Whole Foods Market will open a 35,203-square-foot store Nov. 10 at 2631 Tapo Canyon Road in Simi Valley, California, the retailer’s first in the Simi Valley area and 96th in the state. The store opens at 9 a.m. on opening day, with regular hours of 8 a.m.-10 p.m. daily.
The assortment includes more than 1,500 local items from more than 390 California-based suppliers, sourced with the help of Patrick Wyman, forager for local and emerging brands at Whole Foods Market.
Store features
The produce department carries certified organic, conventional and Sourced for Good selections, with local suppliers including Kenter Canyon Farms herbs and salads, Cinagro Farms collard greens and kale and Coke Farm spring onions. A specialty department celebrates cheesemakers and artisan producers, with charcuterie from Gusto, chocolates from Chuao Chocolatier and artisanal cheese from Rumiano Cheese Company, overseen by trained cheesemongers.
Grocery highlights include Sauz pasta sauce, Groundwork Organic Coffee Roasters coffee and Lark Ellen Farm granola bites. The seafood counter offers The Santa Barbara Smokehouse smoked salmon and Tsar Nicoulai caviar, with all offerings sustainable wild-caught or Responsibly Farmed, and the full-service meat counter features made-in-house sausage, Mary’s air-chilled chicken, True Story Foods hot dogs and sausages and Pozzi Ranch grass-fed lamb.
The beverage department carries spirits, more than 440 wines and 250 craft beers, with local options including MadeWest Brewing Company, Topa Topa Brewing Company, Figueroa Mountain Brewing Co. and Bonny Doon Vineyard. Prepared foods include hot food and salad bars, fresh pizza, a Market Sandwich venue and sushi rolled daily by Kikka Sushi, while the bakery offers breads baked daily, the Berry Chantilly Cake and seasonal items such as pumpkin cheesecake and apple brown butter cookies.
Opening day and community support
Opening morning, customers will receive samples from B.T.R. Nation and Urban Remedy along with coffee from a local supplier. The first 300 customers in line will receive a limited-edition Simi Valley tote bag and a Secret Saver coupon with savings up to $100.
Whole Foods Market is providing food and monetary donations to Food Share Ventura County, which makes regular surplus food pickups from local stores and previously received a refrigerated van through the retailer’s Nourishing Our Neighborhoods program. Grocery pickup will be available shortly after opening.
Founded in 1980, Austin, Texas-based Whole Foods Market is part of Amazon’s Worldwide Grocery Stores and serves customers in more than 560 stores in the U.S., Canada and the U.K.
Related: Whole Foods Market To Open Large LA Flagship Store Nov. 11