigan Racing team began in 2020, when Hy-Vee became the primary sponsor of Graham Rahal’s entry for […]
PMA Foodservice Conference Is Back And Packed With Content
Produce Marketing Association opened registration for the 2021 Foodservice Conference and Expo taking place in Monterey, California from July 21-22. With a compact schedule, this year’s conference will deliver on the things that matter most to an industry segment that was especially hit hard during the pandemic: innovative ideas, old friends and new connections in person. The […]
Hershey Completes Acquisition Of Lily’s Confectionery Brand
The Hershey Co. completed its acquisition of Lily’s, the maker of low-sugar, better-for-you confectionery products, for a purchase price of $425 million. “Lily’s is a great addition to Hershey’s growing portfolio of better-for-you snacking brands, and we are excited to add this high-growth, leading BFY brand and to get to work with its talented and innovative team,” said Chuck Raup, […]
